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Creative Account
November 9, 2016

One Minute Brief of the Day: Campaign to expose the link between Social Media & Mental Health issues to help make informed decisions about children’s internet use

Creative Account
November 9, 2016
One Minute Brief of the Day:
Campaign to expose the link between Social Media & Mental Health issues to help make informed decisions about children’s internet use



Today we've got a brief on an important issue that is affecting young people of today. With the rise of social media, we are looking for the OMBLES to help raise awareness across Twitter on this subject and the winning idea will receive a great prize! Get involved.

Tweet your ideas to @OneMinuteBriefs & @ITMattersInMind with the hashtag #ITMatters

Prize: Winning idea will receive £150 Amazon Vouchers

Background: 
To educate parents about the direct link between Social Media use and Mental Health to help them make informed decisions about their children’s Internet use
​

88% of teens have seen someone be mean or cruel to another person on a social networking site. The number of sexual assault cases related to social media sites has increased by 30%. 12% of teens say they witnessed unpleasant behaviour “frequently” on social networking sites. 41% of teens had a negative experience as a result of using a social networking site. 67% of teenagers say they know how to hide what they do online from their parents. 43% of teens say they would change their online behaviour if they knew that their parents were watching them. 39% think their online activity is private from everyone, including parents. 20% of kids think their parents have no idea what they are doing online.

itmattersinmind.com

Key messages:
  • Highlight the stress children can experience on SM
  • Make parents aware the link between SM and Anxiety
  • Make people aware that often very young children are exposed to very distressing dark content on seemingly innocuous Apps
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