One Minute Brief WINNERS: Advertise Dry January

One Minute Brief WINNERS:

Advertise Dry January

It's mid-way through January and we haven't been doing Dry January. But would we feel better if we had? So we decided to run it as a brief and received 110 entries. Absolutely brilliant. Keep it up.

We had a few winners that were all very different.

@blockafterblock with a stormy relationship. Could make a great campaign for alcohol and mixers.

@snyggstyle with 'Febrewery' Subtle but great line!

@dubosecole with 'Absolut Clarity' So simple.

@dognbonesjones with a great responsive ad for non-alcoholic Becks.

@paulallgood with a celebrating corkscrew. Lovely visual!

@billodavies with a nice ad using Guiness' previous philosophy.

Cheers everyone.

One Minute Brief entries: Advertise Dry January

One Minute Brief entries:

Advertise Dry January

One Minute Brief WINNERS: Advertise The Undateables

One Minute Brief WINNERS:

Advertise The Undateables

After watching The Undateables on the Thursday night, it was fresh in our minds on the Friday morning so we thought it would make a brilliant brief and there were some great responses. Some funny, some controversial and some serious. Great mix.

Here are the winners:

@lantis_85 with 'one in a million' Amazing double meaning. Great work.

@sarahlong_xx with a ver simple yet strong line 'Love is Blind'

@hellonaomi_ with the chat up lines based ad that uses humour yet is also serious which creates an eye-catching piece.

@iainthorley with 'that special someone' A really nice line that has meaning.

@aga_nat with 'all shapes and sizes' A nice thought and good copy.

@adriandouble_r with 'oh, and I'm in a wheelchair' Emotive and surprising copy. Nice work.

Thanks to all who got involved.

If you don't have us on Facebook make sure you like us here: https://www.facebook.com/OneMinuteBriefs

One Minute Brief entries: Advertise The Undateables

One Minute Brief entries:

Advertise The Undateables

One Minute Brief entries: Advertise Jagerbombs

One Minute Brief entries:

Advertise Jagerbombs

Today's brief was chosen due to Chris Smalling's ill advised fancy dress outfit where he apparently went as a Jagerbomber.

We are glad we chose it because we had 112 entries! Amazing quantity which meant we had some fantastic ideas too. We have several winners today and one really stood out to us which was @misterDJC and his stunning visual of the bull and deer colliding.

Other winners are: 

@joe_from_cp with 'Match of the Day' Brilliantly different thinking.

@tomeccles with 'good nights are remembered and the best are forgotten' Love this line.

@katesteeth with this brilliant graphic using the bin symbol. 

@iainthorley with 'It's about to go off' Would be a great ad for a nightclub.

and @joe_from_cp also came up with this beauty that we want to use at our OMB event. jagerbOMB.

Can't wait to do some jagerbOMBs with the jagerbOMBLES!! Will let you all know when the event is soon!!!

One Minute Brief entries: Advertise Jagerbombs

One Minute Brief entries:

Advertise Jagerbombs

One Minute Brief WINNERS: Advertise @AgencyQuotes

One Minute Brief WINNERS:

Advertise @AgencyQuotes

Today's brief was to advertise a Twitter account that we created a while ago with Vikki Ross.

It has gone on to become a very popular feed with a good level of interaction across the creative industry.

The idea is to share the #thingsyouhearinagencies and we want more and more people to get involved because some of the things people say in agencies are crazy and unlike you would hear in any other profession.

Today's entries were suitably fun and we feel that the 3 winners show the idea perfectly in different ways.

@see_low with this really interesting and abstract visual. Nice work.

@paulallgood with a quote based entry that talks about the very platform @agencyquotes is on.

@aga_nat which highlights a benefit that anyone who is starting in the creative industry can know what to expect from their work colleagues.

Thanks to everyone who got involved. Make sure you check out @agencyquotes and get involved each day!

One Minute Brief entries: Advertise @AgencyQuotes

One Minute Brief entries:

Advertise @AgencyQuotes

One Minute Brief entries: Advertise Black Cabs

One Minute Brief entries:

Advertise Black Cabs

One Minute Brief Winner & Runners Up: Advertise @YoungEpilepsy

One Minute Brief Winner & Runners Up:

Advertise @YoungEpilepsy

Wow. What a fantastic response for what is an amazing cause. It makes it even more great that we were in support of a fellow OMBLE who is doing something brilliant to help a charity that he is very close to.

@misterDJC has told us he was moved by all the entries that were sent in as it has helped raise awareness of an important issue as well as the charity itself.

Off the back of yesterday's brief, myself and James have just made a donation and we hope you all will too however small. It all makes a difference.

You can see our donation and donate yourself here: https://www.justgiving.com/OUR-LITTLE-BELLE

After a very difficult decision, we have 1 winner and 3 runners-up. Winner gets a pack of Sharpies and some layout pads to do their One Minute Briefs on and improve their scamping skills!

Below are the comments from @misterDJC

WINNER

I’M FIGHTING FIT(S) @robertgorton
Really like this one, think it would work superbly as WE’RE FIGHTING FIT(S), so it works for the charity and the team that are doing the marathon at the same time..

RUNNERS-UP

DON’T RUN AWAY FROM EPILEPSY @paulallgood
Great lines on this, highlights the charity and the event

26.2 MILES FOR LITTLE BELLE @lantis_856
Lovely use of very clever graphic on this one, emphasises the event and the fact epilepsy is all about abnormal activity in the brain

OPEN YOUR MIND, THEN OPEN YOUR WALLET @dognbonesjones
Again this one promotes the charity and the fact they need donations

Thanks again to everyone who got involved!!

One Minute Brief entries: Advertise @YoungEpilepsy

One Minute Brief entries:

Advertise @YoungEpilepsy

One Minute Brief of the Day: Advertise YoungEpilepsy.org.uk

One Minute Brief of the Day:

Advertise YoungEpilepsy.org.uk

Today's brief is a really important one that we want you all to get involved in.

One of the OMBLES @MisterDJC is doing something brilliant for a charity close to his heart and we want the OMB community to help by promoting the charity. See below for brief and info from @MisterDJC. Check out the links and get involved!!

AIM: To really try and get people to visit my page and make a donation, hopefully through OMB we can help raise awareness of the charity and what I’m doing to help them

BRIEF: Campaign to promote youngepilepsy.org.uk

PRIZE: Pack of 12 twin tip Sharpies and couple A3 Layout Pads

"To those of you that know me it’ll come as no surprise that I’m at it again and this year I have decided to go the extra mile (well extra 26.2 miles) in running the London Marathon. I shall be raising funds for Young Epilepsy, there’s a full story on our Just Giving page explaining why I’ve chose this charity again. I’ve a target of £3K to smash, so If  I could ask you all to dig deep and make a donation on our page that would be great. Any donation no matter how small will be very much appreciated and, If you could also please pass the link onto anyone you think will help us smash our target that would be brilliant.

Many thanks in advance @MisterDJC and Little Belle"

Remember to follow @youngepilepsy + @MisterDJC and include in your tweets.

CHARITY: Young Epilepsy http://youngepilepsy.org.uk/

JUSTGIVING PAGE: https://www.justgiving.com/OUR-LITTLE-BELLE

CHARITY EVENT: http://www.virginmoneylondonmarathon.com/

One Minute Brief WINNERS: Advertise @GreenwichMean

One Minute Brief WINNERS:

Advertise @GreenwichMean

We got in contact with the creator of the @GreenwichMean twitter feed as it is a simple creative idea that turns Greenwich Mean Time into Greenwich MEAN Time. It is something that made us laugh and we thought it would make a great Friday brief before we hit top gear as we ease into 2014. Monday's brief is an important one. We want you all involved.

Some hilarious responses and we feel the winners below get the idea perfectly.

@CormMc with a creative version of clock hands. Fantastic visual. I'll pass this on to see if they'd like to use it for their profile picture.

@Cleedophile with 'prick, cock, prick, cock' Excellent copywriting!

@mrowainthomas with 'Wind Up Clock' Very fitting line. Quality.

@alvo_muses with 'Giving you a hard time' Again a very funny line but also very true.

@sarahlong_xx with 'time isn't always on your side' Great line and thought. Superb.

@sheisapenguin with 'time is a great wounder' and 'strikes back' Nice words again. Lots of copy based ideas for this brief.

@BOC_ATM with 'CLOCK' Very simple.

One Minute Brief WINNERS: Advertise 2014

One Minute Brief WINNERS:

Advertise 2014

Bit of a fun brief to ease us all back into OMB action as people trickle back into work after their festive celebrations. Although a whole year is a strange thing to advertise, the ideas that came out of it were brilliant. 2 we liked related to OMB and one related to an event this year. Here are thw winners:

@justjoel_ with the brilliantly simple idea of 23:59 and OMB. Love this.

@paulallgood with a line as simple as 'The Year of the OMBLE' A powerful line that we will be doing our best to make happen.

@philhawkins87 with a brilliant image and a belief in the year. Everyone relates to 1966 and people know exactly what you mean. Could 2014 be the same in years to come?

One Minute Brief entries: Advertise @GreenwichMean

One Minute Brief entries:

Advertise @GreenwichMean

A twitter account that tells you the time in a mean way. 

One Minute Brief entries: Advertise 2014

One Minute Brief entries:

Advertise 2014

One Minute Brief: Create a poster to promote Adams Angels

One Minute Brief:

Create a poster to promote Adams Angels

Hello everyone. We realise it's New Year but today we are setting a brief to promote a great cause which you can read more about below. There has been some bad news recently regarding Adam Pickup's death in Manchester. Adam was from Stockport which is where myself and James are from too and we want to do our bit to promote the project created by Wez Hall called Adam's Angels. What better way than to use our great social creative community to raise awareness, show support and create content and ideas for Adam's Angels to use. We will provide prizes for the best entries. Please all get involved. See below for info from Wesley Hall.

Please Like on Facebook here: https://www.facebook.com/adamsangelsUK

and follow on Twitter here: https://twitter.com/adamsangelsUK

ADAMS ANGELS - THE AGENDA

My name is Wesley Hall, after seeing a comment on the Manchester Evening News Facebook page, underneath todays article on Adam from 'Donna Knox' about a ‘street angel’ proposal, I have decided as a parent that ‘enough is enough’, no-one should be dying on our streets at night, whether they are drunk, homeless, foreign, gay or hooked on drugs… Something needs to be done.

Our children and others should be SAFE in our towns and cities… This is GREAT Britain after all.

I’m not ‘into politics’, I’m certainly no ‘angel’ and I don’t dismiss the projects that are ‘out there’ at the moment… But I want #adamsangels to be able to offer protection, security and safety to the people in our Country.

Yes, sadly, the tragic incident yesterday, with young Adam has touched so many of our hearts… So much that I setup the 'Find Adam Pickup' page in order to aid the search for him… Rapidly, I saw that social media was doing GOOD! We all know that it’s slated so much in the press, but there ARE good people out there and this campaign has clearly showed that.

As I’ve said in my previous status, I don’t have ‘confirmation’ that the family would mind this initiative being setup in his memory, but we’ll confirm as soon as we know. I understand that a LOT of people have gone missing, been found under worst case scenarios, refused shelter, unconscious and I want to use my abilities to HELP. There’s hundreds of you that want to help and we’re overwhelmed with the response… You will all be contacted shortly as soon as we have confirmation of a venue for a conference.

Here’s what I think we need… But obviously, we’re open to suggestions… And we’re hoping that this will develop into a nationwide charity.

Manchester
========

We’d be looking at having a ‘HQ’, somewhere to facilitate the needs of volunteers, an office for ‘mission control’, hopefully growing into an ‘emergency’ shelter attending needs of those on the streets. Providing food, telephone facilities, individual needs, housing advice, personal development and medical services.
(There’s plenty of empty buildings that major companies & the council could offer us on low or free rent! - With funding or manual help from tradesmen, we could easily renovate somewhere suitable)

Teams of volunteers working from HQ and ‘roaming’ the streets into the early hours, working on a shift regime. Provided with supplies for people, radio communications, emergency services direct contact, GPS tracking, our own CCTV network, a ‘mobile bus’ with medical supplies & food, these would also offer ‘mobile phone charging points’, ‘a call home’ and helpful information and help regarding each individual person. Our aim is to make sure that NOTHING like this happens again in Manchester.
(We’ve literally had hundreds of volunteers asking to help, I genuinely believe this will work!)

Mobile Phone Charging Points located around the city.
(Possibly funded by Apple for having rubbish iPhone battery life? LOL!)

Liaison with GMP (PSCO officers finish at 2am and most PC’s are out dealing with crime) and CCTV control to ensure that people aren’t ‘wandering off’ whilst intoxicated.

Liaison with the other street groups and homeless charities that are operating in the city (Street Pastors, Coffee4Craig etc) to ensure that we have a concrete network that work together to make the city safe.

Increased safety & security along the water ways.
(Lifebuoys, lighting & CCTV)

A mandatory compliance for security companies, bars & clubs to work alongside #adamsangels to ensure safety for EVERYONE in Manchester.
(After all, these places our taking the money off the young crowd and intoxicating them, I believe that they have a responsibility as licensees to ensure their customers safety.)

We need YOU to help us promote this, by using twitter, Facebook, linked in, google+ and your own blogs… Ask EVERY influential person you know to ‘back this’ campaign.

I *PROMISE* that I will do EVERYTHING I can physically do to make this work, with the team I have alongside me and you lot on here showing your support, I know we’ll do this!

2014 is going to be an interesting year… #adamsangels NEEDS YOU!!!

I'm hoping to setup a conference for next week in the city centre so we can all collate and 'brain storm'... I hope you can all be there!

Thankyou for all of your nice messages & support, this wouldn't be possible without you.

- Wez Hall 

One Minute Brief WINNERS: Campaign against Match Fixing

One Minute Brief WINNERS:

Campaign against Match Fixing

Top quality ideas and lots of them in response to a topical brief. Lots of worthy winners too which were shared around a lot on the day over Twitter.

One of our favourite ever briefs. However, on this occasion we have one winner. Absolutely brilliant idea. Clever and masked as an advert for something else. Possible Chip Shop entry?

Well done to @billodavies with 'DJ for hire'

One Minute Brief WINNERS: Advertise Sponges

One Minute Brief WINNERS:

Advertise Sponges

Possibly one of the simplest products ever but something that we have all used before has resulted in lots of fantastic entries. Some great ones using droughts but we saw a few of them so they didn't win on this occasion.

Below are some fantastic winners:

@joe_from_cp with 'spongey jump' Think this could be a big idea using stunts events and ambient advertising. Would love to see it as a campaign.

@alvo_muses with 'this sucks' You don't see many adverts admitting that but it says exactly what id does. Simple but gets your attention.

@owenjevans with 'we love spongers' Bit of a risky one but it made us laugh and works nicely.

@dognbonesjones with the nice waterfall visual. Think this could work as a set in front of other things too perhaps.

@skynewsman with the very simple 'sponges' all of the other info has been absorbed from the page. Very clever.

@mrowainthomas with the nice visual of the sponge and football pitch. Could be a big sponsorship idea with some great copy opportunities.

One Minute Brief WINNERS: Advertise Liposuction

One Minute Brief WINNERS:

Advertise Liposuction

Great brief to run just before the New Year when everyone feels they need to lose weight etc and the vast number of entries produced lots of funny, clever and eye-catching ideas.

Well done to everyone who was involved. Lots of winners today.

@katesteeth with the Like visual. Simple but eye-catching. Quality stuff.

@aga_nat with 'Suck it in - out' Simple but effective.

@worldofolly with 'we completely agree'  Love the honesty of this campaign. It admits liposuction isn't the best option but it is the most convenient. Great idea.

@matthew__wyatt with a great ambient style idea using double and single doors. Apparently done before but rather than that detracting from it being a great idea. We think it reinforces that it is brilliant. The other winning entry was 'Slim Faster' So simple. So effective. Would love to see this art directed using a can of Slim Fast.

@see_low with 'get out what you put in' Great funny line.

@JustJoel_ with '25% off' Very clever. Again. Very simple.