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Bank of Creativity

Statement
Work
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One Minute Briefs
OMBlog
THE SOCIALS
Events
Interest
Shop
The Vault
Contact
Creative Account
November 9, 2014

One Minute Brief WINNERS: Advertise Anti-Snoring Strips

Creative Account
November 9, 2014
One Minute Brief WINNERS:
Advertise Anti-Snoring Strips

Loads of fun ideas were shared with this great brief. Snoring is one of the worst things in the world! And this is a great product and we've got some great winners.

@leaworthington with 'wife saver' Simple but effective.

@paperjamcreate with these brilliant visuals. Very eye-catching.

@_johnford with 'one tool for the job' Great observation.

@matthew__wyatt with a lovely visual metaphor for the product.

@reverendpixel with a cheeky but try description of the product. Nice.

Well done all.









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Creative Account
November 9, 2014

One Minute Brief WINNERS: Advertise National Poetry Day

Creative Account
November 9, 2014
One Minute Brief WINNERS:
Advertise National Poetry Day

Really interesting to see the different ways people took this brief. Some great thinking on show and here are the winners:

@gazzamatazzzz with #Twoem a great idea to engage people with new technology and get them involved

@matthew__wyatt and @alison_norden with 'Try' Nice CTA. Simple way of pushing people to give it a go.

@hollieanderson1 @lauratude with 'Roses are Red' Encouraging people to complete the poster. Nice work.

@stewallan with a nice ambient quill idea.

@simonmaye with a brilliantly written idea for Bic pens.

Well done all.







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Creative Account
November 9, 2014

One Minute Brief WINNERS: Advertise Plastic Cutlery

Creative Account
November 9, 2014
One Minute Brief WINNERS:
Advertise Plastic Cutlery

Huge amount of entries for this brief with lots of great ideas too. Below are the deserved winners.

@dissential with a twist on feeding a family of four. Brilliant bit of copy.

@limitedition_ts with a very simple Marigold visual that says it all.

@_HHCreative with this great visual campaign for emergency cutlery. Nice insight.

@thebigcreative with another great thought for plastic 'Accepted Worldwide'

Great stuff everyone.







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Creative Account
November 9, 2014

One Minute Brief WINNERS: Advertise Sperm Banks

Creative Account
November 9, 2014
One Minute Brief WINNERS:
Advertise Sperm Banks

Looks like people had a lot of fun with this brief. People often try and go really serious on this type of brief. But why? If the ads can raise a smile then we're onto a winner.

@hairy_hand with #donationface Nice use of politicians!

@lauratude with 'donating never felt so good' Great thought.

@little_scamp85 with a cheeky interactive press ad. He's on fire at the moment.

@sharpstuffbits with 'Wank Bank' Would love to see a huge billboard with this on.

@gazzamatazzzz with 'Come inside' Simple yet effective.

@chorles with a brilliant parody of 'the bank that likes to say YES' Would be great to see a worked up version done in the same style.

@hellofellowtwit with a funny line about the bank's customer service. 'Go fuck yourself'. Could be a campaign in this.

Well done all.















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Creative Account
November 7, 2014

One Minute Brief WINNER: Campaign to support @OrchardTweets in their 10k run for @makeawishuk

Creative Account
November 7, 2014
One Minute Brief WINNER:
Campaign to support @OrchardTweets in their 10k run for @makeawishuk

Overwhelming response today by the OMBLES. Really proud to be part of such an amazing creative community. Lots of quality ideas and raising around £100 to go to a great cause is superb. You're all a credit to OMB. Thank you.

Everyone deserves the win today but the entry that stood out most was @little_scamp85 with 'for some life's a sprint not a marathon' Stunning piece of copy that relates to the charity and what Orchard are doing to help. He was also one of the guys who donated. Fair play to everyone who did. E-mail us at interest@bankofcreativity.co.uk and we'll send you your prize. 

Thanks everyone who entered and donated. Enjoy your weekend.


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Creative Account
November 7, 2014

One Minute Brief ENTRIES: Campaign to support @OrchardTweets in their 10k run for @makeawishuk

Creative Account
November 7, 2014
One Minute Brief ENTRIES:
Campaign to support @OrchardTweets in their 10k run for @makeawishuk

Well done to all who have entered so far. The OMBLES have raised around £100 towards Orchard's £500 target. You should all be very proud. Thank you all. If anyone else wishes to donate you can here: https://www.justgiving.com/orchardsurvival

Vote for your fave idea below and we will send the winner a brilliant Pentagram Marks book as a prize.






































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Creative Account
November 7, 2014

One Minute Brief of the Day: Poster Campaign to support Orchard and the Make A Wish Foundation

Creative Account
November 7, 2014
One Minute Brief of the Day:
Poster Campaign to support Orchard's 10k run for the Make A Wish Foundation





Today we are showing our support for the guys at Orchard as tomorrow they will be working hard to do their bit for a brilliant cause. See below for more info:

Team Orchard - Mud, Sweat and Tears

We will be running through 10k of mud and obstacles for Make-A-Wish Foundation UK because they make terminally ill kids' wishes come true. 

The Make-A-Wish Foundation is an amazing charity, working tirelessly to grant the last wishes of terminally ill children. Amazing holidays, driving dream cars, meeting celebrities, staring in films, hanging out with Spiderman… just a few examples of how we can brighten up their lives. But we can only do it with YOUR help. Sacrificing a morning of mud, sweat and tears seemed the least Team Orchard could do to muster up your support. Check out what we’ve let ourselves in either here: http://www.mhsurvival.co.uk/manchester/ 

Brief: Create posters to support Orchard's efforts to help the Make A Wish Foundation and encourage donations.
https://www.justgiving.com/orchardsurvival
(Feel free to donate when you submit an idea...imagine if everyone who submitted donated just £1!! The OMBLES can make a difference)

Prize: OMB are donating a prize of the brilliant Pentagram Marks book to the winning entry.

When submitting ideas make sure you put your twitter handle in the corner of your ad and  (if you can fit them all in your tweet) mention @MakeAWishUK, @OrchardTweets @MH_Survival and @OneMinuteBriefs 

Good luck everyone!!




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Creative Account
November 6, 2014

One Minute Brief WINNERS: Advertise Fish Fingers

Creative Account
November 6, 2014
One Minute Brief WINNERS:
Advertise Fish Fingers

Loads of brilliant entries today for a fun and fish brief. We've got some great winners as a result which are below.

@alvo_muses with 'a helping hand' nice visual.

@skgraphic & @genussystems with a fun take on the brief because fish don't actually have fingers!

@chorles with 'off the hook' Nice use of urban language.

@richbayley80 with a nice dig at Chip Shop prices.

@creativebrummie with a lovely visual. There's just something weirdly great about this visual!

@stephenhunter21 with a nice visual of three fingers and great product benefit.

Thanks to all who entered. 








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Creative Account
November 6, 2014

One Minute Brief WINNER: Advertise Bonfire Night

Creative Account
November 6, 2014

One Minute Brief WINNER:
Advertise Bonfire Night

Some nice thoughts for this topical brief. Well done to all involved and hope you all enjoyed a sad and enjoyable night as I sat in despair as Man City fell apart.

Winners are below:

@poppycollier with 'go out with a bang' Nice bit of copy.

@thenickryder with 'For Fawke's Sake' Very eye catching headline but also just a truth.

@_johnford with these Northern based posters. Nice use of slang and the North.

@neilmwright with 'the sound of a good bang' Nice thought and a bit naughty.

Well done all.








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Creative Account
November 6, 2014

One Minute Brief WINNER: Advertise Toilet Roll with @SHU_Graphics

Creative Account
November 6, 2014
One Minute Brief WINNER:
Advertise Toilet Roll with @SHU_Graphics

After an overwhelming response from all of the Sheffield Hallam Graphics students, we finally have a winner. 

@rseetanah with 'Bog Standard' An eye catching headline that worked on a similar level to the example of the 'dull' Parker Pen headline we showed in the talk. Nice drawing too.

E-mail us at: interest@bankofcreativity.co.uk and we'll send your prize. Not bad for your first ever tweet!!

Thanks to all who submitted. Hope to see you enter every day.


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Creative Account
November 6, 2014

One Minute Brief ENTRIES: Advertise Fish Fingers

Creative Account
November 6, 2014
One Minute Brief ENTRIES:
Advertise Fish Fingers
















































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Creative Account
November 6, 2014

One Minute Brief ENTRIES: Advertise Bonfire Night

Creative Account
November 6, 2014
One Minute Brief ENTRIES:
Advertise Bonfire Night




















































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Creative Account
November 5, 2014

One Minute Brief ENTRIES: Advertise Toilet Roll

Creative Account
November 5, 2014
One Minute Brief ENTRIES:
Advertise Toilet Roll

Today we did a talk to lots of brilliant students on the Graphic Design & Advertising courses at Sheffield Hallam University. We've had lots of great comments on Twitter from everyone and hope our advice helps a few of them make a difference in the creative industry. 

At the end of our talk we got the whole lecture theatre involved in a LIVE One Minute Brief to Advertise Toilet Roll. Below are the huge amount of submissions that actually got One Minute Briefs trending in Sheffield earlier on!! Brilliant Stuff.

We'd like you to all tweet votes to @oneminutebriefs for your fave entry and we will give the winner a prize.


Thanks for welcoming us to Sheffield Hallam. Twas great meeting you all.






















































































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Creative Account
November 4, 2014

One Minute Brief Entries: Create a poster which shows how ‘Overcoming obstacles make you stronger’ for @AlemFoundation

Creative Account
November 4, 2014
One Minute Brief Entries:
Create a poster which shows how ‘Overcoming obstacles make you stronger’ for @AlemFoundation








































































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Creative Account
November 4, 2014

One Minute Brief: Create posters to show ‘Overcoming obstacles make you stronger’ for @AlemFoundation

Creative Account
November 4, 2014


In the second collaboration with KriticalMass we have a great opportunity to get your work out there to lots of people and do something good at the same time. We're looking forward to see all the great ideas. Good luck :)

Brief:
Create a poster which shows how ‘Overcoming obstacles make you stronger’ for @AlemFoundation and @poweringgood


Prize:
Winner will be chosen by One Minute Briefs & BBH co-founder/kriticalmass board member, Sir John Hegarty and announced on video.
Winner will be also be published in the Metro on Tuesday 25th November and seen by 3.5 million people. So get involved!

Include:
kriticalmass logo & Alem Foundation logo
Use the hashtag #alem2rio2016

See info about Alem's journey to Rio 2016 at kriticalmass.com/p/alem2rio2016
Charity:
Alem Foundation seeks to provide opportunities to underprivileged children in Ghana. Born from the passion of Alem Mumuni - Ghana's 1st ever Paralympic cyclist. kriticalmass.com/p/alem2rio2016

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Creative Account
November 3, 2014

One Minute Brief WINNERS: Advertise Corsets

Creative Account
November 3, 2014
One Minute Brief WINNERS:
Advertise Corsets

Bit of a saucy brief this one and enjoyed looking through all of the entries! Some good ambient ideas too.

Here are the winners:

@liam_aldridge & @dissential with a couple of breath taking ideas. Nice bit of humour mixed with style.

@reverendpixel with 'Slim-Faster' Nice parody with product benefit.

@chorles with 'Basque in all her glory' Could make a great campaign.

@_hhcreative with a squeezed in billboard. Nice thought.

@sharpstuffbits with 'waist management' Eye catching headline.

Well done all.







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Creative Account
November 3, 2014

One Minute Brief WINNERS: Advertise National Cat Day

Creative Account
November 3, 2014
One Minute Brief WINNERS:
Advertise National Cat Day

A fun brief in celebration of cats across the UK and the entries were brilliant. There were lots of clever and funny ideas on show which captured to spirit of the day with some great winners.

@creativebrummie with a brilliant take on a cat pole. Clever visual.

@supercoolkp using the Grumpy Cat to great effect.

@sianellenj with 'Paws for thought' Nice relative copy.

@richbayley80 with a superb visual scratch of 'every dog has it's day'

@liam_aldridge @gazzamatazzzz with 'Be more cat' Could be a great tactical response campaign.

Well done all.










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Creative Account
November 3, 2014

One Minute Brief WINNER: Advertise Spoons

Creative Account
November 3, 2014
One Minute Brief WINNER:
Advertise Spoons

Everyone loves a good spoon and today's brief was in honour of the unsung hero of cutlery. We had a great response with lots of fun ideas. However, one really stood out to us and got lots of votes.

@chorles with 'no-one likes a shit stirrer' Brilliant piece of copy and imagery. And we don't have rules on swearing etc here so it's all good. Anything goes. This one made us laugh and is deserving of the win.

Cheers everyone. 


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Creative Account
November 3, 2014

One Minute Brief ENTRIES: Advertise Spoons

Creative Account
November 3, 2014
One Minute Brief ENTRIES:
Advertise Spoons









































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Creative Account
November 2, 2014

Moving on...

Creative Account
November 2, 2014
Moving on...

Good evening everyone.

We wanted to let you all know that we have now left our position of creative team at McCann Manchester. 
It is a decision that we have given a lot of thought but we feel the time is right to take on a new challenge. We have made a lot of good friends at McCann and we wish everyone there every success in the future. 

Here's what we've been upto since we joined a couple of years ago....

We have worked on some great projects with great clients, collaborated with McCann Barcelona/Helsinki/London/Paris, and picked up various creative awards for our work in the Roses, MPA, NABS, Fresh & been Cannes Young Lions finalists in both 2013 & 2014. We have also built up a following of over 15,000 people on Twitter and featured on blogs across the world including the New York Times and Buzzfeed.

Aswell as this, we have been able to turn our concept One Minute Briefs into a vibrant, creative, social community that produces fun, engaging content each day. It has been a pleasure to meet such great people along the way and talk at events for D&AD and the BBC alongside people like Sir John Hegarty, Wayne Hemingway and director Tony Kaye. We are proud to have received recognition for our efforts recently by being highly commended by Cannes Lions Media Academy, made it to the final 30 of the Pitch UK and been shortlisted for the Great British Entrepreneurial Awards. We were also given a special invite to Downing Street.

We have always tried to go that bit further wherever we work and that is why we created our very own agency pub, ran the agency football team & even designed an agency racing car. We've also been known for getting a bit creative on agency Christmas decorations! (See pics below)

In the past few months we have mentored the Top 6 graduates for the McCann 'Advertise Yourself' recruitment campaign that we created and took to D&AD New Blood. This received a huge amount of entries and has been a very rewarding project to see through start to finish. Good luck to the people who made it through.

We were proud to represent McCann Manchester for one last time at the Fresh Awards this week and leave on a high after an enjoyable couple of years. Below are the results of the categories we were involved in.

Fresh Award - McCann Manchester - McCann Mcr - Recruitment - Silver
Fresh Award - McCann Manchester - CrossCountry - Poster - Bronze
Fresh Award - McCann Manchester - CrossCountry - Art Direction - Nomination
Fresh Award - McCann Manchester - The Haunt - Internal Communications - Gold
Fresh Award - McCann Manchester - Nestle Cheerios - Social Media Campaign - Bronze
Fresh Award - One Minute Briefs - Self Promotion - Nomination
Fresh Award - One Minute Briefs - Social Media Campaign - Bronze
Fresh Award - One Minute Briefs - Breakthrough - Gold
Fresh Award - One Minute Briefs - Social Networking - Gold
Fresh Award - Nick Entwistle & James Clancy - Fresh Faces of Advertising - Specialist Award

We'd like to thank McCann Manchester for being a great place to work in the past couple of years and the support we have received throughout. We will miss the pool parties.

Below are a few pics of some McCann Memories & the recent Fresh Awards: 

















































See you all soon.
Nick and James

We are currently working freelance and we are also available to do talks and workshops for events. If you'd like to work with us or collaborate...please get in touch at interest@bankofcreativity.co.uk
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