One Minute Brief: Advertise the Freshtival

One Minute Brief:

Advertise the Freshtival

Next Friday 27th September we are doing a talk/workshop at the Freshtival organised by the Fresh Awards. We are at the Greenhouse in Media City from 1-2pm. Please do come and see us. Would be good to meet some of you! It's free to come.

As part of the Freshtival, we also have a window display, we will be taking over a window at Brand Fusion in the Lowry Shopping Centre and we want your work to feature in it.

Therefore, what better brief than to advertise the Freshtival itself? Entries will all be displayed and winners featured. So make sure you put your Twitter name in the corner.

See info about the Freshtival on the link below.

http://www.freshawards.co.uk/Freshtival/TheEvent

We've also been for Fresh Breakthrough in the Fresh Awards. Once again, thanks to all our followers who help to make things like this happen. See here: http://www.freshawards.co.uk/Freshtival/Home/Category/Specialist

Let's hope we can win this one!

Happy OMBing!

One Minute Brief WINNERS: Advertise The Haunt

One Minute Brief WINNERS:

Advertise The Haunt (McCann Manchester's in-house pub)

Nearly 100 entries today on a brief to advertise something very close to us. Thanks to every single one of you who got involved.

We will be featuring the winners along with various others on the walls of The Haunt. We will then tweet the images and feature them on our website.

Amazing level of entries in quantity and quality but we have to have winners.

In no particular order we have:

@skynewsman with 'Happy. Ours.' Very personal ad for members of McCann Manchester.

@ryancreatescopy with 'Let your hair down' Funny visual and line and 'Chilling' which speaks for itself.

@sebhill74 with 'we binge think' brilliant copy based ad.

@bshryane with 'I see ad people' Brilliant line.

@jmharcourt with 'you'll never go home' excellent double meaning.

@stephenhunter21 with 'ideas on tap' simple yet effective.

@sharpstuffbits with 'Employees only. Passed and present.'

@thescampfactory with the non-joke which made us laugh!

@dognbonesjones with 'if Carlsberg did ad agencies' a big compliment to McCann Mcr with it's pool, gym and now pub!

@wavey_gravy with a great idea for beermats. Advertising the pub with different media. Like it.

Amazing stuff! See you tomorrow.

One Minute Brief entries: Advertise The Haunt

One Minute Brief entries:

Advertise The Haunt (McCann Manchester's in-house pub)

One Minute Brief: Advertise The Haunt

One Minute Brief:

Advertise The Haunt

As some of you already know, we had an idea a couple of months ago to do something for our agency McCann Manchester with the prize money we received for being voted global agency of the year across McCann Worldgroup.

We wanted to do something for everyone in the agency and make the place even more social. So why not create our very own pub for our staff?!

And here we are a couple of months later with 'The Haunt' (there's a ghost in there and we've seen UFO's!!)

We want you to advertise it.

Remember it is an in-house pub at an advertising agency. Not open to the public.

The best ones will be featured on the walls of our pub and myself and James will get the drinks in for the winners at our OMB event.

See here for more info on the pub: http://www.mccannmanchester.com/latest-news/cheers-mccann-manchester-launches-its-own-pub-2/

Here are some pictures of the pub and the Friday 13th Opening Night.

One Minute Brief WINNERS: Advertise Kama Sutra

One Minute Brief WINNERS:

Advertise Kama Sutra

A 'very' fun Friday brief. Apologies for the late winners. We were opening our very own pub at McCann Manchester. We have been working on this for a couple of months and will share more details with you shortly.

Some great entries. Enjoyed going through them.

Interesting how, when the brief is a bit naughty, the entries are quite reserved. Then when we advertise normal products like chocolate the entries are often risky!

As ever, thanks for everyone getting involved.

Below are the winners.

@sharpstuffbits with 'read a f**cking book' Very direct and true message. Quality.

@matthew__wyatt with 'go to bed with a good book' Possibly the plainest bit of copy you could have for a book ad but superb in context.

@alvo_muses with 'a rousing read' Fantastic line. All it needs.

@skynewsman with 'Cowgirls and Indians' Brilliant play on words.

@lpbiesty with the different approach of a drinking game. Nice thinking.

@dr_draper with a population based ad. Good different thinking.

@dognbonesjones with 'sex from a whole new angle' Great copy. Proof that design isn't everything with OMBs. An idea in note form works just as well.

Some familiar names amongst the winners. Going to show that the more OMBs you do, the better you become at simple, creative thinking.

Hopefully we can all continue to learn from each other and get more and more people into the OMB thinking. Brilliant stuff from everyone.

See you all Monday.

One Minute Brief WINNERS: Advertise Royal Mail

One Minute Brief WINNERS:

Advertise Royal Mail

With the news of the Royal Mail going up for sale to the public, we thought it would be a great OMB brief and the response was brilliant.

Here are the winners in no particular order.

@sharpstuffbits with 'TLC to PLC' Nice, emotive ad.

@tonysimmons with the message in a bottle ad. Nice visual to make people aware of Royal Mail going public.

@lpbiesty with 'remember that heartfelt e-mail?' Everything is so easy to lose in this digital age and this ad questions it which we like.

@writeygentleman with 'off with her head' referencing how the royal aspect won't be there any more when it becomes a public company.

@dognbonesjones with 'soon to be posting huge profits' Simple, hard hitting copy to make people buy shares.

@linda_naro with this great campaign replacing the crown in the logo to raise awareness of the privatisation.

Thanks to everyone who got involved in this one.

One Minute Brief entries: Advertise Kama Sutra

One Minute Brief entries:

Advertise Kama Sutra

One Minute Brief entries: Advertise Royal Mail

One Minute Brief entries:

Advertise Royal Mail

One Minute Brief WINNERS: Advertise anything using a spiral

One Minute Brief WINNERS:

Advertise anything using a spiral

Loved seeing the creativity that can be had with a single shape.

The spiral was supplied courtesy of @whatiseewhen 

Check them out on Twitter.

Some amazing illustrative entries and some really funny ideas but the top 2 really grasped the brief of creating an ad out of it.

@katesteeth with 'embarassing bodies' absolutely hilarious.

@robertgorton with '@signs behaving badly' brilliant idea combined with a good cause.

Hope you all enjoyed the brief as much as we did. Thanks everyone.

One Minute Brief entries: Advertise anything using a spiral.

One Minute Brief entries:

Advertise anything using a spiral.

One Minute Brief: Advertise what you see.

One Minute Brief:
Advertise what you see.

Using your imagination, create an ad from the image below. Do what you want with it.
It can be any product, service or whatever springs to mind.

You can also include @whatiseewhen and send to the website below.

Get creative!

Luther: Series 1-3 DVD Box set to be won.

One Minute Brief WINNERS: Advertise Fridges

One Minute Brief WINNERS:

Advertise Fridges

Wanted to set a really cool brief today so fridges felt right!

Brilliant response with 3 overall winners.

@dambritton with 'buy someone a fridge' a humorous and very true benefit!

@thescampfactory with 'the app used by all the family' could be a fantastic visual.

@writeygentleman with 'so cold' think this could be an excellent campaign.

Great winners. Do you agree with the decision? Tweet us?

See you tomorrow.

One Minute Brief entries: Advertise Fridges

One Minute Brief entries:

Advertise Fridges

One Minute Brief WINNER: Advertise Swearing

One Minute Brief WINNER:

Advertise Swearing

Bit late setting the brief today due to being extremely busy. Stressful times! This resulted in a series of swear words coming to mind. Hence today's brief.

Considering it was so late, the subject seems to have caught your imagination. Over 90 entries. Amazing.

One entry really stood out. Superb idea. I want to see this win awards in some form.

The winner is @sharpstuffbits with 'I swear by it' Brilliant.

One Minute Brief entries: Advertise Swearing

One Minute Brief entries:

Advertise Swearing

One Minute Brief WINNERS: Advertise The Ad Pad

One Minute Brief WINNERS:

Advertise The Ad Pad

One of the best ever responses to a brief. Not only quantity, but the quality was fantastic.

We have taken into account the votes and ourselves and The Ad Pad have judged the winners. 

Overwhelming winner is @alvo_muses with the amazing line of 'borderline genius' Wow.

1 x A3 Ad Pad and 1 x A4 Ad Pad on it's way to you!

The 5 runners up below each receive an A4 Ad Pad. Can you all e-mail your addresses to interest@bankofcreativity.co.uk please. Nice trend of copy based ads winning today.

@WorldOfOlly with 'it's a good idea, but it needs a strong line' Cheeky use of copy. We like it! Think that's 4 in a row! Who can stop him?!

@tonysimmons with 'our idea has started a thousand others' Very epic line but absolutely true.

@GarethHopkins for his  campaign using famous concepts alongside the strapline 'ideas start here'

@atAlexGoddard with 'Quadrilateral thinking' Great line and exactly what the Ad Pad is about! Simple as that.

@copytyper with 'every great idea deserves to be framed' Nice line and actually using the product itself!

And here is our ad too. They save you a vital 3 seconds on your OMBs!! 

If you're going to the Fresh Awards 'Freshtival' this month in Manchester then look out for One Minute Briefs and The Ad Pad. We will be collaborating. See you Monday! Thanks to everyone who got involved.

One Minute Brief entries: Advertise The Ad Pad

One Minute Brief entries:

Advertise The Ad Pad

One Minute Brief: Advertise The Ad Pad

One Minute Brief:

Advertise The Ad Pad

Today's brief is to advertise the people we collaborated with to create our stand at D&AD New Blood. They have a very simple idea that works hand in hand with One Minute Briefs. It makes creativity quicker. Today is their first birthday!

Here is a bit of info and links for your reference.

You could win the Ad Pad today if you are amongst the winners too so get involved!!

Web: theadpad.co.uk
Twitter: @the_adpad

Description: The Ad Pad is the first ad industry pad to feature a hand-drawn black border on every page, saving creatives time when it comes to scamping.

Brand Strapline: ideas start here

We launched on the 06.09.12 and today we're celebrating a year of ideas.

Logo to use is below.

One Minute Brief WINNERS: Advertise Tiles

One Minute Brief WINNERS:

Advertise Tiles

Lots of puntastic entries today!!! 

The 2 winners we feel were a bit different in their approach.

@lpbiesty with 'Tiles last longer' A fantastic image that needs no more said.

@WorldOfOlly with '5 pint toilet practice' Straight to the point facts. Like it. Having a bit of an OMB winning streak aren't you Olly lad.

Great stuff. See you all tomorrow for the fun Friday brief. Might even be some prizes involved ;)

One Minute Brief entries: Advertise Tiles

One Minute Brief entries:

Advertise Tiles