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Bank of Creativity

Statement
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One Minute Briefs
OMBlog
THE SOCIALS
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Interest
Shop
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Creative Account
July 12, 2014

One Minute Brief WINNERS: Advertise Darts

Creative Account
July 12, 2014

One Minute Brief WINNERS:
Advertise Darts

Lots or responses to this brief. Everyone seems to love darts in one way or another and the winners reflect that. Had a good laugh at some of the ideas. Nice work everyone!

@sharpstuffbits with a nice sponsor campaing 'Double Top' Brilliant.

@supercoolkp with 'not just for blokes' Nice line and visual.

@misterdjc with 'aah Bristo' Love it.

@romglish with this fantastic St Georges flag/dart visual.

@stephenhunter21 with a very cheeky 3 in a bed line. Making darts slightly sexy. Not an easy task!

@roryimlach with a nice idea of how accessible darts is as a fun game for everyone whatever your skill level!

Thanks to all.









Comment
Creative Account
July 11, 2014

One Minute Brief entries: Advertise Darts

Creative Account
July 11, 2014

One Minute Brief entries:
Advertise Darts

































































Comment
Creative Account
July 10, 2014

One Minute Brief WINNERS: Advertise Lilos

Creative Account
July 10, 2014

One Minute Brief WINNERS:
Advertise Lilos

A popular brief inspired by my weekend away. Lilos. Didn't have one myself but wish I had so I wanted it to be sold to me and you certainly did that! Lots of great ideas and here are the worthy winners.

@stutecopy with 'just add water' Loved the simplicity here.

@romglish with a superhero inspired idea. Nice different thinking.

@soops77 with LiLo endorsement for lilos! Love it.

@sheisapenguin with 'the acceptable poolside floater' Hilarious.

@pw_bond with 'we all lilo sometimes' Clever copy idea.

@ashkinsella with 'enjoy the view' Like how it doesn't show the product here.

@haguey75 with a topical idea based on 'Magaluf girl' Brilliant.

@creativebrummie with a top campaign idea 'a world of your own'.















Comment
Creative Account
July 10, 2014

One Minute Brief WINNERS: Advertise Vets

Creative Account
July 10, 2014

One Minute Brief WINNERS:
Advertise Vets

Another brilliant day of ideas! Lots of worthy winners too. If you missed the cut then keep going, you're time will come and we value all ideas equally here. 

Winners as follows:

@chorles with 'there, there pet' Nice regional idea.

@supercoolkp with 'hands up' Funny idea and would be great for a fun recruitment ad.

@theyoungkatie with 'me,ow' and 'rough' Nice scamp that made us laugh.

@pwcfreelance with this fantastic visual hybrid of pet and vet!

@markemoon with 'vet registered' a simple eye-catching line.

@thedominokid with 'love your pet as much as they love you' Very emotionally driven line.

@sharpstuffbits with 'we'll finger your pet' Absolutely brilliant.












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Creative Account
July 10, 2014

One Minute Brief WINNERS: Advertise Mussels

Creative Account
July 10, 2014

One Minute Brief WINNERS:
Advertise Mussels

After being exposed to lots of mussels on my holiday last week I thought it would make for a very interesting brief and here are the winners. Lots of fun ideas on show today. That's what it's all about. Fun, quick ideas that don't take themselves too seriously. When you start taking yourself too seriously all creativity is lost.

@stutecopy with a nice take on 'I love NY' Great visual.

@simonemascagni with a very naughty ad for Pornhub! Second in 2 days!

@little_scamp85 with 'Fishtachios' Hilarious.

@romglish with the lovely simple heart visual.

@misterdjc who always comes up with something funny and different with 'Musselini' 

@dr_draper with 'go straight to the mussels' Brilliant copy.

@grace_neal with a great meme based around beards.

@jedcase using an existing ad and transforming it for this product. Great stuff.

Thanks everyone!











Comment
Creative Account
July 10, 2014

One Minute Brief entries: Advertise Mussels

Creative Account
July 10, 2014
One Minute Brief entries:
Advertise Mussels




















































Comment
Creative Account
July 9, 2014

One Minute Brief WINNERS: Brazil World Cup Memes

Creative Account
July 9, 2014

One Minute Brief WINNERS:
Brazil World Cup Memes

After watching the insane match last night in the semi-final of the World Cup. Today's brief just had to be this one and the response was overwhelming!

See below for all the brilliant winners.

@misterdjc using the famous pic of the laughing and crying babies. Great image.

@haguey75 with 'Howmany?' Nice copy.

@stephenmcnl with 'what if I told you' Great use of an existing meme.

@stephenhunter21 with 'Boys from Brazil, Men from Germany' Brilliant line.

@craignel with 'Damn it Fred' Hilarious.

@richbayley80 with 'In Brazil's defence' Funny and clever line.

@matthew__wyatt with this fantastic Brazilian flag visual.

@toxxic_char with '7up' Cheeky brand ad. Nice.

@little_scamp85 with 'can't get past a semi' and the naughty Pornhub ad! Brilliant.

@nektariabogris with 'going out in style' Top idea.

Thanks to everyone who entered.

















Comment
Creative Account
July 9, 2014

One Minute Brief entries: Brazil World Cup Memes

Creative Account
July 9, 2014

One Minute Brief entries:
Brazil World Cup Memes

















































































Comment
Creative Account
July 8, 2014

One Minute Brief entries: VETS

Creative Account
July 8, 2014

One Minute Brief entries: VETS
















































Comment
Creative Account
July 7, 2014

One Minute Brief entries: Lilos

Creative Account
July 7, 2014






























































Comment
Creative Account
July 4, 2014

One Minute Brief entries: Advertise Tour de France (Yorkshire)

Creative Account
July 4, 2014

One Minute Brief entries:
Advertise Tour de France (Yorkshire)





























































Comment
Creative Account
July 4, 2014

One Minute Brief entries: Advertise Graduation Gowns

Creative Account
July 4, 2014

One Minute Brief entries:
Advertise Graduation Gowns








































Comment
Creative Account
July 4, 2014

One Minute Brief entries: Campaign to put Rolf Harris in Jail

Creative Account
July 4, 2014

One Minute Brief entries:
Campaign to put Rolf Harris in Jail






































Comment
Creative Account
June 30, 2014

One Minute Brief entries: Advertise Stevie Wonder

Creative Account
June 30, 2014

One Minute Brief entries:
Advertise Stevie Wonder





















































Comment
Creative Account
June 27, 2014

One Minute Brief WINNERS: Advertise Yourself

Creative Account
June 27, 2014

One Minute Brief WINNERS:
Advertise Yourself

There were lots of fantastic submissions to go through today. It's a shame not everyone can win. We feel that there is merit and potential in lots of them so we hope to see them being taken further and sent to us at McCann whether you have won today or not. See below for info.


Remember, if you are interested in taking your one minute idea further then you could win a place on McCann Manchester's Summer School.
You can submit PDF's, videos, vines, posters.....ANYTHING. Have fun with it.

Win a place on the summer school of
one of the biggest agencies in Britain.
Answer the brief above in any way you like.

If we like what we see, you’ll be invited to spend an unforgettable day at
the legendary Bonis Hall on July 28th. We’ll treat you to a crash course in
advertising that includes live project work, One Minute Briefs workshops,
inspirational talks and a tour of the agency. You might even want to bring
your swimming costume and enjoy a dip in our pool or even grab a beer
down at our on-site pub.

On the day, we’ll choose the 6 people who impress us the most to be
part of our world famous 6 week Summer School.
The ultimate prize?
A permanent job at this amazing agency.

Send your entry to us at: summerschool@mccann.com
Entries close 13th July.

Winners of OMB today are:

@dognbonesjones with a big thought provoking idea 'imagine what I could do in a day' 

@richbayley80 with 'model employee' Would love to see this as a Direct Mail.

@creativebrummie with a reference to our Bank of Creativity. Not sure I'd like this as a Direct Mail though!

@idcircocreative with a nice sign idea. Winning awards is always good too.

@leaworthington with a foot in the door mailer. Simply brilliant. These need to happen for real.

@dambritton with 'the best picture in my house' Humorous and modest. Not. Clever idea.

@chrismillar89 Really like this idea as it goes against ally of the nicey nice stuff which we hate and wrote about here: 
http://creative-account.blogspot.co.uk/2013/04/no-one-cares-about-cups-of-tea.html

@sharpstuffbits with 'I'm a CUNT' That grabs our attention. Nice cheeky idea.

@alvo_muses with an ad taking on the system of education and experience head on. We like the attitude.

@iainthorley with 'bearded genius' The start of a nice campaign?

@little_scamp85 with a brilliant 'Ad' Campaign. Looking forward to seeing the full campaign. Brilliant.

@gibbon_f with a superb thought about brutal honesty making better work.

@samcarter27 with 'IDEA(L)' Lovely campaignable thought.

Thanks to everyone who entered. Can't wait to see the entries coming through on e-mail.
If you need any advice e-mail us at interest@bankofcreativity.co.uk























Comment
Creative Account
June 27, 2014

One Minute Brief entries: Advertise Yourself

Creative Account
June 27, 2014

One Minute Brief entries:
Advertise Yourself 













































































Comment
Creative Account
June 27, 2014

One Minute Brief of the Day: Advertise Yourself

Creative Account
June 27, 2014

One Minute Brief of the Day:
Advertise Yourself

We're calling all creative types to get involved in today's brief to advertise yourselves.

We are at D&AD New Blood next week and we would like to feature all of today's entries on our stand. If you're going we will be at Stand 18.

Details here: Come and say hello! http://www.dandad.org/en/new-blood/

Also, if you are interested in taking your one minute idea further...then check out the McCann Manchester Summer School poster and info below. You can submit PDF's, videos, vines, posters.....ANYTHING. Have fun with it.



Win a place on the summer school of
one of the biggest agencies in Britain.
Answer the brief above in any way you like.


If we like what we see, you’ll be invited to spend an unforgettable day at
the legendary Bonis Hall on July 28th. We’ll treat you to a crash course in
advertising that includes live project work, One Minute Briefs workshops,
inspirational talks and a tour of the agency. You might even want to bring
your swimming costume and enjoy a dip in our pool or even grab a beer
down at our on-site pub.

On the day, we’ll choose the 6 people who impress us the most to be
part of our world famous 6 week Summer School.
The ultimate prize?
A permanent job at this amazing agency.

Send your entry to us at: summerschool@mccann.com
Entries close 13th July.





Comment
Creative Account
June 26, 2014

One Minute Brief WINNERS: Advertise Mince

Creative Account
June 26, 2014

One Minute Brief WINNERS:
Advertise Mince

Huge response to today's brief with lots of mincing around going on! Had a great laugh looking through the entries and there are some well worthy winners!!

@shaunloynds with 'make of it what you will' Really nice line showing how adaptable it is and keeping it open to opinion.

@sarahlong_xx with 'enjoy them every month' Nice thought to encourage sales.

@iainthorley with 'brain food' Not very foody as an image but a great idea and visual.

@limitedition_ts with 'performs better than it looks' A fantastic campaign. We always like ads that go out of category or don't use the product explicitely.

@vella_jon with 'it's fucking goof for you' Nice and blunt. Love it.

@longsden with 'our mince is so good it's almost famous' Brilliant line. They should run this.

Well done all!













Comment
Creative Account
June 26, 2014

One Minute Brief entries: Advertise Mince

Creative Account
June 26, 2014
One Minute Brief entries:
Advertise Mince





































































Comment
Creative Account
June 25, 2014

One Minute Brief WINNERS: Campaign to #BanSuarez

Creative Account
June 25, 2014
One Minute Brief WINNERS:
Campaign to #BanSuarez

Immense response to today's rather topical brief. Lots of people got their teeth stuck in to the challenge and we've ended up with some brilliant ideas. Lots of them worked and are worthy winners in their own right. However, the brief was a campaign about banning him so the following ones touch upon the brief more than others.

@matthew__wyatt with 'Risk Everything' With Suarez being Adidas, Nike could have done something with this. Could have even been 'Sometimes you shouldn't risk everything' or something. Strong thought this.

@joe_from_essex with 'Bite Back' Simple yet effective line.

@luketonge with 'once, twice...' Funny line that shows how ridiculous what he did is.

@c21chitchat with a great 'Jaws' reference 'we're gonna need a bigger ban' Great thinking.

@thebigcreative with 'No more goal mouth action' Fantastic line.

@lavieencmyk with an apaology ad from Colgate. Nice way to make a positive from the negative.

@gavinporter with a nicely written letter from FIFA.

@adriandouble_r with a quality visual of next year's FIFA game cheat. Great stuff.

@stephenhunter21 with 2 entries. Great visual using the lines of the pitch and 'Unplayable' Sometimes one word is enough and this is simple brilliant.

Thanks everyone.












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