ONE MINUTE BRIEF OF THE DAY: Create posterS THAT BRING TO LIFE HOW Anyone can create with the right blank canvas #youtoocanfoo - CREATE Something incredible WITH YOUR FAVOURITE FLAVOURS
Kitchen confidence: Optional.
The right canvas: Essential.
Think you can’t cook? Think again. Tofoo is the ultimate blank canvas for whatever flavours you like, making it easy for anyone to create something incredible.
We’ve done the hard work (the pressing and the firming) so you can do the fun part. Grab a block, add some heat, and find your mojo.
And, we’re excited to be teaming up with the OMBLES, who are well known for creating incredible ideas with a blank canvas. Scribbles, post-its, designs, notes and more welcome!
Let’s see those tasty posters!
YOU TOO CAN FOO…
It’s more than just a name on a box. It’s an action. It’s a lifestyle.
For us: To Foo is to stop settling for ‘meh’ meat-free meals and start opening up a world of possibility.
We’ve taken the ‘tough’ out of tofu. No more soggy blocks. No more bland dinners.
When you Foo, you’re using a handmade, extra-firm canvas that’s ready to soak up whatever flavour you throw at it. It’s tofu with taste. It’s tempeh with bite and seitan with chew.
It’s the secret to finding your meat-free mojo.
What does foo mean to you?
How will you get creative and show how #YouTooCanFoo!!
TO ENTER, YOU CAN Tweet your entries to @OneMinuteBriefs and with the hashtag #YOUTOOCANFOO & include a link to tofoo.co.uk
AND/OR YOU CAN also enter on Linkedin via the comments ON OUR PINNED BRIEF.
make sure you tag in linkedin.com/company/the-tofoo-company-limited
Remember your X and/or Linkedin handle/name in the top-left corner of your entries.
Deadline 6pm BST.
Prizes:
1st - air fryer worth £199.99 + tofoo merch, cookbook & product bundle
2nd - tofoo merch, cookbook & product bundle
3rd - TOFOO product bundle
The history of Tofoo
You don’t start a revolution by doing the same as everyone else.
So in 2015, husband and wife team David and Lydia decided to rip up the rulebook and stick their tongue out at the tofu establishment.
Tofu had long been one of the most unloved and misunderstood foods.
It had spent decades stuck with a bit of an image problem. Written off as bland, written off as boring, written off entirely.
We set out to change just that and make tofu for all.
It would seen ‘tofuphobia’ takes many forms…
Some assume it’s just for veggies, others are put off by memories of a bad Chinese meal and most are just perplexed with what to do with that funny-looking white block. Back in 2016, we decided it was time to show the world just how brilliant tofu can be. No longer to be pushed away into a dark corner or to be the punchline to bad jokes about vegan cooking, it was time to bring great-tasting tofu to the masses!
Building a great business was always a dream of ours…
So we set our hearts on developing a brand that celebrated all the wonderful things you can do with this amazing ingredient.
We came across a small artisan tofu business in Malton, North Yorkshire, run by a tofu lover who wanted to retire, and we could see real potential! We organised a visit to the factory and, upon trying the product, we just knew this was the start of something good – we had never tasted tofu like this – it was different, it was special, it was Tofoo.
Right from the very beginning…
We knew we wanted The Tofoo Co. to represent not only amazing tofu, but all the values that are important to us, like great teamwork, sustainability, ethical sourcing, quality ingredients and great craftsmanship.
The Tofoo Co. has grown quickly but continues to focus on that amazing product we first discovered in Malton, but now with partner products in Tempeh and Seitan.
So, if you were once that person who turned their nose up at tofu, we urge you to give Tofoo a go. And we hope you will join us in saying: ‘I love Tofoo!’
Dave & Lydia
Owners & Founders of The Tofoo Co.
Each Tofoo product has got its own thing going on.
Different textures, different flavours, different ways to show off.
All made at our home in Malton.
Check out the full range here:
tofoo.co.uk/products
MORE LINKS:
tofoo.co.uk
facebook.com/TofooCo
instagram.com/tofoo
tiktok.com/@tofooco
Create posterS that make PEOPLE want to try PerfectTed Matcha, showing the versatility of the ingredient - and makes the case for matcha as a better kind of energy without putting coffee down
PerfectTed is the UK's #1 matcha brand. Built around a kitchen table in 2021 by three co-founders: Marisa Poster and brothers Teddie and Levi Levenfiche. The brand was born from co-founder Marisa Poster's search for a better kind of energy. After finding that coffee and traditional energy drinks didn't suit her, she discovered matcha, a different caffeine experience that quickly became part of her daily routine. But in the UK, high quality matcha was hard to find, overpriced, or badly made. So Marisa, alongside brothers Levi and Teddie, set out to build the brand they couldn't find: delicious, high quality matcha made for everyday life. Today, our mission is all about making matcha as accessible as possible.
TO ENTER, YOU CAN Tweet your entries to @OneMinuteBriefs and with the hashtag #PERFECTTEDMATCHA & include a link to perfectted.com
AND/OR YOU CAN also enter on Linkedin via the comments ON OUR PINNED BRIEF.
make sure you tag in linkedin.com/company/perfectted
Remember your X and/or Linkedin handle/name in the top-left corner of your entries.
Deadline 6pm BST.
Prizes:
1st - £300 worth of PerfectTed goodies!!!
2nd - £200 worth of PerfectTed goodies!!
3rd - £100 worth of PerfectTed goodies!
How do you make the case that matcha is a better form of energy, without bashing coffee to do it?
Matcha is a fairly new caffeine source to most people but it's actually been loved for YEARSSS! People who are new to it often say they don't like it but usually because they've only had poor-quality or badly prepped matcha because the market isn't fully understood yet! So in a poster, how are you convincing a matcha-newbie or a hater to get on board with matcha - without making it about coffee being "bad"? Because there is a matcha out there for everyone - your classic latte, fruity energy drinks, flavoured for a treat or even for baking; there is a way you will love it we're sure!
Key audience: GenZ women - think culture-fluent, wellness-curious, and already knows caffeine as a lifestyle choice (oat milk lattes, energy drinks, TikTok wellness trends). They're not anti-coffee, but they're open to something that feels like a smarter, more "them" alternative.
Logo, brand colours and guidelines - HERE
LINKS:
perfectted.com
instagram.com/perfecttedenergy
linkedin.com/company/perfectted
youtube.com/@perfecttedenergy
DON'T INCLUDE:
Crash-free / Jitter-free
Enhanced focus
Detox/cleanse claims
Weight loss / fat burning claims
Hyphenate Ceremonial Grade
Overstated energy promises e.g. All-day Energy
Anything implying matcha is suitable for everyone (explicitly including children, pregnant people, or caffeine-sensitive people)
Don't drift into medical or condition-related claims (e.g., speaking too directly about ADHD/anxiety outcomes as a product effect) — keep it story-led and personal rather than product-promising
Coffee-bashing or "coffee is bad" framing - this should position matcha as a genuine, positive alternative, not put coffee down to make matcha look better
One Minute Brief of the Day: BRING THE #WEEPINKDOT TO LIFE IN ALL SORTS OF CREATIVE WAYS TO help INCREASE visibility AND remove the stigma associated with mental ILLNESS.
When you live with mental illness, it can feel like the world slowly disappears around you.
Too often opportunities shrink, support becomes harder to access, colleagues and loved ones step back, and people hide parts of themselves to avoid judgement. At home, at work, in public services (sometimes including heathcare), out and about, and even in law and policy, stigma creates a quiet but powerful form of disappearance.
It makes people with mental illness feel less seen, less valued, and less connected at the very moment they need the opposite.
One thing that can make a big difference is connection: having people show up, be there, and stay visible.
Our ambition is a Scotland that doesn't hide from mental health problems and we want the #WeePinkDot to become symbolic of that.
That’s why we’re asking the OMBLES to get creative with it today and spread the word far and wide.
Today’s brief is open to interpretation. The #WeePinkDot could be ANYTHING. the rest is down to you. get creative!
could it be?
a full stop?
a wee pink dog?
the middle of a flower?
a wheel?
a face?
a roundabout?
an eye?
the #weepinkdot is your oyster… (that gives me an idea…it could be a world)
The Wee Pink Dot is a positive campaign, and we want the creative to reflect this.
Please:
No heads in hands
No stigmatising language e.g. describing people as 'mental' or 'crazy'
No depictions of suicide or references to methods used
Tweet your entries to @OneMinuteBriefs and with the hashtag #weepinkdot include a link to samh.org.uk/get-involved/our-campaigns/show-up
AND/OR YOU CAN also enter on Linkedin via the comments ON OUR PINNED BRIEF.
make sure you tag in linkedin.com/company/samh
ALthough this is a campaign primarily aimed at Scotland, we welcome entries from anywhere.
THE MORE THE MERRIER!
Remember your X and/or Linkedin handle/name in the top-left corner of your entries.
SAMH WILL BE INTERACTING WITH ENTRIES ON LINKEDIN & INSTA ONLY…SO MAKE SURE YOU SHARE THERE!
Deadline 6pm BST.
PRIZES:
WINNER: £150 CASH
RUNNER-UP: £100 CASH
3RD PLACE: £50 CASH
What is the Wee Pink Dot?
The Wee Pink Dot is part of our anti-stigma and discrimination campaign, Show Up.
Stigma remains one of the most damaging forces affecting people with mental illness in Scotland. Even as conversations around mental health and wellbeing have become more mainstream, the reality for those living with mental illness has not changed nearly enough.
Stigma doesn’t just hurt feelings, it shapes lives. It limits opportunities, delays access to support and treatment, reduces confidence and restricts rights.
We are campaigning to ensure that everyone with mental health problems is treated with the respect and dignity they deserve.
Why a Wee Pink Dot?
The Wee Pink Dot starts conversation, demands attention and encourages connection.
It's symbolic. For us at SAMH, it’s been around for a while as an icon in our branding.
But now we’re shining a light on it, as our symbol for tackling stigma and discrimination around mental health.
Each Wee Pink Dot is unique. It’s imperfect. Rough around the edges. Human.
Just like our mental health journeys.
The Wee Pink Dot is a reminder to show up and stay visible.
We’d love to see you all support the campaign with a video too.
Info on how to take part here:
https://www.samh.org.uk/get-involved/our-campaigns/show-up/wee-pink-dot/challenge
About scottish action for mental health
Around since 1923, SAMH is Scotland’s national mental health charity.
Today, we operate over 70 services in communities across Scotland, providing mental health social care support, addictions and employment services, among others. Together with national programme work in respectme, suicide prevention, and physical activity and sport, these services inform SAMH’s policy and campaign work to influence positive social change.We have been here for Scotland’s mental health for a century. Find about more about our history.
Web Links & Socials:
https://www.samh.org.uk/get-involved/our-campaigns/show-up/wee-pink-dot
https://www.linkedin.com/company/samh/
https://www.facebook.com/SAMHmentalhealth/
https://www.youtube.com/user/SAMHfilms
https://www.instagram.com/samhscotland/
T&CS HERE.
One Minute Brief of the Day: Create posters to encourage UK shoppers to choose Fairtrade when they shop.
Tweet your entries to @OneMinuteBriefs and @fairtradeuk with the hashtagS #Fairtrade & #DoItFair + include a link to fairtrade.net
AND/OR YOU CAN also enter on Linkedin via the comments ON OUR PINNED BRIEF. Tag in linkedin.com/company/the-fairtrade-foundation
Get as creative as you like and enter as many times as you wish.
Remember your X and/or Linkedin handle/name in the top-left corner of your entries.
Deadline 6pm BST.
Feel free to share posts and stories to Instagram too!
PRIZES:
WINNER: £200 CASH
RUNNER-UP: £100 CASH
3RD PLACE: £50 CASH
Objectives:
Our primary campaign objective is:
To increase sales of Fairtrade products within key categories (Coffee, Tea, Confectionery, Bananas, Wine, Ice cream and more).
We will also have secondary audience-specific supporting objectives:
For government – we are calling on them to bring in new laws to ensure business is fair to people and planet
For our existing commercial partners – we want our current partners to communicate and amplify our message to their customers
For the industry – we want businesses not currently Fairtrade certified to join the movement
For campaigners – we want them to amplify our call on government by signing and sharing our petition.
Our message:
We want to land our core message to a mass audience – Buying Fairtrade means fairer pay for the people behind the products we love.
Our TOV & IMAGERY:
We make every attempt to centre Fairtrade farmer and producer voices within our comms authentically, meaningfully and in their own words wherever possible. An example storyteller and accompanying content you can use for this brief can be found on the link below:
Meet Dora Atiiga
The challenge:
Fairtrade and our logo is well recognised, but when it comes to deciding what to buy, there is a lot to consider. Help us come up with an impactful idea that makes shoppers look for and choose the Fairtrade label next time they’re at the shops.
Calls to Action:
In line with the above, the primary CTA should be to BUY FAIRTRADE.
Secondary CTAs are to DEMAND CHANGE & JOIN THE MOVEMENT.
Considerations:
We’d love to primarily see Fairtrade brand-led ideas but ideas can also feature Fairtrade products. Our priority product categories for this campaign are :
Coffee
Cocoa
Wine
But any Fairtrade products, as well as supermarkets which stock Fairtrade products (almost all of them) can feature, where relevant to the idea.
Top Fairtrade brands/retailers include:
Gregg’s – all tea, coffee, hot chocolate and sugar is all Fairtrade
Co-op – all own label cocoa, sugar, coffee, tea, bananas, roses and South African wines are Fairtrade
M&S – all M&S tea, coffee and most cocoa is Fairtrade
Ben & Jerry’s
Clipper
Also, Lidl, Sainsbury’s & Waitrose also stock Fairtrade products
Web Links & Socials:
An example storyteller and accompanying content you can use (but aren’t limited to) for this brief can be found below with more available to download here.
T&CS HERE.
One Minute Brief of the Day: Create posters showing the difference between building an agency alone — and building one with the right people in your corner. #TheGoNetwork
To enter, tweet your posters to @OneMinuteBriefs using the hashtag #TheGoNetwork… as well as including a link to thegonetwork.com/agency
Enter as many times as you like and remember to include your name/handle in the top-left corner.
You can also enter on Linkedin via the comments on our pinned post.
Tag and follow linkedin.com/company/oneminutebriefs and linkedin.com/company/thegonetwork.
Feel free to share posts and stories to Instagram too!
Tag and follow @OneMinuteBriefs and instagram.com/the.go.network
WINNER RECEIVES A £150 CASH PRIZE!!
The Brand:
The GO Network gives ambitious agencies the visibility, credibility, and qualified introductions they need to get in front of the right brands. Over 1,000 brand-agency partnerships built. £200 million in new client revenue delivered for members.
The task:
Create posters showing the difference between building an agency alone — and building one with the right people in your corner.
What to think about:
Thousands of agencies are competing for the same attention. Most brands choose agencies through trusted recommendations, not cold outreach
Even the most capable agency struggles to open the right doors without a credible advocate in their corner
The GO Network doesn't just increase visibility — it puts agencies in front of brands who are already looking
There's a difference between knocking on every door and being invited through the right one
Avoid:
Generic "networking" or handshake imagery
Anything that makes agencies look desperate rather than ambitious
Lines to use or interpret:
"Your next best client is already looking. They just haven't found you yet."
"Visible. Qualified. Ready."
"The right introduction changes everything"
"A credible advocate in the rooms that matter"
LINKS:
https://www.thegonetwork.com/
https://www.thegonetwork.com/agency
https://www.linkedin.com/company/thegonetwork/
https://www.instagram.com/the.go.network/
One Minute Brief of the Day: Create posters that encourage putting the ’Social’ back into social media & help people thrive online with @cybersmilehq for #stopcyberbullyingday
Only 28% of people feel safe sharing their opinions online.
Yet we're living in the most connected period in human history.
Cybersmile’s new Digital Wellbeing 2026 report reveals growing concern around AI, algorithms, misinformation, cyberbullying, and online wellbeing.
The problem isn't awareness.
The challenge is building an internet where people feel safe enough to participate.
We want the OMBLES to help us bring that idea to life in a creative way that oozes positivity and helps communicate how people can thrive online together.
Tweet your entries to @OneMinuteBriefs and @CybersmileHQ with the hashtag #STOPCYBERBULLYINGDAY & INCLUDE A link to cybersmile.org/2026/06/19/digital-wellbeing-2026-rising-concerns-in-a-changing-online-world
Get as creative as you like and enter as many times as you wish. Remember your X/Linkedin handle in the top-left corner of your entries. Deadline 6pm BST.
You can also enter on Linkedin via the comments on today’s post here: linkedin.com/feed/update/urn:li:activity:7473639158159429633
Feel free to share posts and stories to Instagram too!
prize: £100 cash prize for today’s winner!
READ THE FULL DIGITAL WELLBEING REPORT BEFORE ENTERING.
cybersmile.org/2026/06/19/digital-wellbeing-2026-rising-concerns-in-a-changing-online-world
Digital Wellbeing 2026 offers valuable insights into our relationship with social media, ARTIFICIAL INTELLIGENCE and algorithms.
ABOUT #STOPCYBERBULLYINGDAY
Stop Cyberbullying Day, founded in 2012 and co-ordinated annually by The Cybersmile Foundation, is a global day of awareness, action, and solidarity.
Held every third Friday in June, the initiative brings together millions of people worldwide to show their commitment towards truly inclusive and diverse internet.
A Collective Voice
Stop Cyberbullying Day brings together internet users, gamers, educators, academics, brands, nonprofits, media organizations, governments and public figures from across the world. The annual initiative serves as a collective moment to reaffirm commitment to a safer, kinder, and more inclusive internet.
Supporters are encouraged to share their voice across social media using #StopCyberbullyingDay to help raise awareness and inspire action.
Find out more at: https://stopcyberbullyingday.org/
About the Cybersmile Foundation
Who We Are
We are a multi-award-winning nonprofit committed to digital wellbeing and tackling all forms of bullying and abuse online. We work toward an internet where everyone is free to communicate, learn, play, and express themselves without fear.
Founded in 2010, The Cybersmile Foundation is a registered 501(c)(3) not-for-profit organization in the U.S. and a registered charity in the U.K.
Our Mission
Cybersmile exists to create a safer, healthier, and more inclusive internet.
Online safety and digital wellbeing issues such as cyberbullying, misinformation, and harmful content are having a devastating impact on mental and physical health. This is leading to serious problems, including anxiety, depression, disordered eating, self-harm, and suicide.
Social/Web Links
Twitter: twitter.com/CybersmileHQ
Facebook: facebook.com/TheCybersmileFoundation/
YouTube: youtube.com/CybersmileOfficial
Instagram: instagram.com/cybersmilefoundation
ONE MINUTE BRIEF OF THE DAY: CREATE POSTERS IN SUPPORT OF DOGS OR CATS IN THEir pet-ition BATTLE. PICK A SIDE. #ApologiseReykjavik or #DontApologiseReykjavik
Hold the bone, it's Pet Rights Week as per the Pet Holiday Calendar (sponsored by Edgard & Cooper) and this year we're all about raising awareness for a historic injustice.
With that in mind, the pets have not one but two briefs for you to choose from.
Are you Team Dog or Team Cat? Pick a brief below and use your human creativity to help the pets make their case.
THE BRIEF FROM THE DOGS
Create posters asking the city of Reykjavik to apologise for banning and discriminating against dogs from 1924-1984. That's 60 years of no waggy tails, no face licks and no throwing a ball even once, and we the dogs find that unacceptable.
Include a link to the petition to demand an apology at change.org/ApologiseReykjavik and use hashtag #ApologiseReykjavik
THE dog’s PETITION
We, the dogs, demand the city of Reykjavik, Iceland, apologise to the dogs of the world for banning them from 1924–1984. It’s true: The city didn’t just say, “Get off the couch.” Reykjavik said, “Get out of town.”
Even after the ban ended, the discrimination did not: A special permit was required to own a dog in Reykjavik until 20 years ago this year. And was there ever an apology? No.
20 years is long enough to wait.
In honour of the official Pet Holiday Calendar’s Pet Rights Week, it’s time the city of Reykjavik apologises to the dogs. The apology must be posted on Instagram or TikTok by a city official on or before 30 June, 2026. If an apology is not received by then, the dogs will continue to bark.
Sign the petition at change.org/ApologiseReykjavik
DID THIS REALLY HAPPEN?
Yes, very much so. You can read more about Reykjavik's historical dog ban here. If you're as barking mad as we are, let's get the dogs the apology they deserve!
THE BRIEF FROM THE CATS
Create posters asking the city of Reykjavik to NOT apologise for banning dogs from 1924-1984. Like seriously, why do dogs have to be everywhere? They're so loud and stinky and they can't even groom themselves properly. We cats are much better.
Include a link to the petition to demand NO apology at change.org/DontApologiseReykjavik and use hashtag #DontApologiseReykjavik
THE cat’s PETITION
Whereas cats are superior to dogs in every measurable way; and
Whereas the city of Reykjavik, Iceland realised this and went so far as to ban dogs from Reykjavik from 1924-1984; and
Whereas, as part of Pet Rights Week, the dogs of the world have issued a petition to demand the city of Reykjavik issue an apology to dogs everywhere; and
Whereas that would be ridiculous, because dogs deserve to be banned; then
Be it resolved that the cats of the world beseech the city of Reykjavik to ignore the petition and refuse to apologise to the dogs.
Sign the petition at change.org/DontApologiseReykjavik
HOW MUCH DOES REYKJAVIK LOVE CATS?
They have a cat walking tour to visit cat-themed monuments around the city and their own cat cafe. Now that's commitment to cats.
Get as creative as you like and enter as many times as you wish.
Remember your X and/or Linkedin handle/name in the top-left corner of your entries.
Deadline 6pm BST.
You can also enter on Linkedin via the comments ON OUR HIGHLIGHTED BRIEF.
Feel free to share posts and stories to Instagram too!
PRIZES:
£100 cash prize for the winner.
A BIG bundle of dog OR cat treats for youR/friends/family PETS.
TIPS FOR THIS BRIEF:
Approach it from a fun, playful perspective - it's not about pointing fingers but bringing an interesting historical truth to light in an entertaining way.
Whether you're Team Dog or Team Cat, let your passion for pets shine through and reflect the joy pets bring into our lives.
Be disobedient by not doing what’s expected – we mean that in a good way.
Solving problems in unexpected ways will help the communication get noticed and remembered.
More information:
PET RIGHTS WEEK- Part of the Pet Holiday Calendar
about EDGARD & COOPER
It all started with a simple question, "What would pets eat if they could cook themselves?" Probably plenty of fresh meat, with simple things like fruits, veggies and herbs mixed in for flavour and an extra boost of nutrients too. 10 years later, we’ve served a few million bowls of wholesome food for both cats and dogs (or dogs and cats if you prefer). Edgard & Cooper sponsor the Pet Holiday Calendar and help out on behalf of the pets of course.
One Minute Brief of the Day: Create posters to promote the ‘a brother said’ online forum & ENCOURAGe PEOPLE TO #TALKTODAY. CHECK IN. SPEAK OUT. SAVE A BROTHER.
Bands For Brothers is a grassroots movement where men can speak openly, support each other, and anonymously get things off their chest through ‘A Brother Said’ - their online comment forum where you can speak freely…just to get what’s in your head out there…and/or invite others to reply to you.
Try it… I did it yesterday… I was able to share how I was feeling anonymously and it pushed me to message a friend I haven’t spoken to in a couple of years.
bandsforbrothers.co.uk/brother-said
To coincide with #MentalHealthAwarenessWeek, we’re asking the OMBLES to spread the word of this brilliant initiative with impactful posters and messages to get people talking and reaching out. For themselves, and to others.
Four steps. From silence, to support, to action.
Take them in your own time — but take the first one today. #TalkToday
Tweet your entries to @OneMinuteBriefs and with the hashtagS #TALKTODAY & #MentalHealthAwarenessWeek + include a link to bandsforbrothers.co.uk
Get as creative as you like and enter as many times as you wish.
Remember your X and/or Linkedin handle/name in the top-left corner of your entries.
Deadline 6pm BST.
You can also enter on Linkedin via the comments ON OUR PINNED BRIEF. Tag in linkedin.com/company/bands-for-brothers-cic
Feel free to share posts and stories to Instagram too!
PRIZES:
top 3 EACH RECEIVE Bands For Brothers T shirts & bands
The Why
EVERYTHING CHANGED
WHEN I BECAME A DAD.
Bands For Brothers was founded by Scott MacDonald — a Dad with lived experience of men's mental health. The silence, the stigma, the weight of carrying it alone.
Then two boys arrived. And everything shifted.
"I wanted them to grow up in a world where mental health is treated the same as any other ailment." No shame. No silence. No "man up." Just the same care, the same conversation, the same permission to not be okay.
So it started small — a wristband. Every penny of profit going to SAMH (Scottish Action for Mental Health), a charity Scott had previously fundraised for. One band, one conversation, one life at a time.
Find out more about the story here: bandsforbrothers.co.uk/about
LINKS:
bandsforbrothers.co.uk
instagram.com/bandsforbrothers
linkedin.com/company/bands-for-brothers-cic
FACEBOOK PAGE.
One Minute Brief of the Day: Create posters to promote @MissingPeople's service for friends, family, and colleagues with a missing loved one.
Every 90 seconds, someone is reported missing in the UK. For over 30 years, Missing People have been supporting friends and families through the agony of having a missing loved one. The charity is there no matter what, for as long as it takes.
Around 160,000 people are reported missing each year in the UK. Friends, family members, and those who care for them are left behind, searching and fearing for their safety. Around a million people a year could experience the fear, pain and anxiety of ambiguous loss.
Missing People offers a service for free and in confidence, to support anyone who is missing someone they care for. Their team can offer valuable, practical advice and information in those early hours as well as advocacy and long-term emotional support.
That is why today we’re teaming up with the OMBLES to better raise awareness of our Family Support service across the country.
One Minute Brief of the Day:
Create posters to promote @MissingPeople's Family Support Service to friends, family members and colleagues with a missing loved one.
Tweet your entries to @OneMinuteBriefs & @MissingPeople with the hashtag #MissingPeople & link to missingpeople.org.uk/get-help/help-services/family-support
Remember to include your name/handle in the top left-hand corner of your submissions. Enter as many times as you like. Deadline 6pm bst.
You can also enter on Linkedin via the comments on our pinned post.
Tag and follow linkedin.com/company/oneminutebriefs andlinkedin.com/company/missing-people
Feel free to share posts and stories to Instagram too!
Tag and follow @OneMinuteBriefs and instagram.com/MissingPeople.uk
WINNER prize: Missing People merch + the opportunity to have your idea shown on BILLBOARDS/social ads nationwide.
Key statistics and figures:
Someone is reported missing every 90 seconds in the UK
Almost 160,000 people are reported missing every year
There are 330,000 reported missing incidents every year
When people are missing, they are at real risk of harm.
Most of the people who are reported missing may be experiencing some kind of vulnerability or risk. This can be exacerbated by being missing, particularly where someone goes missing more than once.
What is ‘missing’?
There is not one multi-agency definition of missing, however for definition for police is “anyone whose whereabouts cannot be established will be considered as missing until located, and their well-being or otherwise confirmed.”
ABOUT:
For every missing child, adult and family left behind find help, hope and a safe way to reconnect.
We provide free, confidential support, help and advice by phone, text and live chat, including the opportunity to reconnect. We also coordinate a UK wide network of people, businesses and media to join the search for the estimated 160,000 people who go missing each year.
Our support for those with a missing loved one
Daily support via our free and confidential Helpline, available to anyone affected by someone going missing.
A dedicated family support worker, who will keep in touch as much as is needed.
Online peer support from those who have experienced the agony of having a loved one go missing.
Dedicated opportunities to meet with a community, including spaces to create and talk about your experiences.
Practical guidance on your rights when a loved one goes missing.
Find us on socials:
missingpeople.org.uk
facebook.com/missingpeople.uk
twitter.com/missingpeople
instagram.com/missingpeople.uk
Find Out More/Other Links:
One MINUTE BRIEF OF THE DAY: CREATE POSTERS TO PROMOTE THE MISSION OF THE RICKY HATTON FOUNDATION TO Support those facing their own fights with mental ILLNESS. #NoOneFightsAlone
To enter, tweet your posters to @OneMinuteBriefs and @HattonFDN using the hashtag #NoOneFightsAlone… as well as including a link to rickyhattonfoundation.com
Enter as many times as you like and remember to include your name/handle in the top-left corner.
You can also enter on Linkedin via the comments on our pinned post at linkedin.com/company/oneminutebriefs
Feel free to share posts and stories to Instagram too!
Tag in @OneMinuteBriefs and instagram.com/rickyhattonfoundation
WINNER & RUNNER-UP RECEIVE A SPECIAL COMMEMORATIVE TEE.
“The news of Ricky Hatton’s death hit me particularly hard.
He was a local hero to me and my friends & lived close to me and my family. We would see him in the pub with everyone and running up and down the roads of Hyde and Stockport. We followed his story and supported him in his big wins...and losses. Everyone felt like they knew him as he was so relatable and down-to-earth.
A working-class lad who achieved huge success but had his struggles.
A lot of which, came from the pressure that success itself brings and the highs and lows that comes along with that.
I’ve been there. I almost wasn’t here to write this...
I’ve seen family and friends there too.
I’ve sadly lost some of them.
That’s why I’m very proud to have the opportunity for me and my community to support this important cause today. The mission of the Ricky Hatton Foundation can make a difference in people’s lives and we can be ALL be part of that.”
ABOUT The Ricky Hatton Foundation
Ricky loved people, loved to talk, and above all, loved helping others. The Ricky Hatton Foundation will carry that spirit forward — supporting those facing their own fights with mental illness and ensuring that no one ever has to face those battles alone.
Our mission is to:
Raise awareness of mental health challenges
Remove the stigma that prevents people from speaking up
Educate and support through community programmes, outreach, and practical resources
Offer direct support through talking therapies
Be there, in the corner of those struggling with their mental health, so they know that no one has to fight this alone
Sport will be at the heart of this work. Just as Ricky used boxing to inspire people, the Foundation will use sport — boxing, football, and beyond — as a powerful vehicle to bring people together, spark conversation and drive positive change. We thank everyone from the world of boxing and sport who have already reached out and offered their support.
LINKS:
instagram.com/rickyhattonfoundation
x.com/hattonfdn
rickyhattonfoundation.com
facebook.com/people/Ricky-Hatton-Foundation/61580648109047
One Minute Brief of the Day: Create IMPACTFUL posters BRINGING TO LIFE what brands Could do with the 300+ hours they save using #theGONetwork to find the right agency.
To enter, tweet your posters to @OneMinuteBriefs using the hashtag #TheGoNetwork… as well as including a link to thegonetwork.com/brand
Enter as many times as you like and remember to include your name/handle in the top-left corner.
You can also enter on Linkedin via the comments on our pinned post.
Tag and follow linkedin.com/company/oneminutebriefs and linkedin.com/company/thegonetwork.
Feel free to share posts and stories to Instagram too!
Tag and follow @OneMinuteBriefs and instagram.com/the.go.network
WINNER RECEIVES A £150 CASH PRIZE!!
ABOUT:
Built by marketers,
for marketers
We exist to help agencies grow with purpose and help brands find the right fit - through a connected community, impartial support, and a smarter way to build lasting partnerships.
Brands spend months searching, pitching, and comparing agencies… often with no guarantee of a good fit.
The GO Network changes that.
By combining market intelligence, human expertise, and a network of vetted agencies, brands get introduced to the right partners faster, with no cost and far less friction.
So instead of spending 300+ hours on agency search…they can spend it actually building their brand.
Check them out here: thegonetwork.com
The challenge for modern marketing teams
Appointing the right agency should be a strategic advantage - but without the structure, tools, and transparency to make informed decisions, it becomes a drain on time and resource.
These are the challenges we see every day:
Too many choices, no clear answers
Thousands of agencies, no way to filter by relevance or proof of capability.
No clear benchmark for ‘good’
Marketers lack visibility on cost, outcomes, or performance, making it hard to define success or make confident, defensible decisions.
Agency selection is time-consuming & manual
Hours lost building shortlists, chasing responses, and trying to align stakeholders around unclear information.
Low resource, high pressure
Lean teams are under pressure to deliver results without the time, tools, or education to run agency processes properly.
Find out more:
https://www.thegonetwork.com/brand
Inspo to think about:
What would you do with 300 extra hours?
What does “less process, more progress” look like?
How does it feel when the right partner is just… sorted?
“No cost. No chaos. Just the right match.”
“Confidence in every agency decision”
Avoid:
Overly corporate or tech-heavy explanations
Generic “we connect brands and agencies” messaging
LINKS:
https://www.thegonetwork.com/
https://www.linkedin.com/company/thegonetwork/
https://www.instagram.com/the.go.network/
One Minute Brief of the Day: Create posters promoting the RANGE OF #Doultonwaterfilters - Pioneers of CERAMIC water filtration since 1826
Today’s brief is an exciting collaboration with a historic brand that’s been a household name in many homes for two centuries!!
We’re looking forward to seeing how the OMBLES bring this to life with their brilliantly instinctive ideas that encapsulate what Doulton and their products are all about.
This isn’t about pure. So avoid that word in your entries…
But with research that shows Doulton Water Filters reduce up to 99.9% of common contaminants, it’s about as close as you’ll get!
One Minute Brief of the Day:
Create posters promoting the RANGE OF #Doultonwaterfilters to families in the UK.
Pioneers of CERAMIC water filtration since 1826
Making water exceptional with 200 years of expertise with the range of water filter systems and filtration solutions to suit every lifestyle and household.
Harnessing the power of ceramic water filters, we make healthy water the heart of your home. From the discreet and easy to install Doulton under sink water filter systems, to the convenience of our countertop water filter and British Berkefeld gravity filter range. Our products are designed to reduce a range of common contaminants to improve taste, and provide peace of mind in every drop of your drinking water.
Check them out here: doulton.com/collections/all-products
To enter, tweet your posters to @OneMinuteBriefs and @DoultonWater using the hashtag #DoultonWaterFilters… as well as a link to doulton.com
Enter as many times as you like and remember to include your handle in the top-left corner.
You can also enter on Linkedin via the comments on our pinned post.
Feel free to share posts and stories to Instagram too!
Tag in OMB and instagram.com/doultonwater
PRIZES:
First: £300 and Doulton System of Choice up to the value of £350
Second: £200 and 1 Litre British Berkefeld Gravity System
Third: £100 and Water Bottle with Filter
Product prizes only available to UK and EU. Cash prizes available internationally.
Our Story: Pioneers of water filtration
Every drop of water shapes our lives. It fuels our health, protects our families, and safeguards our future.
At Doulton, we deeply understand this, dedicating nearly 200 years to pioneering the science and engineering that protect this precious resource.
Our mission begins...
Through relentless innovation, we've made it our mission to ensure every family can trust their water. Not just to be clean, but to be truly safe and dependable - today and for generations to come.
Our journey began in 1826, when our founder, John Doulton, created the world’s first ceramic water filter, driven by a powerful, yet simple promise: to protect public health and improve lives through expertly filtered water.
His groundbreaking innovation set a new benchmark for water purity and safety. This standard continues to inspire everything we do today.
But our story isn't only about breakthroughs. It's also defined by our unwavering commitment.
No compromise on standards.
Our filters undergo months of meticulous testing in our own laboratories, and are independently verified and certified, to ensure our promise of cleaner, safer water stands true. No compromises.
As threats to water quality become more complex, choosing the right water filtration has never been more vital. The Doulton Standard represents cleaner, safer and tastier water. This is why we are trusted by generations of families in more than 100 countries.
In a world where the safety of drinking water is increasingly uncertain, your choice truly matters. Whether it’s filling your child’s glass at dinner, brewing your morning cup of tea, or preparing meals for loved ones – trust matters in every drop.
Made in Britain.
Doulton Water Filters are proudly Made in Britain and trusted around the world. Not only does our Staffordshire facility have a complete team of manufacturing specialists creating our filters, it also houses our entire operations here in the same region in which our story began.
From our team of technical experts, through to our customer service and marketing departments, everything is based right here in Britain. This means that every filter is crafted with care; from the start of the slip casting process, through to the final product in your home. Our standards are upheld by the highest levels of certification, including NSF and WRAS - Ensuring exceptional tasting water every single day.
200 Years of Innovation.
The rich history of Doulton Water FIlters dates back to 1826, when the renowned Royal Doulton’s ceramic craftsmen created filters that protected against water contaminated with bacteria. In the years that followed, we expanded our expertise into carbon filters; which were commissioned by Queen Victoria herself; and rapidly earned recognition for our commitment to innovation – giving us a heritage built on knowledge, expertise and experience.
Our focus on progression continues to this very day. Doulton Water Filters remains a trusted name – bringing better, safer drinking water to people everywhere. And while we’re proud of our past, we continue to look to the future as the inventors and innovators of our sector.
What is a ceramic water filter?
A ceramic water filter uses microporous ceramic material to reduce contaminants in your water. Many also feature a carbon core, which further improves filtration and enhances the taste of your drinking water.
Ceramic filters often have a distinctive shape that is carefully designed for optimal water flow and effective filtration, as well as to suit the slip-casting manufacturing process. This unique form not only supports high performance but also allows the filter to be released from its mold easily, minimising breakages and material waste.
Made from natural materials, ceramic filters offer a more sustainable way to filter water at home versus plastic based filter systems. They are commonly used in gravity systems, under sink setups, and tap-mounted countertop filters.
How do ceramic water filters work?
Ceramic water filters work by using the natural power of microscopic pores to deliver cleaner, fresher-tasting water straight from your tap. Think of the ceramic a little bit like a fine 3D sieve with a convoluted path through the wall. Any particles that are too large to fit through the pores or navigate the twisted path connecting them, will simply get stuck and not pass into your drinking water.
The activated carbon core in Doulton and British Berkefeld systems helps to improve the taste and odour of your water by absorbing contaminants such as Chlorine - the culprit of that 'swimming pool' like smell and taste. Alongside this, activated carbon also reduces contaminants such as pesticides, pharmaceuticals and some heavy metals.
SOME MORE INSPO:
A Ceramic Filter is at the heart of Doulton and British Berkefeld water filter systems.
Doulton are members of Made in Britain and produce their ceramic water filters at their Staffordshire Manufacturing facilities.
Staffordshire is also known as the home of ceramic industry (aka The Potteries) where Doulton produce their filters today.
Doulton is a family name that hails from John and Henry Doulton, who pioneered the original water filters back in 1826!
Doulton products are sold in over 100 countries worldwide.
LINKS:
https://www.instagram.com/doultonwater/
https://www.facebook.com/DoultonWater/
One Minute Brief of the Day: Create posters to encourage businesses to sponsor #CreatingMemories
One Minute Brief of the Day:
Create posters to encourage businesses (local or otherwise) to sponsor the #CreatingMemories charity to help cover key costs so they can continue to grant wishes to children and adults living with life-limiting or terminal illnesses and their families, across Bedfordshire, Hertfordshire, and Buckinghamshire.
To enter, tweet your posters to @OneMinuteBriefs and @CreatingMemori8 using the hashtag #CreatingMemories… as well as a link to creatingmemories.org.uk
Enter as many times as you like and remember to include your handle in the top-left corner.
You can also enter on Linkedin via the comments on our pinned post.
Feel free to share posts and stories to Instagram too!
Tag in OMB and instagram.com/creatingmemoriesuk
WINNER RECEIVES A £100 CASH PRIZE!!
Campaign ObjectiveS:
Create a positive and engaging social media campaign that encourages businesses to support Creating Memories through:
Selecting the charity as their Charity of the Year
Providing Corporate Social Responsibility (CSR) funding
Sponsoring a part-time employee to support wish delivery
The campaign should inspire businesses to understand that their support directly creates joyful, lasting memories for children and adults with life-limiting or terminal illnesses, and their families.
Securing this kind of funding is incredibly challenging for charities, and many are struggling to get money in to cover core costs.
Our work involves much more than delivering wishes.
It includes:
Researching and planning experiences
Working with hospices and families
Connecting with communities
Building relationships with supporters
Raising awareness of the charity
Much of this work has historically been volunteer-led, and we are now seeking corporate partners and sponsors to help us expand our impact.
Target Audience
Business owners
Managing directors
Corporate social responsibility managers
HR teams responsible for charity partnerships
Local businesses across Bedfordshire, Hertfordshire, and Buckinghamshire
National businesses looking to support local causes
Tone and Style
Positive and uplifting
Focused on joy and hope
Sensitive but not sombre
Celebrating imagination, happiness, and magical moments
The emphasis should always be on creating joy and lasting memories, rather than focusing on illness.
About Creating Memories:
Based in Bedford, Creating Memories is a charity passionate about making the wishes of life limited and terminally ill local children and adults come true. Working across three counties we aim to create long lasting memories that are bespoke to each individual, helping to make their dreams a reality and bringing their imagination to life.
We were founded in 2018 - becoming a registered charity in 2020 - and we deliver our wishes through our strong working relationships with local hospices. We have created magical moments over fifty local families so far, but there are so many more that we want to help.
Our approach is always about sparking joy, and creating safe, long-lasting, treasured memories for the families that we serve.
However, we don’t just deliver wishes. Our work includes research, making connections, reaching out to local communities, planning, organising, tailoring, building relationships, and raising awareness about what we do. It is this vital and time-consuming work that allows us to create memories designed to be treasured forever, and much of this work has been volunteer based until very recently.
We are very keen to secure grants and support and are looking for funding partners and sponsors to help us to continue to do what we do best; deliver a moment of happiness to our families, make wishes come true and continue to grow our small but important charity. Securing enough funding to cover core costs is a big challenge that many charities currently face.
We value our corporate and community partnerships very highly. We know that their kindness is pivotal in making a small difference in the lives of the children we are honoured to get to know.
LINKS:
https://creatingmemories.org.uk/
https://www.facebook.com/CreatingMemoriesUK/
https://x.com/CreatingMemori8
https://www.instagram.com/creatingmemoriesuk/
One Minute Brief of the Day: Create impactful posters promoting the need to #StopTheForcedFeed with cybersmile
Cybersmile are today launching the ‘Stop the Forced Feed’ campaign to mark Safer Internet Day
The campaign is to raise awareness of the dangers of social media algorithms following new Cybersmile research that harmful content is being fed to adults in as little as 16 seconds and children in as little as 8 minutes of using social media without their consent.
The campaign is calling on policy reform for a transfer of power from social media platforms to users so that users can have complete control of their own algorithms rather than the platforms controlling their experiences. This change means that users will be able to protect themselves from harmful content without relying on platforms to do it.
We are calling on the OMBLES to help us spread the word and encourage people to join the movement for content with consent.
Let’s #StopTheForcedFeed together.
One Minute Brief of the Day:
the algorithm is feeding harmful content to users - impacting the mental and physical health of social media users of all ages.
Create impactful posters promoting the need to #StopTheForcedFeed
To enter, tweet your posters to @OneMinuteBriefs and @CybersmileHQ using the hashtags #StopTheForcedFeed and #SaferInternetDay…as well as a link to cybersmile.org/stoptheforcedfeed
Enter as many times as you like and remember to include your handle in the top-left corner.
You can also enter on Linkedin via the comments on our pinned post.
Feel free to share posts and stories to Instagram too!
Tag in OMB and instagram.com/cybersmilefoundation
WINNER RECEIVES A £100 CASH PRIZE!!
“Uncontrollable exposure to harmful content shouldn’t be the price that users are required to pay to use social media. We are calling for a transfer of power so that social media users can have complete control over what they are consuming online, in the same way that they can control what they consume in other areas of their lives.”
A Crucial Public Health Issue
Harmful content on social media is increasingly being recognised as detrimental to mental and physical wellbeing. Widespread exposure has been shown to impact:
Mental health – including anxiety, poor sleep, depression and low self-esteem
Body image and encouraging eating disorders
Self-harm, suicide and dangerous practices and ‘challenges’
The algorithms, which value engagement over safety, take over feeds without the user’s consent.
The Algorithm Experiment
Cybersmile volunteers over the age of eighteen, led by behavioural scientists, conducted a guided experiment to test real-world exposure to content suggested by the platforms' algorithms. The volunteers found harmful content being served to users within minutes, without them searching for it. It took as little as 16 seconds for adult accounts and 8 minutes for children's accounts to be served harmful content without their consent.
Racism, misogyny and violence were the most common themes observed in the experiment. This included hateful speech towards different groups and communities, content depicting and encouraging extreme violence, suicidal ideation, content demeaning people with disabilities
65% of social media users would like more control over their algorithmic experiences and the content that they see.
69% of social media users would like more insight into how algorithms decide why they see what they see.
Only 36% of social media users feel in control of their algorithmic experiences.
40% of social media users don’t understand algorithms.
About The Cybersmile Foundation
The Cybersmile Foundation is a multi-award-winning nonprofit organisation committed to digital wellbeing and tackling all forms of bullying and abuse online. They work to promote kindness and tolerance by building a safer, more positive digital community.
Through education, research, awareness campaigns, and the promotion of positive digital citizenship, they reduce incidents of cyberbullying, and through their professional help and support services, they empower those affected and their families to regain control of their lives.
LINKS:
https://www.cybersmile.org/stoptheforcedfeed
https://x.com/CybersmileHQ/
https://www.facebook.com/TheCybersmileFoundation/
https://www.instagram.com/cybersmilefoundation/
One Minute Brief of the Day: Create impactful posters that position Field Doctor as the ready meal brand for people who want food that supports their health.
One Minute Brief of the Day:
Create impactful posters that position Field Doctor as the ready meal brand for people who want food that supports their health.
Think of it like ‘food as medicine’ or ‘prescription nutrition’ without using those phrases. This is all about feeding your health.
They should feel credible, modern, simple and appetising.
To enter, tweet your posters to @OneMinuteBriefs using the hashtag #FieldDoctor and link to fielddoctor.co.uk
Enter as many times as you like and remember to include your handle in the top-left corner.
You can also enter on Linkedin via the comments on our pinned post.
Tag in OMB and linkedin.com/company/field-doctor
Feel free to share posts and stories to Instagram too!
Tag in OMB and instagram.com/fielddoctoruk
prize: WINNER RECEIVES £200 cash & A MONTH’S SUPPLY OF DELICIOUS FIELD DOCTOR MEALS.
Core message:
Field Doctor makes chef-made ready meals that are dietitian-designed and science-led, using real ingredients you’d actually want to eat.
Concepts and proof points:
Science-led
Dietitian-designed x chef-made
Wholefood ingredients
Real food
Plant diversity
No UPFs
Plates not pills
Healthy
why we're here.
We have a simple, but big goal. To create amazing tasting food that feed your health. We believe in the principle of food as medicine that better health can be achieved through science-led meals.
in science we trust.
Everything we do is underpinned by peer-reviewed nutrition research. No myths or over- promises, just simple, honest, validated science. Laura, our in-house dietitian, designs each meal so they are supercharged with knowledge and nutrition. Science is not always black and white but we’ll tell you our view and why.
no compromising on taste.
The days of compromising flavour in return for health are over. Our chefs ensure every dish tastes amazing by using seasonal produce and small batch cooking, whilst flash freezing locks in freshness. Healthy, convenient food as it should be…utterly delicious!
More info here:
https://www.fielddoctor.co.uk/
Check out our latest digital launch are the support plans: https://www.fielddoctor.co.uk/landing/support-plans
Brand guidelines available to view here.
One Minute Brief of the Day: Create posters that encourage people to shake up their daily routines and fuel their day with the 35g Protein Shakes from #ForGoodnessShakes
One Minute Brief of the Day:
For Goodness Shakes is on a mission to broaden the appeal of protein shakes – beyond just the ‘gym bro’ stereotype. These shakes are designed for anyone, whether they’re exercising, walking the dog, or need an afternoon pick me up at their desk.
Create posters that encourage people to shake up their daily routines and fuel their day with the 35g Protein Shakes from #ForGoodnessShakes
To enter, tweet your posters to @OneMinuteBriefs using the hashtag #ForGoodnessShakes
Enter as many times as you like and remember to include your handle in the top-left corner.
You can also enter on Linkedin via the comments on our pinned post.
Tag in OMB and linkedin.com/company/for-goodness-shakes
Feel free to share posts and stories to Instagram too!
Tag in OMB and instagram.com/forgoodnessshakes
PRIZES:
WINNER: £200 cash plus FGS bundle
RUNNER-UP: £100 cash Plus FGS bundle
3RD PLACE: £50 cash plus FGS bundle
More Protein in Every Sip – Meet Our New 35g Protein Shake
#GrabTheGoodness with our new 35g Protein Shake - designed for active lifestyles that never slow down. Each convenient 330ml bottle packs in 35g of high-quality protein, giving you the boost you need to power through your day, whether exercising, walking the dogs or needing an afternoon pick me up at your desk.
Crafted with fresh milk and no added sugars, our shake is fat free, gluten free, lactose free, and made to fit seamlessly into your balanced routine. We’ve also got 40% more protein than other 330ml shakes on the market!
Find out more:
https://www.forgoodnessshakes.com/products/35g-protein-shake-330ml-8-pack
More Links:
https://www.forgoodnessshakes.com/
http://instagram.com/forgoodnessshakes/
https://www.tiktok.com/@forgoodnessshakes
One Minute Brief of the Day: Create posters that advertise a collection of #300BassGuitars for sale and help them stay together as one complete set!
Today we’re helping an OMBLE and their dad with creative ideas after their obsession with bass guitars got a bit out of control and their collection filled their entire flat!! Excited to see how the OMBLES will come to the rescue and creatively sell 300 guitars!!
One Minute Brief of the Day:
Create posters that advertise a collection of #300BassGuitars for sale and help them stay together as one complete set!
To enter, tweet your posters to @OneMinuteBriefs using #300BassGuitars
Enter as many times as you like and remember to include your handle in the top-left corner.
You can also enter on Linkedin via the comments on our pinned post. Feel free to share posts and stories to Instagram too!
Get a buyer with vision.
The collector thought he would sell them one by one.
His daughter imagines something braver.
She wants to keep them together.
She wants to find the person who understands the power of the whole collection.
Imagine what three hundred bass guitars could become in the right hands.
Turn them into a destination.
Turn them into the ultimate man cave dream.
Turn them into an experience rather than an object.
Anything that helps this collection find its next life.
About the campaign:
The collector was once a bass guitarist in a band that played more than two thousand concerts and recorded sixteen albums.
When the band ended he stepped away from music with intention.
Years later a single comeback invitation pulled him briefly back on stage.
He needed a bass guitar, bought one, it felt right, and suddenly he began chasing that feeling again.
He found vintage pieces.
He found bass icons.
He found instruments that shaped the evolution of the bass guitar.
He even collaborated with manufacturers on new designs, adding prototypes along the way.
The collection grew as a quiet way to stay connected to a part of himself he thought he had left behind.
The collection has reached a scale that can no longer stay where it is.
Three hundred instruments now fill his apartment.
The time has come for them to move on to someone who can take them from here.
If you know someone delightfully insane enough to consider buying all three hundred bass guitars, or even half or a third of the collection, we would be grateful for a connection.
But the first priority here is to hear your creative ideas, fellow marketeers.
What would you do?
What is the most creative path to finding that person?
For information about the collection you can contact: bass.guitar.collection@outlook.com
One Minute Brief of the Day: Create billboard-style posters encouraging people to simply #SayHey
“Hey Dan is named after my brother-in-law, Dan, whose death by suicide split our world open and left a trail of heartbreak behind him, the people who loved him, the questions that never find answers, and the moments we will never get back. His loss left a family trying to make sense of the silence he left behind, carrying the same aching wish anyone who has lived through this will recognise... one more moment, one more chance to say “hey, are you okay?” and for him to feel safe enough to answer truthfully. The name Hey Dan comes from that moment we wish we still had. One simple check-in. One small chance to change a path. This initiative exists to honour him, and everyone left behind, by turning that wish into action and encouraging conversations that feel real, early and human, so that more people stay, more stories continue, and fewer lives end in silence.”
One Minute Brief of the Day:
Create billboard-style posters encouraging people to simply #SayHey
To your brother, father, uncle, mate, or yourself.
A check-in could change everything.
Hey. It's only one word.
And, it might just be the one that keeps someone here.
PRIZES:
Hip Pop mixed case of Kombucha and mixed case of soda.
Free ticket at one of the RTG networking events
Attendance at our RTG Mixer event in October 2026, which is a trade exhibition show for challenger brands.
Hey Dan
Because we wish we had one more chance to say hey.
Hey Dan is a new initiative from Raising the Glass, created in memory of Dan, someone loved and missed. This is our commitment to honour his life through meaningful action. We wish we had one more moment, one more conversation, one more chance to simply say, “hey, are you okay?”
We know that conversations around mental health, especially for men, are still too often hidden. Suicide remains the single leading cause of death for men under 50 in the UK. Yet every number represents someone’s brother, someone’s father, someone’s uncle, someone’s best friend. Someone who mattered.
Our Mission
Hey Dan exists to spark one simple, powerful action - to say 'hey' before it is too late.
Our mission is to make reaching out normal. To encourage conversations that save lives. To remind people to check in on their brothers, fathers, uncles, friends, and themselves.
Because every 'hey' could be the one that makes someone feel seen, supported and still here.
Who’s behind this initiative?
At Raising the Glass, we believe that allyship and inclusivity go both ways. Our work has always focused on championing women and allies in the drinks industry, and Hey Dan expands that circle. It’s about creating space for everyone to feel seen, supported, and able to speak up. No shame. No silence. Just connection, care, and community.
We’re at the beginning of building this initiative, and we’ll be sharing more soon. If you’d like to stay part of the journey, collaborate, or offer support, we’d love to hear from you.
Until then, if there’s someone you haven’t checked in on lately, say hey.
ONE MINUTE BRIEF OF THE DAY: Create posters that invite men to join their local #IceBreakers dipping group. Make it feel welcoming, safe and a bit adventurous. Cold water, warm people.
ONE MINUTE BRIEF OF THE DAY:
Create posters that invite men to join their local #IceBreakers dipping group. Make it feel welcoming, safe and a bit adventurous. Cold water, warm people.
To enter, post your posters to @OneMinuteBriefs using #IceBreakers and #MensMentalHealthMonth
You can also post on Insta and tag in @IceBreakers.hq
Include our website link in your entry: https://www.icebreakers.uk/
Enter as many times as you like and remember to include your handle in the top-left corner.
Prizes:
Winner: A DryRobe
Runner Up: An IceBreakers Beanie
Why we need your creativity:
IceBreakers is a men’s community built around cold water, heat and shared challenge. We help men face the difficult stuff together by doing something slightly difficult every week. Dipping is the doorway to connection. Posters are often the first thing a man sees before taking that brave first step, so your ideas genuinely help men find community, confidence and headspace.
This campaign matters because thousands of men feel isolated, stressed or stuck and don’t know where to turn. A single poster on a noticeboard, gym wall or lamppost could be the thing that gets them into the water and into a supportive circle.
About IceBreakers:
IceBreakers chapters meet weekly across the UK. Dips are free. They are run by trained volunteer leaders who create safe, welcoming spaces. We avoid macho nonsense. We focus on nature, breath, warmth, honesty and showing up for each other. No experience needed. Just curiosity and a towel.
Our legacy so far:
In a short time IceBreakers has grown from a few friends in one river to a network of chapters helping hundreds of men every week. We’ve built a strong identity rooted in humour, trust and the simple idea that men can do difficult things together.
Links
Website: https://www.icebreakers.uk/
Instagram: https://www.instagram.com/icebreakers.hq/
One Minute Brief of the Day: Create posters to spread the word & bring on board sponsors of the #Project100 mission: to make exceptional website design accessible to nonprofits.
Not every nonprofit has the budget for a top-notch website, or the time to DIY it themselves on a shoestring budget. That's where we come in.
We
Project 100 is to build 100 websites for nonprofits for free / part-funded by 2030.
And in order to do that, we need the OMBLES to help us spread the word of:
a) corporate sponsors and philanthropists to sponsor the project to get us 1% closer
b) charities & nonprofits to apply on our website so we've got a great amount of charities to work with.
Seeing firsthand how a professional website can transform a nonprofit—securing millions in funding and boosting their impact—we knew we had to do more.
So we started The Nonprofit Design Studio to bridge the gap, match-making nonprofits with generous donors and grant funders, so charities can get back to doing what they do best, helping the world, whilst we handle the design side of things. Pretty sweet deal, right?
That’s why we’re teaming up with the OMBLES to help us raise awareness and get nonprofits and sponsors on board!
One Minute Brief of the Day:
Create posters to spread the word & bring on board sponsors of the #Project100 mission: to make exceptional website design accessible to nonprofits, supercharging their impact and driving real change.
Businesses, tech companies and entrepreneurs have corporate responsibilities to look after and this is a great way for them to support important initiatives by helping to fund a great website to help them share their message in the best way possible.
Please tweet your entries to @OneMinuteBriefs with the hashtag #Project100 & a link to thenonprofitdesignstudio.com
Remember to include your X and/or LinkedIn name in the top-left corner of your entries. Entries by 6pm BST. Unlimited entries welcome.
You can also enter on Linkedin via the comments on our pinned post. Feel free to share posts and stories to Instagram too! Tag in @OneMinuteBriefs & @TheNonProfitDesignStudio
PRIZE:
WINNER: £100 cash!!!
Our Mission
Project 100 is our ambitious project dedicated to designing and launching 100 high-impact websites for charities and nonprofits by 2030.
By leveraging the power of effective web design, each site is aimed at helping organisations digitally transform.
These stellar online platforms will not only amplify the reach and visibility of nonprofits but also significantly boost their fundraising capabilities.
Through Project 100, we're not just building websites—we're building futures.
Join us in our mission to amplify impact and drive real change, one website at a time.
Find out more here:
thenonprofitdesignstudio.com/about
For Nonprofits
Ready to transform your online presence and amplify your mission? Apply for a funded website today and reach more supporters than ever before.
https://thenonprofitdesignstudio.com/website-funding-application
For Donors & Sponsors
Curious about the impact of your contribution? Contact us to see how your support drives real change and helps nonprofits thrive.
What We Do
We strategise, design and build websites for nonprofits and charities.
Oh, and did we mention we find the funding for the websites too?
The Problem
Nonprofits often operate on tight budgets, and high-quality design is often out of reach.
This lack of access means their important messages get lost in the noise, and their charity falls behind with digital transformation.
How We Fix It
By partnering with sponsors and leveraging our design expertise, we provide nonprofits with top-tier sites.
This not only enhances their visibility but boosts their ability to attract donations and volunteers, as well as giving them back time to focus on the things they're good at - making the world a better place.
Real Impact
Our expert team have transformed the digital presence of many nonprofits, leading to more than just an increase in donations...
Donate Splurge
Our nonprofits have collectively raked in over $2.5M in donations, thanks to our killer designs.
Visibility Boost
With sleek, new websites, these organizations aren't just seen... they're impossible to ignore.
Volunteer Magnets
Clear, compelling messaging has volunteers lining up to join the cause.
Efficiency Gains
We've streamlined their digital operations, freeing them up to focus on what they do best... making an impact.
Success Stories
From local heroes to global champions, our impact spans every corner of the nonprofit universe.
Community Engagement
Our designs help nonprofits connect deeper with their communities, turning casual supporters into passionate advocates.
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