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Creative Account
January 13, 2017

One Minute Brief of the Day: Campaign to raise awareness for @ccesstojustice

Creative Account
January 13, 2017
One Minute Brief of the Day:
Campaign to raise awareness for @ccesstojustice 




Today we have a brief on an important issue that will have a big impact on over 60 million ordinary people across England and Wales. In an attempt to resolve the issue of fraudulent whiplash claims, the government is proposing draconian changes that affect ALL personal injury claims.

This will mean that the general public will have to face the insurance company, and their team of lawyer’s, alone without any support from their own no win no fee lawyer.

That's why we are asking the OMBLES to help raise awareness of this issue and help to make a stand for the general public and do what we can to stop these plans going ahead.
We're looking for scribbles, posters, scripts, designs... whatever you think could capture people's attention and perhaps your idea could even turn into a big campaign...
Remember to put your Twitter handle in the corner of your ads & tweet your entries to @ccesstojustice and @OneMinuteBriefs with the hashtag #accesstojustice

Prize: 
- Winning idea to receive £250 Amazon Vouchers
- Potential to turn your idea into a campaign.

Brief:
Campaign to raise awareness of the government’s proposals to
·       remove access to justice for 90% of all personal injury claims,
·       raising the claims level from £1,000 to £5,000
·       and removing YOUR right to support and funding for a lawyer to help with your personal injury claim. Therefore, dramatically reducing your chances of recovering a fair level of compensation for an injury, which you have suffered through no fault of your own.

Links:
Web: http://accesstojusticeactiongroup.co.uk/
Twitter : @ccesstojustice
Facebook: https://www.facebook.com/accesstojusticegroup/

ABOUT:
In a nutshell, 90% of all personal injury claims are under £5,000. That means that currently all genuinely injured people can gain support from a no win no fee lawyer, with the outcome generally being they receive the compensation they deserve. If the government raises the claims level to £5,000 this removes the option of support, unless the injured person funds taking the claim to court themselves.

For example, if you have an accident in the workplace that is not your fault and fracture your shoulder, which means you are unable to work and therefore lose earnings, you currently have three options when it comes to compensation:

1. Take the offer of compensation that your employer may offer - which is likely to be minimal
2. Fight for fair compensation in court by paying substantial legal fees to your own legal team.
3. Use the support of a no win no fee lawyer, to fight for fair compensation.

If the claims level is raised, you will not have the third option, which is the current method used by the vast majority of genuinely injured people.

Desired Outcome
Help people to understand that they currently have the right to make a personal injury claim with the support of a no win no fee lawyer, but this will not be the case if the government raises the claims level, as they would have to fund the legal support themselves. An expensive task with no guaranteed outcome.

The insurance companies are pushing hard for this government reform, with only 2 out of 300 promising to pass on to consumers a minimal saving of £40 per year in reduced car insurance premiums. But more importantly there will be no contractual obligation for insurers to do so, and no intention on the part of the government to monitor this promise.

We need to make it clear that this £40 reduction of insurance premiums will in no way make up for the loss of compensation, or the right to legal representation for the genuinely injured.

The campaign aims to create enough public support against the reforms to influence the government to think again, thereby protecting the rights of genuinely injured citizens.

Background
Access to Justice is a campaign group supported by the personal injury sector, charities and the general public in the UK.

By increasing the small claims court limit for personal injury to £5,000, the vast majority of victims would be put off from seeking compensation as:
·       The law and process is overwhelmingly complicated
·       The injured will face alone the might of insurance legal team
·       The burden of paying the court, medical and expert fees themselves, is far too much (these are currently paid for by the lawyer).
·       They wouldn’t be able to access a solicitor for advice or support, without funding the cost themselves.

The paradox is that the government currently actively encourages claims for compensation for late trains and plane delays.

Access to Justice is hoping that with enough support, the government will think again about their reforms.  A2J aims to protect the rights of citizens to have access to proper legal support and maintain the current fair levels of compensation.



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