We’re delighted to be working with the lovely folk at One Minute Briefs to bring beautiful design and a whole lot of warmth to our new campaigns!
We’re all about radiators being their best selves - looking amazing and performing perfectly. We believe choosing a radiator should be as much of a joy as picking out the perfect sofa.
So, we're on a mission to bring our lovely heating into every home across the country, making everyday living feel delightfully comfortable and truly personal.
From our classic grand old charmers to sleek modern maestros and pretty accessories, we've got something to make every home feel delightfully comfortable and truly personal.
Forget boring heat boxes and think new favourite home features.
Just to note, we're not at the Grand Designs Live show, but we're bringing our own brilliant brand right to the doorstep. *Not affiliated to Grand Designs so please don’t use the name in the creative.
We'll be popping up all around the NEC on DigiVans from the 3rd to the 5th of October to show the visitors how a gorgeous radiator can be a true design statement.
Without further ado, let's get this brief going!
One Minute Brief of the Day:
Create billboard-style posters that could feature on digital screens and advans to promote the BestHeating brand around the Grand Designs Live event.
Brief: The goal is to grab attention and land the brand in 3 seconds, the creative needs to be bold and simple.
We welcome both video and still-image ideas for digital screens outside the Grand Designs live show at the NEC Birmingham, and the Spaghetti Junction billboard.
We want to see how a beautiful, new radiator can completely transform a space, making it stylish, cosy, and full of character. We're looking for that friendly, witty, and charming tone you'd expect from us.
Please tweet your entries to @OneMinuteBriefs & @BestHeatingUK with the hashtag #BestHeatingBillboard & a link to bestheating.com
Get as creative as you like and enter as many times as you wish. Remember to include your X and/or LinkedIn name in the top-left corner of your entries. Deadline 6pm BST.
You can also enter on Linkedin via the comments on our pinned post. Feel free to share posts and stories to Instagram too! Tag in @oneminutebriefs & @bestheatinguk.
Prizes
WINNER: £300 CASH!!!
Runner-Up: £200 CASH!!
3rd Place: £100 CASH!
Considerations
If your entry is an animation or video idea…share a storyboard or annotate with notes
Remember to use a friendly, warm, and witty tone throughout your campaign, yet still bold and to the point!
Feel free to use our logo where you can.
Full collections for inspiration here bestheating.com
Links:
https://www.facebook.com/BestHeatingUK
https://www.instagram.com/bestheatinguk/
https://uk.linkedin.com/company/bestheating-com
Full artwork specs and assets in the Google Drive:
https://drive.google.com/drive/folders/1dayUq10zGwAvEgEqU5_YdiFc4f_QZpPH?usp=sharing