One Minute Brief WINNER: Mints

The winners of yesterday's #MINTS OMB. 

@house373 

For their thermal imaging execution. We thought this had real stand out, got the product benefit in one and could be a really graphic looking poster if it was to be done for real.

@matthew__wyatt

For his VW Polo spoof. A cheeky one, but one that would definitely grab our attention.

@j_manasa

This one got the product's USP in, using the click to refresh button - could be an interesting campaign if pursued further.

Well done to all the winners, and stay tuned as shortly we will be announcing today's brief. It's a good one!