One Minute Brief of the Day: Create impactful posters that position Field Doctor as the ready meal brand for people who want food that supports their health.
One Minute Brief of the Day:
Create impactful posters that position Field Doctor as the ready meal brand for people who want food that supports their health.
Think of it like ‘food as medicine’ or ‘prescription nutrition’ without using those phrases. This is all about feeding your health.
They should feel credible, modern, simple and appetising.
To enter, tweet your posters to @OneMinuteBriefs using the hashtag #FieldDoctor and link to fielddoctor.co.uk
Enter as many times as you like and remember to include your handle in the top-left corner.
You can also enter on Linkedin via the comments on our pinned post.
Tag in OMB and linkedin.com/company/field-doctor
Feel free to share posts and stories to Instagram too!
Tag in OMB and instagram.com/fielddoctoruk
prize: WINNER RECEIVES £200 cash & A MONTH’S SUPPLY OF DELICIOUS FIELD DOCTOR MEALS.
Core message:
Field Doctor makes chef-made ready meals that are dietitian-designed and science-led, using real ingredients you’d actually want to eat.
Concepts and proof points:
Science-led
Dietitian-designed x chef-made
Wholefood ingredients
Real food
Plant diversity
No UPFs
Plates not pills
Healthy
why we're here.
We have a simple, but big goal. To create amazing tasting food that feed your health. We believe in the principle of food as medicine that better health can be achieved through science-led meals.
in science we trust.
Everything we do is underpinned by peer-reviewed nutrition research. No myths or over- promises, just simple, honest, validated science. Laura, our in-house dietitian, designs each meal so they are supercharged with knowledge and nutrition. Science is not always black and white but we’ll tell you our view and why.
no compromising on taste.
The days of compromising flavour in return for health are over. Our chefs ensure every dish tastes amazing by using seasonal produce and small batch cooking, whilst flash freezing locks in freshness. Healthy, convenient food as it should be…utterly delicious!
More info here:
https://www.fielddoctor.co.uk/
Check out our latest digital launch are the support plans: https://www.fielddoctor.co.uk/landing/support-plans
Brand guidelines available to view here.