One Minute Brief WINNERS: Campaign to make people stick to speed limits

One Minute Brief WINNERS:

Campaign to make people stick to speed limits

Absolutely overwhelmed by the fantastic response we had to this brief. The quality of ideas was immense and would love to see some of these being made for real. You should all be proud of your efforts.

For this reason we have quite a few winners today.

@dissential with the cause of death of men under 30 is men under 30. Very thought provoking copy.

@supercoolkp & @doritosyndrome with 2 versions of a great thought 'better late than never.

@gazzamatazzzz with some great media placement on public transport. There are a lot of ideas around death etc but there are all sorts of other things that can happen as a result. Great thought.

@chorles with a double win. 'Molly didn't reach 20' and the foot down spade visual. Both superb ideas.

@thenickryder with an ambient idea for mirrors in pubs. Quality thinking. 

@louegancreative with a good radio thought for an engine test and sounds. Very impactful.

@charl_banks with 'got somewhere to be?' Great copy.

@_hhcreative with a great TV thought. 'It's not a game' This could be a brilliant campaign. Can we all make this happen for real?

@simonmaye with 'Speeding cures heart disease' Very different way of looking at it. Almost using a positive to make you think of the negative. Brilliant work.

Well done everyone.

OMBirmingham Meet-Up

OMBirmingham Meet-Up

After last week's brilliant OMBLE meet-ups in London we are having another one in Birmingham tonight. Friday 28th November 2014. #jagerOMB

We will be meeting in the town centre at the Victoria pub at 7:30pm.

Address and website below: 
48 John Bright Street.Birmingham. B1 1BN
http://www.thevictoriabirmingham.co.uk/

My number is 07590369321 if you need it and look forward to seeing a few of you down there.

Let us know you are coming by tweeting us @OneMinuteBriefs and I'll reserve a table incase it gets busy in there.

One Minute Brief of the Day: Create posters to celebrate 10 years of the Unity Foundation

One Minute Brief of the Day: 
Create posters to celebrate 10 years of the Unity Foundation

Today we have a great collaborative brief with the Unity Foundation who do some brilliant work and we are happy to spread the word with this brief. There are great prizes to be won. You can get a 10 years of Unity T-shirt and get your winning idea printed onto a canvas. Well worth getting involved. See below for brief and info and remember to include @unitystoke in your tweets.

Brief: Create posters to celebrate 10 years of the Unity Foundation

The Unity Foundation is an award winning social enterprise that delivers a range of services using the arts, sports and culture to deliver a positive social change for young people and their communities.

Reaching its tenth year in working in the community, The Unity Foundation continues to respond to local social problems that they see on a daily basis; this includes unemployment, families living in poverty, low educational achievements, school exclusions and children entering the care system.

The Unity Foundation aims to provide equal opportunities for all young people to achieve and develop into positive young citizens. For some this may require developing existing skills and capabilities and for others it may mean exploring their potential. A supportive and innovative way of working helps our young people become productive young adults.

Therefore as part of the 10 year celebration of The Unity Foundation, we would like to see you advertise what The Unity Foundation and what it means to you.

Please see our website and Summer Arts College video for more inspiration.

www.theunityfoundation.co.uk

www.youtube.com/watch?v=wkB6_nivC48&list=UU7rCLshos9nE4rL2Uc947UA

One Minute Brief WINNERS: Advertise DJs

One Minute Brief WINNERS:

Advertise DJs

Great subject and particularly strong entries for this brief. Three brilliant winners.

@yvonnemic with 'pick n mix' Really nice visual hybrid.

@loooooren with 'last night a DJ saved my life' Fantastic line and visual!

@owenjevans with an immense recruitment ad. 'get paid for standing around twiddling your thumbs' Award worthy.

Well done all. And remember to put your twitter names in the corners of your ads or you may miss out on wins in future!!!!

One Minute Brief WINNERS: Campaign to get Nick a Creative Partner

One Minute Brief WINNERS:

Campaign to get Nick a Creative Partner

First of all I'd like to say a huge thank you to everyone who got involved with this brief. It was particularly important to me and I have had a lot of interest in the role of creative partner. I'm currently working as a freelance creative partner and still looking to work with someone.

Lots of brilliant runners up that I wanted to give a mention which you can see below with @hattiebythesea @sianellenj @doritosyndrome @supercoolkp @richbayley80 @alvo_muses @_johnford @chrisod1993 @stewallan

However, the one that really stood out was 'bank job' and 'partner in crime' which really captured what I am looking for. It highlighted an available role, linked to the Bank and rewards etc...Really clever ad. Well done to @saraundo_ 

One Minute Brief ENTRIES: Advertise Curtains

One Minute Brief ENTRIES:

Advertise Curtains

One Minute Brief WINNERS: Advertise Blondes

One Minute Brief WINNERS:

Advertise Blondes

Brilliant brief today with @blondedigital. Lots of fun ideas sent in for a light-hearted topic.

The prizes are a blonde wig to each of the two winners. The one catch is that you have to tweet a selfie of you wearing it. Looking forward to this after seeing who the two winners are!!

@stephenhunter21 with 'Fair do's' Great ad with a price point for hair dye. @chorles had a similar thought but this edged it with the product.

@dognbonesjones with 'have a blonde moment' Would love to see this ad for real.

Look forward to seeing you both in your wigs. Fight over the choice of two below.

One Minute Brief ENTRIES: Advertise Blondes

One Minute Brief ENTRIES:

Advertise Blondes

One Minute Brief WINNERS: Advertise Butchers

One Minute Brief WINNERS:

Advertise Butchers

Great brief with loads of fantastic and puntastic entries. Was my first day working freelance. Hopefully no-one saw me retweeting pictures of meat during the day. Would have thought I was insane!

Winners are:

@dr_draper with 'our meat is so tender' Nice copy.

@matthew_wyatt with a nice ambient lift idea.

@poppycollier with 'Pat Butcher' as a great ambassador.

@yvonnemic with 'Butchers be Crazy' Bit of a crazy idea but I like it.

@ericbruton Lots of innuendos on show with this brief but this was subtle and eye-catching

@reganb18 with 'missed steak' This one made me laugh. Would be great to see as signage. Make it happen!

@little_scamp85 with 'fresh meat' Nice recruitment idea.

Well done all!

One Minute Brief ENTRIES: Advertise DE-ICER

One Minute Brief ENTRIES:

Advertise DE-ICER

One Minute Brief WINNER: Campaign to raise awareness of Type 2 Diabetes

One Minute Brief WINNER:
Campaign to raise awareness of Type 2 Diabetes

The result of our brilliant collaboration with @wellmark_health and @adhealthmag is in. After taking all votes into consideration and all opinions of all parties we have a unanimous winner. Although there were some close runners up that were well worthy of the winner.

Can the winner e-mail us at interest@bankofcreativity.co.uk to sort out the prize of Dave Trott's book.

The winner is @paperjamcreate with 

Runners up are:

@gregandthomas with this fantastic font idea. Would love to see this happen.

@gazzamatazzzz with a great mirror ambient idea. It can happen to anyone.

@chrisod1993 with 'it's only' Very powerful copy.

@louegancreative with a stunning silent movie idea. Could be amazing. Let's make it happen.

@justjoel_ with 'not so sweet' Great visual.

Brilliant campaign and thanks on behalf of us all for getting involved!

One Minute Brief ENTRIES: Advertise Butchers

One Minute Brief ENTRIES:

Advertise Butchers

One Minute Brief ENTRIES: Get Nick a Creative partner. @BOC_ATM

One Minute Brief ENTRIES:

Get Nick a Creative partner. @BOC_ATM

One Minute Brief ENTRIES: Anti-Speeding Campaign

One Minute Brief ENTRIES:

Anti-Speeding Campaign

One Minute Brief ENTRIES: Advertise DJs

One Minute Brief ENTRIES: 
Advertise DJs

One Minute Brief ENTRIES: Create an ad to raise awareness of type 2 diabetes

One Minute Brief ENTRIES: 
Create an ad to raise awareness of type 2 diabetes

One Minute Brief WINNER: Promote @CloggsUK new store opening in York

One Minute Brief WINNER:
Promote @CloggsUK new store opening in York

On behalf of ourselves and Cloggs, we'd like to thank you for the amazing response we had on this brief. The quality of ideas was immense and it was difficult to choose a winner. There was a great variety of ideas from posters to ambient and TV.

The winning idea could work brilliantly ambiently as well as a great visual poster.

The winner is @owenjevans with this lovely image-led idea using laces instead of ribbon to represent the store opening. E-mail us at interest@bankofcreativity.co.uk to claim your prize of £150 vouchers to spend at Cloggs.

One Minute Brief of the Day: Campaign to get Nick a new creative partner

One Minute Brief of the Day:
Campaign to get Nick a new creative partner 

Today's brief is a personal one to us as the creators of One Minute Briefs and Bank of Creativity.

Brief: Campaign to get Nick a new creative partner 

The ads need to communicate some of the info below and that I am now available for freelance/permanent roles in the creative industry. Remember to include @BOC_ATM & @OneMinuteBriefs & any other relevant agencies/creatives Twitter names in your tweets.

We will be offering an OMB t-shirt and Pentagram book to the winner. More tees getting delivered this week. E-mail us if you'd like one to interest@bankofcreativity.co.uk

As some people already know, myself (Nick) and James have recently left McCann Manchester. James has decided to go off travelling America etc so we are 'splitting up' as a team. Although it is on good terms and fully support what each other does in the future.

For this reason, I am currently looking for a new creative partner to team up with. I am the copywriter usually so I am mainly looking to partner up with an art director. However, I do also do art direction so I am open to working with other copywriters and creatives if this would work.

See previous work and projects at www.bankofcreativity.co.uk

If you'd like to work with me please e-mail me here:
interest@bankofcreativity.co.uk

One Minute Brief of the Day: Create an ad to raise awareness of type 2 diabetes

One Minute Brief of the Day: Create an ad to raise awareness of type 2 diabetes

Today’s brief is being run in collaboration with Ryan Wallman (a.k.a. @dr_draper) – who is Head of Copy at Wellmark, a healthcare communications agency – and Advertising Health, an online hub for the healthcare advertising industry.

Brief

Campaign to raise awareness of Type 2 Diabetes & prompt people who may be at risk to ask their doctor for a diabetes test.

Entries

For regulatory reasons, please ensure that you do not include the names of any prescription-only products in your ads. 

Please include @wellmark_health and @adhealthmag in your tweets. 

Winners

The best entries from this brief will be featured on the Advertising Health website and the Wellmark blog.

The overall winner will also receive Dave Trott’s ‘Predatory Thinking’ book as a prize.

Background: about type 2 diabetes

Type 2 diabetes is the most common form of diabetes. It impairs the way the body uses glucose (sugar), which results in a build-up of sugar in the blood.

Type 2 diabetes is caused by a combination of genetic and environmental factors. Although there is a strong genetic predisposition, the risk of type 2 diabetes is greatly increased by lifestyle factors such as obesity, lack of physical activity, and poor diet.

Many people first diagnosed with Type 2 diabetes are unaware that they are even at risk, and most of them are only diagnosed ‘by accident’ (i.e. as part of routine tests or while they are being treated for other conditions).

The problem with this is that organ damage can occur before any symptoms are noticed, so delayed diagnosis of type 2 diabetes puts people at risk of serious complications, such as kidney disease, eye disease (including blindness), heart disease, stroke, and disease of the peripheral blood vessels (which can lead to amputation). About half of the people with type 2 diabetes have some evidence of complications at the time of their diagnosis.

For these reasons, type 2 diabetes is sometimes called ‘the silent killer’.

Good luck to everyone who gets involved.

Freelance Partnership Opportunities with the Bank of Creativity & One Minute Briefs

Freelance Partnership Opportunities:

Hello, as some people already know, myself (Nick) and James have now left McCann Manchester and are now working on freelance and project work.

James is taking some time out at the moment so I am looking to team up with someone for freelance opportunities over the next few weeks. I am the copywriter usually so I am mainly looking to partner up with an art director. However, I do also do art direction so I am open to working with other copywriters and creatives if this would work.

I can give you the details of the freelance creative team roles via e-mail. To see my work visit www.bankofcreativity.co.uk

If you feel we could work together I'd like to hear from you asap as one of the roles begins next week.

Please send me an e-mail if you are interested along with your portfolio to:
interest@bankofcreativity.co.uk