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Bank of Creativity

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One Minute Briefs
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Creative Account
June 4, 2013

One Minute Brief: Advertise Pies

Creative Account
June 4, 2013
One Minute Brief:
Advertise Pies














































































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Creative Account
June 3, 2013

One Minute Brief WINNERS: Advertise Boxing

Creative Account
June 3, 2013

One Minute Brief WINNERS:
Advertise Boxing

Massive amount of entries today. Thanks to every single one of you!! Great standard too but the two that really knocked us out were produced by Ryan Wallman @Dr Draper with 'blank canvas' and Owen Evans @owenjevans with 'ability and discipline'. 

Two amazing ads that are totally different in direction. Well done to both of these past winners.

You both win front row tickets to mine and James' boxing fight. Who will win? Tweet us your bets! 




1 Comment
Creative Account
June 3, 2013

One Minute Brief: Advertise Boxing

Creative Account
June 3, 2013

One Minute Brief:
Advertise Boxing
























































































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Creative Account
May 31, 2013

One Minute Brief WINNERS: Advertise Recycling

Creative Account
May 31, 2013

One Minute Brief WINNERS:
Advertise Recycling

Lots of entries on an exciting collaborative brief today. All entries to be featured in #TwitterAnnual with D&AD Talent.

With so many entries today and lots of votes for different ads we have ended up with a number of winners. Out of our Winners, D&AD might choose one outright winner to feature in the Twitter Annual. So let us both know your overall choices.

In no particular order the winners are:

Alex Goddard @atAlexGoddard with the fantastic line 'It's rubbish when people don't re-cycle' amazing art direction too.

Special Ed @Special__Ed with the brilliant concept of Feel Young Again. Never heard anyone talk about recycling in this way before!

Jamie Axford @jimbobaggins75 with 'bin there...done that' Simple yet effective and fun.

Stephen Hunter @stephenhunter21 with advertising that eats itself in this parody of a classic VW ad.

Phil Waddicor @PWCFreelance with 'reinvent the wheel' which is a very clever way of thinking about it. Big truth in it too.

Tweet Crits @tweetcrits sneaked a winner with their first ever entry. Very funny idea that is campaignable.

James Clancy @BOC_ATM with 'Please don't use the bins provided'. Making people think different and giveing you a WTF moment.

Shireen Dew @ShireenDew with 'Born Again' made up of items found on the train. A fantastically art directed piece that has a real charm.

Also, although it obviously took more than a minute to create, we really like Max Gordon's entry @MaxGordon94 who recycled lots of today's entries to create his own entry. Original thinking.

Overall a fantastic day for One Minute Briefs. You should all be proud of your entries the standard was immense. Can't wait to see all of the entries in D&AD Talent's #TwitterAnnual.

Have great weekends and get recycling! See you Monday.













Comment
Creative Account
May 31, 2013

One Minute Brief: Advertise Recycling

Creative Account
May 31, 2013

One Minute Brief:
Advertise Recycling

A special brief today in collaboration with D&AD Talent. Entries and winners to be featured in #twitterannual...good luck to all entries.









































































































Comment
Creative Account
May 30, 2013

One Minute Brief WINNER: Advertise Dictionaries

Creative Account
May 30, 2013

One Minute Brief WINNER:
Advertise Dictionaries

Absolutely brilliant entries today. Bringing out the copywriters in everyone. Very difficult to choose a winner and the votes were mixed because the standard was so high. 

However, we have to have winners and today we have 4!

Mellissa Potts @MellissaPotts with 'The book that defines you' which is a really personal message but a truth that you can relate to. Nice art direction too.

Dave Ellis @novolume with 'Discover the Meaning of Life' which is an epic statement but again is a strong truth.

Gareth Alvarez @alvo_muses with 'Meaningful' which speaks for itself.

And we also got a cheeky win ourselves with 'Ad Diction' @BOC_ATM which we hope copywriters will relate to!

Overall a great day for One Minute Briefs. I'm off to read the dictionary front to back to discover the meaning of my life.

Make sure you check out our brief tomorrow. It will be in association with D&AD. Entries and winners to be featured in an online magazine. See you in the morning! This could be a great opportunity for you to advertise yourself too. Spread the word!










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Creative Account
May 30, 2013

One Minute Brief: Advertise Dictionaries

Creative Account
May 30, 2013
One Minute Brief:
Advertise Dictionaries



















































































Comment
Creative Account
May 29, 2013

One Minute Brief WINNERS: Advertise the Lottery

Creative Account
May 29, 2013

One Minute Brief WINNERS:
Advertise the Lottery

Great entries for a subject I'm sure we'd all love to win. It has actually made me want to put the lottery on this week and I never do so the ads are working!

Today we have two winners. Both very different.

The first is Phil Waddicor @PWCFreelance with his thought bubbles ad and our second winner is Emmy Smith @emmylupin with the hand/logo concept.

We like Emmy's entry as she wasn't going to enter until we asked her if she had a pen. She then sent this in. It goes to show that you can have an idea anywhere, any place. You don't need a Mac...or even paper. Just get it down. The use of a real hand as the logo works really well too and with a few changes could make for a really strong visual ad.

Let us know your thoughts below or tweet us.

See you tomorrow. We're off to buy tonight's ticket. If you don't hear from us we've bought a yacht and sailed to Australia.



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Creative Account
May 29, 2013

One Minute Brief: Advertise the Lottery

Creative Account
May 29, 2013

One Minute Brief:
Advertise the Lottery




















































Comment
Creative Account
May 28, 2013

One Minute Brief WINNERS: Advertise the Pub

Creative Account
May 28, 2013

One Minute Brief WINNERS:
Advertise the Pub
After a sunny bank holiday and recovery from being in the pub. What a great brief to start the week with! Some great ideas as usual. Some quality ideas that pubs should be using as the pub trade struggles but never seems to advertise.

The two winners today are Jamie Axford @jimbobaggins75 with a cheeky dig at Google and Dannielle Wood @danniyelldesign with her brilliant insight of 'Always there for you'. Both very different approaches to the same brief with them one showing humour and one showing an emotive side. Both of these work well for a pub environment.

Hope you enjoyed taking part today.

We're off to the pub for a sambuca or 9.

See you in the morning. No hangovers please.






Comment
Creative Account
May 28, 2013

One Minute Brief: Advertise the Pub

Creative Account
May 28, 2013

One Minute Brief:
Advertise the Pub









































Comment
Creative Account
May 24, 2013

One Minute Brief WINNERS: Advertise Breast Implants

Creative Account
May 24, 2013

One Minute Brief WINNERS:
Advertise Breast Implants

Lovely subject for today's One Minute Brief. Hope you all enjoyed it as much as we did.

We were offering a free breast measurement service by myself and James to the winners today so it was great to see the enthusiastic response.

After the votes have all come in we have ended up with 3 winners.

In no particular order we have 'Wunderbar' by Stephen Hunter @StephenHunter21 with this fantastic parody ad.

'Getting you from A to D' by Ellie @EleanorGraceMc which shows that you don't need a Mac to have a great idea. First time of winning too.

And another winner is Sammy Ryder @TheIdeaWard with 'If Plan A isn't working' which is a clever ad and one of the few that actually showed breasts which is always a plus ;)

Thanks once again for a great week full of amazing ideas.

See you all again on Tuesday. Have great bank holidays!





Comment
Creative Account
May 24, 2013

One Minute Brief: Advertise Breast Implants

Creative Account
May 24, 2013

One Minute Brief:
Advertise Breast Implants







































































Comment
Creative Account
May 23, 2013

One Minute Brief WINNER: Advertise Wi-Fi

Creative Account
May 23, 2013

One Minute Brief WINNER:
Advertise Wi-Fi

Thanks for all the great entries today. Lots of similar ideas. Great minds think alike?...Or do we need to think even more differently?

Like the winner of today's brief did with this entry using trainers in a sky. Sometimes using an object totally different to the brief make for a really clever and effective ad.
Today's winner is Tony Simmons @tonysimmons who is another one of our friends from Australia. How amazing is it that we are all working on the same brief across the world!

Well done everyone!

See you tomorrow for the Fun Friday Brief ;)


Comment
Creative Account
May 23, 2013

One Minute Brief: Advertise Wi-Fi

Creative Account
May 23, 2013
One Minute Brief:
Advertise Wi-Fi















































Comment
Creative Account
May 23, 2013

One Minute Brief WINNERS: Advertise Kebabs

Creative Account
May 23, 2013

One Minute Brief WINNERS:
Advertise Kebabs

Crazy day yesterday travelling around London in meetings all day until late meant we couldn't upload all of the day's entries until midnight. So we are posting the winner now after our votes this morning. 

The good thing about it going up so late was that our Australian follower @Dr_Draper got to vote!

Some really funny entries and great clever ads for a subject that never gets advertised! Why not print your ad off and show your local kebab house?

The two winners are Stephen Hunter @StephenHunter21 with the 'Doner Card Lifesaver' which is a hilarious ad that is clever at the same time and @thescampfactory for this funny ad about dress code.

We hope you'll all agree on these two being the winners.

We'll have today's brief up soon!








Comment
Creative Account
May 23, 2013

One Minute Brief: Advertise Kebabs

Creative Account
May 23, 2013
One Minute Brief:
Advertise Kebabs























































Comment
Creative Account
May 21, 2013

One Minute Brief WINNERS: Advertise a Magician

Creative Account
May 21, 2013

One Minute Brief WINNERS:
Advertise a Magician

Superb set of ideas today. A lot of these ads could be run or used as self promotion for magicians. If you have any magician friends then why not send them your ads?

Two winners today going of the most votes. As happened yesterday, one of our own creative team Nick @BOC_ATM wins with this take on an Adidas ad 'Impossible is Everything'.

The other winner is Ryan Wallman aka @Dr_Draper returning to top form with this brilliant line 'Deceptively entertaining'

The overall standard of ideas continues to rise. We hope that it is helping you improve the way you work for real. We'd love to hear if you think that this is the case for you. Comment below or tweet us. Do OMBs help to improve your creativity? Talk to us @OneMinuteBriefs




Comment
Creative Account
May 21, 2013

One Minute Brief: Advertise a Magician

Creative Account
May 21, 2013

One Minute Brief:
Advertise a Magician























































Comment
Creative Account
May 20, 2013

One Minute Brief WINNERS: Advertise Coffee

Creative Account
May 20, 2013

One Minute Brief WINNERS:
Advertise Coffee

Quantity and quality with today's efforts from everyone involved. Some brilliant ideas that could quite easily run as ads and win awards.

The one that actually received the most votes was our very own James' @BOC_ATM effort 'Tired' with the coffee bean eyes but the one that stood out to us was this fantastic concept from Jay Sangha @Jay_Pegg 'Getting you Ready for work'

Make sure you comment below or tweet us your thoughts on the winners and join us again tomorrow.

Thanks everybody. I'm off for a cup of tea.




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