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Creative Account
May 15, 2014

One Minute Brief WINNERS: Advertise Feminism

Creative Account
May 15, 2014
One Minute Brief WINNERS:
Advertise Feminism

Interesting results in this brief. One thing that we have noticed with OMB is that there are more male winners. This comes down to the fact that more males enter each day. We feel that this is down to having less fear of sharing a bad idea.

This is something that we want to change because the more ideas you share the more you improve and the more chances of winning and hitting upon a great idea.

This brief was for #feminism and we had more entries from females. And the winners are mainly female. This isn't down to the subject...it's down to the great ideas that are shared.

This needs to happen more often, whatever the brief. Whether it's a masculine or feminine product, people in advertising can't pick and choose briefs. It's a collaborative and supportive community at OMB so let's share ideas however good or bad we think they are. After all, they only took a minute.

Winners below:


@saraundo_ with 'the woman who inspires' An empowering line.


@by_sophie with 'maybe it's make-believe' and 'It's not about girl power' Could be a brilliant ads.

@jayneperfect with 'drop the girl-boy thing' Great line and visual.

@thetaylorsailor with a great use of the OMB brief itself.

@LarnerC with a nice copy campaign aimed at men.

@furzedowner with 'Sisters are doing it to themselves' Famous line that relates brilliantly and a fantastic insight and truth.

@killedthehype with 'stop living in the past' Using a very famous but old quote. Nice.

@Alison_Norden using a cheeky inforgraphic style. Great thought.

@sarahlong_xx with 'Believing in equality' that's all' Addressing common misconceptions. 

Well done to all who entered. Thank you.














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