One Minute Brief WINNER: Advertise the Design Council

One Minute Brief WINNER:

Advertise the Design Council

Surprisingly slow response today considering the Design Council is such a big industry charity. But some great entries nonetheless.

The entry that hits the spot the most with us is @maxgordon94 with this simple effort using copy. A nice set that could be worked on to create a great campaign.

Well done Max and everyone else involved. Also get involved in the #kneehighproject it could be well worth your while. A great cause with great rewards.

See you all tomorrow!

One Minute Brief: Advertise the Design Council

One Minute Brief:

Advertise the Design Council

One Minute Brief WINNER: Mints

The winners of yesterday's #MINTS OMB. 

@house373 

For their thermal imaging execution. We thought this had real stand out, got the product benefit in one and could be a really graphic looking poster if it was to be done for real.

@matthew__wyatt

For his VW Polo spoof. A cheeky one, but one that would definitely grab our attention.

@j_manasa

This one got the product's USP in, using the click to refresh button - could be an interesting campaign if pursued further.

Well done to all the winners, and stay tuned as shortly we will be announcing today's brief. It's a good one!

 

 

 

One Minute Brief: Advertise the Design Council

One Minute Brief:
Advertise the Design Council

Below is a bit of info about Design Council and here is their website. http://www.designcouncil.org.uk

The Design Council champions great design. For us that means design which improves lives and makes things better.

As an enterprising charity, our work places design at the heart of creating value by stimulating innovation in business and public services, improving our built environment and tackling complex social issues such as ageing and obesity.

We inspire new design thinking, encourage public debate and inform government policy to improve everyday life and help meet tomorrow’s challenges today.

-------------------------------------------------------------------

The Design Council have also invited us and our followers to take part in their latest project.

See below for details. Well worth getting involved in as successful applications could receive financial investment of up to £180,000 along with expert support and mentoring. Statement from Design Council below.

Today’s One Minute Brief aims to get you excited about a much bigger opportunity, the latest open innovation challenge from the Design Council, ‘the Knee High project’. Thanks so much for taking part.

If you enjoy todays One Minute Brief then maybe you would like to consider applying for the Knee High Design Challenge:

We are asking for radical new ideas that can make a real difference to the health and wellbeing of children living in Southwark and Lambeth. The briefs below address some interrelated themes so we will welcome ideas that fit across, between, or even outside of them. Use them to inspire your thinking. We remain completely open about what the end result will look like, e.g. new service, product, environment, or something else.


1. Leaving the house

Connect more families to people and places beyond the boundaries of their home.

2. Day-to-day play

Make it possible for more young children to learn and develop in their everyday lives.

3. A parent is a person

Alleviate the stress, anxiety, and depression experienced by parents during the ups and downs of everyday life.

To apply to the Knee High design challenge, clearly explain your idea on our online application form, by the 30th of September. After the first round, approximately 20 shortlisted entrants will gain support and funding to test ideas with local families. For lots more information, download the Call for Ideas PDF - www.designcouncil.org.uk/kneehighproject or check out the blog: http://thekneehighproject.com/


Any questions? kneehigh@designcouncil.org.uk or come down to our pop-up-shop in Gabriel’s Wharf, Southbank, SE1 9PP on Thursday afternoons.

We look forward to hearing from you.

The Design Council, Challenges Team.

One Minute Brief: Advertise Mints

One Minute Brief WINNER: Fast Food

Today's OMB was a tasty one, a dirty one, a shameful one - #FASTFOOD.

There was only one winner for us today.

@Dr_Draper

...with a belter - Pizza. Express.

It's what OMB is all about. 

Congrats to the Doc.

I'm off to indulge myself with some processed carcass nuggets. da da da da daaaa.

 

One Minute Brief WINNER: Fantasy Football

Friday's OMB - Fantasy Football was an interesting one and as always some very interesting entries.

However one OMBLE™ stood out today...

@Matthew__Wyatt

...with his series of punchy headlines. A simple thought which lead to a mini campaign. 

Well done Mathew and thank you all for entering, and don't forget to join our very own OMB league.  

 

 

One Minute Brief: Advertise Fast Food

One Minute Brief: Advertise Fantasy Football

One Minute Brief: Advertise Fantasy Football (BRIEF)

One Minute Brief:

Advertise Fantasy Football

With the Premier League football season starting tomorrow we thought it would be a good idea to advertise Fantasy Football for the day.

The concept behind it is simple and see here for more info: http://fantasy.premierleague.com

1. Pick your squad

Use your budget of £100m to pick a squad of 15 players from the Barclays Premier League.                  

2. Create and join leagues

Play against friends and family, colleagues or a web community in private leagues.

3. Pick your team each week

Pick your starting 11 each Gameweek, choose your captain, and make transfers.


Send us your ads and we'll RT and feature.

We have also set up an online OMB Fantasy Football League and we want you ALL to join.
We're all competitive and it would be fun.

All you have to do is click on the link below and login if you're already registered or register.
It only takes one minute. How appropriate!

Join my league http://fantasy.premierleague.com/my-leagues/401387/join/?autojoin-code=1256340-401387

If you need the code it is 1256340-401387

One Minute Brief WINNER: Advertise Coffins

One Minute Brief WINNER:

Advertise Coffins

Slightly morbid brief today but met with the usual OMB enthusiasm! After all, we can't choose what briefs we get to work on! Nearly 100 entries!

2 winners today.

@shaunmchugh with this amazing line 'die now pay later' Very simple yet effective.

@dognbonesjones with his almost daily win at the moment. Another great line and visual.

Great work by everyone though! See you all tomorrow!

One Minute Brief: Advertise Coffins

One Minute Brief:

Advertise Coffins

One Minute Brief WINNERS: Advertise Creativepool

One Minute Brief WINNERS:

Advertise Creativepool

Really enjoyed yesterday's collaboration with @Creativepool 

Amazing response with 115 entries!!! Not only that, it was brilliant work too.

Make sure you all get involved and get your work onto their website here: http://creativepool.com/

The winner of the book by Rory Sutherland and a CP speaker/amp is @owenjevans with this take on the 'Will Patrons Kindly' style. Very campaignable and could be used across all advertising.

The 4 runners up each win a CP amp/speaker.

We have @dognbonesjones with 'netWORKing' another win for Shane who is being very consistent at the moment!

@alvo_muses with this Connect 4 themed ad using the counter style logo. Nice image.

@harveydormer with '3.7 billion years ago' a very epic idea that is very different to the rest.

@abigailrhian with 'behind every story' another insightful thought. Great idea.

Please e-mail us your addresses for your prizes to interest@bankofcreativity.co.uk

Thanks everyone for being involved.

One Minute Brief: Advertise Creativepool

One Minute Brief:

Advertise Creativepool

One Minute Brief: Advertise Creativepool

One Minute Brief:

Advertise Creativepool

Today's brief is an exciting one with prizes to be won. See pics below.

Winner receives a book 'The Wikiman - by Rory Sutherland and a Creativepool mini-amp/speaker.

4 runners up will receive Creativepool mini-amp/speakers. See below for more info and links to Creativepool.

Here's a short blurb about Creativepool:

Creativepool is a network of creative individuals, agencies and brands that connect through the work that they create. 

Showcase your creative projects and campaigns, gain recognition for the part that you played in their creation and be inspired by the work of others.

You can use the platform to showcase your work; share your work with the people involved in the projects you have created, follow and connect with agencies, brands, freelancers and suppliers; find talented people and collect inspirational work.

We recommend you check out this video to get a feel for what Creativepool do.

http://creativepool.com/about/

Take a look at their website here: http://creativepool.com/

...and follow them on Twitter here: @Creativepool

Good luck with the brief and get winning those prizes!

One Minute Brief WINNERS: Advertise DIY

One Minute Brief WINNERS:

Advertise DIY

Great response to today's brief. Quality ideas as ever.

Today's winners are as follows:

@christinazsori with 'Satisfaction' a brilliant image that shows the great achievements of putting up a shelf.

@dognbonesjones with 'It's got your name on it' Amazing response to Wickes' advertising.

@OlanRice with 'RiskyBusiness' a totally different way of thinking about it which we loved.

@wavey_gravy with 'Just Do It Yourself' a refreshing style put onto a typically boring subject.

Great work everyone. Have a great Tuesday evening!

One Minute Brief: Advertise DIY

One Minute Brief:

Advertise DIY

One Minute Brief WINNERS: Advertise Mondays

One Minute Brief WINNERS:
Advertise Mondays

We had a case of the Monday blues this morning so thought...let's turn Monday into something positive. Hence today's brief.

Some brilliant ideas but some were off brief and were negative towards Mondays!

The winners are as follows:

@skynewsman for his 10 entry campaign. 'It's what you make of it' very true and very campaignable idea.

@matthew__wyatt with this ad for parents. Nice thought.

@dognbonesjones with 'Sundays are so yesterday' very cheeky line but perfect for this brief.

@shireendew for 'I'm on day one' Like the idea of Monday being the start of something and this is a clever way of showing it.

@ariamyway with 'longest day of the week' very clever copy and love the style.

Great stuff. See you all tomorrow!

One Minute Brief: Advertise Mondays

One Minute Brief:

Advertise Mondays

OMB Folders:

OMB Folders:

Bit of a trend recently with people sending us screenshots of their OMB folders and we love them!! You would probably get arrested for having a 'Cannibalism' folder on your computer if it wasn't for OMB. And how do you explain the 'Sex' folder to your partner?

Haha thought we'd make a post about them anyway. Great stuff. Hope to see them grow even bigger!