One Minute Brief WINNERS:
Today was #NoSmokingDay and we thought that would make a great brief. And it really did with 120 entries!! Brilliant stuff that was recognised by various supporting Twitter feeds.
Great to raise awareness to another good cause.
Think some of the entries advertised Quit Smoking rather than the day itself but we feel that these winners got the brief perfectly.
@writeygentleman with 'puff, puff, pass' Nice visual.
@PWCFreelance with 'Take a Fag Break' Nice reversal of the normal saying.
@willbutterworth with 'the first day of the rest of your life' an epic line.
@boc_atm and @thinkbig_ideas with the nice 2 fingers visuals.
@sheisapenguin with 'quitting heals' Nice use of facts and media space.
@matthew__wyatt with 'Die Another Day' Very strong line and references.
@lpbiesty with a nice demolition stunt idea.
@stewallan with a hard hitting visual of lungs on holiday. Fun yet serious.
@boc_atm with a Nike sponsorship style ad.
Thanks to everybody.