One Minute Brief of the Day:
Create posters to promote #TheBigster, the latest and biggest SUV from Dacia.
Tweet your entries to @OneMinuteBriefs and @DaciaUK with the hashtag #TheBigster & link to dacia.co.uk/hybrid-and-electric-range/bigster-suv
Get as creative as you like and enter as many times as you wish. Social posts, billboards, print ads or any other ideas you may have are all welcome.
Think BIG!!
Just remember your X handle & Linkedin name in the top-left corner of your entries. Deadline 6pm BST.
You can also enter on Linkedin via the comments on our pinned post.
Feel free to tag OMB and Dacia in your posts and stories to Instagram too!
PRIZES:
Winner: £250 cash!!!
Runner-Up: £150 cash!!
3rd Place: £100 cash!!
About the Bigster:
The Dacia Bigster was dubbed one of the most hotly anticipated cars of 2025.
The arrival of Bigster marks the start of Dacia officially shaking up the C-SUV segment, offering buyers of larger, family-friendly cars the robust, well-equipped, great value for money that they are longing for.
It’s designed to go straight to the essentials. It’s sturdy and spacious, with a range of features that meet the high expectations in the segment it sells in.
More info on the Bigster here: All-New Bigster hybrid SUV – Dacia
And check out the Bigster Reveal film below:
THINK BIG, TRAVEL IN THE BIGSTER
Experience the city and adventure in full with Dacia Bigster. An SUV with a powerful design and bold graphic lines, it features a generous boot and an exceptionally spacious interior: up to five people can travel! Its electric engine range suits all uses: hybrid and 4x4. Bigster, better than a new SUV, an unprecedented offer the likes of which only Dacia can develop.
ASSERTIVE SUV CHARACTER
Dacia Bigster boasts modern lines and volumes for maximum robustness and interior space. The dynamic front end stands out with its sculpted bonnet and lighting signature, including the iconic Dacia Link logo. On the exterior, the Starkle® wheel arches and side protectors underline the SUV’s outdoor capability.
HYBRID ENGINES
Dacia Bigster offers you something new with mild hybrid or full hybrid engines such as the new hybrid 155 engine derived from Renault Group research and development: to provide instant acceleration when in EV mode. The mild hybrid 140 petrol engine or mild hybrid 130 for the 4x4 version reduce fuel consumption and boost performance at all times.
MORE SPACE, MORE BIGSTER
Enjoy the generous welcome of Bigster's five seats. Set the height that works for you and tilt it forwards or backwards to your favourite seating position. Lumbar adjustment optimises comfort in both seats. With the hybrid 155 engine, the Journey and Extreme versions feature a high centre console with a refrigerated storage compartment. In the rear, passengers can enjoy best-in-class knee and head room. The 40/20/40 split-folding bench seat with a centre seat that folds down into an armrest reinvents comfort and increases loading possibilities.
ALWAYS THE RIGHT EQUIPMENT
YouClip optimises your comfort and storage space with its clever multi-purpose attachment system for hanging the wide variety of accessories available in the range. These clip onto the mountings provided in the passenger compartment and boot: up to five mountings as standard. Two additional attachment points behind the headrests are available as an accessory to extend the possibilities to seven YouClip points.
ABOUT DACIA:
Hello! We’re Dacia!
We’re a car brand that likes to do things differently.
Our secret lies in taking a pragmatic approach. In an increasingly complex world, we keep sight on what is essential, and that includes making new cars affordable and accessible to as many people as possible. We start with what matters to car buyers, that is to own a car over a long period of time that you can count on day and night.
Our cars are famed for being spacious, robust and practical. They are built for the outdoors and are fitted with proven, reliable technology. They are built to last. They’re built tough.
Whether it’s being the only brand factory fitting LPG solutions to our cars or using Starkle®, our recyclable automotive-grade material that contains 20% recycled content (around four times that in a typical plastic bumper), we care about people’s wallets and the planet. We’re built resourceful.
We keep everything we do clear and simple so consumers can select and enjoy their car with peace of mind. Connecting with real people, in our evolving modern lives. We’re built in-touch.
Fundamentally, we offer the best value for money on the market. We take this into consideration from the outset. From design to manufacturing, we optimise the costs every step of the way, so our customers pay only for what they need.
We are on an incredible journey, and our success story shows no signs of slowing down. Our path is guided by three clear brand markers. These are: ‘Essential but Cool’, ‘Robust and Outdoor’, ‘Eco-Smart’. All our work feeds into these.