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Bank of Creativity

Statement
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One Minute Briefs
OMBlog
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Interest
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Creative Account
May 3, 2013

One Minute Brief: Advertise Yourself

Creative Account
May 3, 2013
One Minute Brief:
Advertise Yourself






























































Comment
Creative Account
May 2, 2013

One Minute Brief WINNER: Advertise Sun Cream

Creative Account
May 2, 2013

One Minute Brief WINNER:
Advertise Sun Cream

Some fun and some serious entries today.

Special mention goes to the 50+ skin ad and the slapping kids ad as they got a lot of votes and overall the standard of ideas was strong.

However, the winner is @AirCreativeMktg for this fantastic line alongside product image.
Huge product benefit, clever and also humorous.

Excellent work.

Thanks everyone.

Hope to see some of you tonight at the Roses Awards. If not, see you back here tomorrow.


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Creative Account
May 2, 2013

One Minute Brief: Advertise Sun Cream

Creative Account
May 2, 2013

One Minute Brief:
Advertise Sun Cream


































































Comment
Creative Account
May 1, 2013

One Minute Brief WINNERS: Advertise Advertising

Creative Account
May 1, 2013
One Minute Brief WINNERS:
Advertise Advertising

An interesting topic today to advertise advertising. We weren't sure if the results would be good or bad but the standard has been excellent.

Some really good ideas that get the spirit of our profession completely.

The two winners have a similar sentiment about making an ordinary product look amazing.
They have also used 'shit' as a humorous device to do this but it does the job well without being too crude.

Well done to the winners Rob and Sam @RobSamCreatives with their 'polished turd'!
And Frank Ralph @FRalph1976 with Get Shit Sold

Do you agree with these winners? Tweet us @OneMinuteBriefs 




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Creative Account
May 1, 2013

One Minute Brief: Advertise Advertising

Creative Account
May 1, 2013

One Minute Brief:
Advertise Advertising


















































































Comment
Creative Account
April 30, 2013

One Minute Brief WINNER: Advertise Meals on Wheels

Creative Account
April 30, 2013

One Minute Brief WINNER:
Advertise Meals on Wheels

Great entries today as ever.

The two winners are two of our loyalest followers and have both won before.

Stephen Hunter with a humorous take on it and Ryan Wallmans with a parody of Hot Wheels.

Both great in their own right.

Well done both of you and thanks for playing such an important part in One Minute Briefs recently.




Comment
Creative Account
April 30, 2013

One Minute Brief: Advertise Meals on Wheels

Creative Account
April 30, 2013

One Minute Brief:
Advertise Meals on Wheels




























































Comment
Creative Account
April 29, 2013

One Minute Brief WINNER: Advertise Pencils

Creative Account
April 29, 2013

One Minute Brief WINNER:
Advertise Pencils

Great entries as ever today. Thanks to everyone involved. Lots of 2b or not 2b ideas. Great minds think alike and all that.

A few votes went to the NASA ideas. Brilliant insight.

However, the winner is Phil Waddicor @PWCFreelance with this fantastic ad using an image we all know alongside a brilliantly written line. It's an ad you just can't argue with and shows an amazing product benefit.

Nice one Phil and see you all tomorrow!


Comment
Creative Account
April 29, 2013

One Minute Brief: Advertise Pencils

Creative Account
April 29, 2013

One Minute Brief:
Advertise Pencils



















































































Comment
Creative Account
April 26, 2013

One Minute Brief WINNER: Advertise Energy Drinks

Creative Account
April 26, 2013

One Minute Brief WINNER:
Advertise Energy Drinks

Thanks for all of today's entries. Superb ideas. Some funny ones too which is what it's all about!

The winner today is Chris Millar @ChrisMillar89 with a really clever yet humorous take on a particular energy drinks brand.

Product benefit and humour in the same ad. Well done Chris. You were due a win!

Hope to see you all back again Monday. Have great weekends! 


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Creative Account
April 26, 2013

One Minute Brief: Advertise Energy Drinks

Creative Account
April 26, 2013

One Minute Brief:
Advertise Energy Drinks




















































































Comment
Creative Account
April 25, 2013

One Minute Brief WINNERS: Advertise Twitter

Creative Account
April 25, 2013

One Minute Brief WINNERS:
Advertise Twitter

An absolutely exceptional day for One Minute Briefs. Every single entry was high in quality for a brief that advertises the very platform that we all use to create such a vibrant creative community.

We have to be honest we couldn't choose between the ads as they were so strong but the three that got the most votes are below.

The 3 winners are Paul aka @hi_randy with News at 10..10:01.., David Webb aka @Wavey_Gravy with #Facebook and The Scamp Factory with Can of Worms.

Overwhelmed by the quality and quantity of entries today. Thanks so much.







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Creative Account
April 25, 2013

One Minute Brief: Advertise Twitter

Creative Account
April 25, 2013

One Minute Brief:
Advertise Twitter
















































































































Comment
Creative Account
April 24, 2013

One Minute Brief WINNER: Advertise the NHS

Creative Account
April 24, 2013

One Minute Brief WINNER:
Advertise the NHS

Some great ideas today on a subject that is quite topical at the moment.

The winning ad has made use of this fact whilst also highlighting a benefit and even making it appear like a 'sale' ad! Not often you can tick off so many boxes with a one minute brief.

The winner today is Richard Turner after receiving the most votes. He gets our vote too. 
Fantastic work. Other mentions include 'All Inclusive', 'You can't put a price on health' and 'U K?.' Some great scamps too from The Scamp Factory. 

Thanks to you all! 


Comment
Creative Account
April 24, 2013

One Minute Brief: Advertise the NHS

Creative Account
April 24, 2013

One Minute Brief:
Advertise the NHS

























































Comment
Creative Account
April 23, 2013

One Minute Brief WINNER: Promote St. Georges Day

Creative Account
April 23, 2013

One Minute Brief WINNER:
Promote St. Georges Day

Great work today.

3 ads that stand out are the calendar by Tom Storrer, the sword by Jay Sangha and the Boyband by We Are Fine.

Thanks for all of your entries. 

Who's coming for a beer?





Comment
Creative Account
April 23, 2013

One Minute Brief: Promote St. Georges Day

Creative Account
April 23, 2013

One Minute Brief:
Promote St. Georges Day








































































Comment
Creative Account
April 22, 2013

One Minute Brief WINNERS: Advertise Nappies

Creative Account
April 22, 2013
One Minute Brief WINNERS:
Advertise Nappies

So many great ideas today. With a topic like nappies it would have been easy to see some horrible ads but there has been a genuine humour and cleverness throughout the ideas.

Votes were tight and there wasn't a clear winner but there is a definite top 5. All great ideas in their own right.

In no particular order the winners are:

Shireen Dew - Clever copywriting and nicely art directed fact based ad.




Becci Tyrell - Nice line. Nice scamp. Wonder if we could get this copywriting past the account team?



Rob Green - As ever, great scamp. Great product benefit and a brilliant line.



Stephen Hunter - Genius line. Very very true. Hilarious ad.



James Clancy (Bank of Creativity) - We don't tend to mention our own work in the One Minute Brief's winners section but this is a very subtle but great ad that we just had to feature.


As you can see, the standard is getting better and better. Long may this continue as our friendly community grows together. See you all tomorrow and thank you.



Comment
Creative Account
April 22, 2013

One Minute Brief: Advertise Nappies

Creative Account
April 22, 2013
One Minute Brief:
Advertise Nappies



































































Comment
Creative Account
April 19, 2013

One Minute Brief WINNERS: Advertise Wigs

Creative Account
April 19, 2013

One Minute Brief WINNERS:
Advertise Wigs

Today's winners are brilliantly simple.

These two send in some great work every day and we feel that their ideas are improving as a result. Thinking about things differently and lack of restriction mean you can do things like shove a bowling ball on a page and a website like one of our winners Tom Storrer. If we were to spend hours on the same brief, would we present such a simple idea? We think not. But why not? We need more of this clever thinking in advertising.

We love how rough the scamp is for the last straw idea. Who needs fancy mac stuff? That comes later. It's all about the idea and it's a good one with a good line! Created by today's other winner Laura Cripps

Great ideas on a fun brief. Thanks to all. We'd love to hear your thoughts on how @OneMinuteBriefs is working for you. E-mail us at interest@bankofcreativity.co.uk





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