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Bank of Creativity

Statement
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One Minute Briefs
OMBlog
THE SOCIALS
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Interest
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Creative Account
January 20, 2014

One Minute Brief of the Day: Advertise a New Year...New You.

Creative Account
January 20, 2014

One Minute Brief of the Day:
Advertise a New Year...New You.



Today's brief is the start of a collaboration between ourselves and the Fresh Awards in which we will be running a monthly brief for prizes. After successful collaborations with Fresh in the past, we are really looking forward to this. The prizes are superb too so get involved. We'll hopefully see some of you at the Awards evening later on in the year too.

See below for info from Fresh. Remember to include @freshawards in your tweets. 


We’ve teamed up with our pals at both The Ad Pad and One Minute Briefs to run a monthly themed competition where the winners can win not only a rather snazzy free Ad Pad, but the overall winner (the best from the six months worth of work) will also get five free Fresh entries and a two tickets to the swanky awards do later in the year…..that’s well over £750 worth of wonderful creativity!

This months competition is all about ‘’New Year, New You’’

As long as the idea contains the Fresh logo somewhere in the scamp and more or less follows the theme, it’ll be very welcome!

Website here: http://www.freshawards.co.uk/
  
So get involved everybody!!


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Creative Account
January 17, 2014

One Minute Brief entries: Advertise Pantone Books

Creative Account
January 17, 2014

One Minute Brief entries:
Advertise Pantone Books












































































































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Creative Account
January 16, 2014

One Minute Brief WINNERS: Advertise Karma

Creative Account
January 16, 2014

One Minute Brief WINNERS:
Advertise Karma

Averaging over 100 entries per day this week. You lot work us hard. We love it!

Another impressive response to an unusual brief. Some clever ideas on something that could never typically be advertised.

That's reflected with the quality of the winners which you can see below.

@lantis_85 with 'it's only a bitch if you are' Very true.

@sharpstuffbits with a lovely dominoes visual representation.

@allthatcrag with a nice before and after idea.

@little_scamp85 with a visua/copy based idea of what goes around...comes around. Nice work and also the brilliant typographic route with the word Karma reading the same both ways. Amazing.

@atalexgoddard with 'bad things come to those who hate' Brilliant line.

@lpbiesty with this stunning visual of a gun that shoots at themselves.

@KGCreativity with a funny yet serious visual using 3 fish.

Thanks to everybody!!











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Creative Account
January 16, 2014

One Minute Brief entries: Advertise Karma

Creative Account
January 16, 2014

One Minute Brief entries:
Advertise Karma
















































































































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Creative Account
January 16, 2014

One Minute Brief WINNER: Advertise The Best Job in the World

Creative Account
January 16, 2014

One Minute Brief WINNER:
Advertise The Best Job in the World

Another amazing response to One Minute Briefs. Everyone is on form at the moment. Some hilarious entries and very creative work on show.

We have just heard back from Orchard and they have chosen their winner who receives a copy of the Advertising Concept Book. Great prize!

And the winner is:

@thinkBig_Ideas for the very simple but effective 'Graffiti artist. Apply here'
E-mail us your address so we can send your prize!!

Runners up include:

@_lee_martin with 'flexible working hours' Lovely line.

@lpbiesty with 'Opens on a beach' A proper copywriter's insight.

@dognbonesjones with a cheeky ad for a vibrator tester. Love it.

@paulallgood with an OMB based ad. Sums up what we do perfectly. Love it.

Thanks to all who got involved on behalf of ourselves and Orchard.










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Creative Account
January 15, 2014

One Minute Brief WINNERS: Advertise Tweezers

Creative Account
January 15, 2014

One Minute Brief WINNERS:
Advertise Tweezers

Absolutely overwhelmed by today's response. 160 entries!! The quality throughout was superb too!! Well done to everyone. 

We also had some progress with our OMB event. Remember to tweet us your interest in attending.

Winners today are:

@see_low with '6 degrees of separation' Just wow.

@matthew__Wyatt with a lovely visual using the product to represent eyebrows.

@BOC_ATM using the word 'Tweezers' in different font weights start to finish.

@atAlexGoddard with 'two eyebrows are better than one' Funny but also clever and product benefit too.

Great range of winners. Thanks to all of you who submitted. Immense.






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Creative Account
January 15, 2014

One Minute Brief entries: Advertise Tweezers

Creative Account
January 15, 2014

One Minute Brief entries:
Advertise Tweezers

































































































































































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Creative Account
January 14, 2014

One Minute Brief entries: Advertise The Best Job in the World

Creative Account
January 14, 2014

One Minute Brief entries:
Advertise The Best Job in the World















































































































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Creative Account
January 14, 2014

One Minute Brief of the Day: Advertise the Best Job in the World

Creative Account
January 14, 2014

One Minute Brief of the Day:
Advertise the Best Job in the World





Today's brief is a very different one because we want you to make up the subject as well as the ad. There's going to be some great results for this one we hope!

The brief is a collaboration with our friends at Orchard Jobs and you can win this fantastic advertising book if your entry is chosen. See below for more info and links.
Remember to tag @orchardjobs in your tweets.

Who is Orchard?

Orchard is the North of England's largest Digital, Creative and Marketing recruitment consultancy.
We’re based in Leeds and Manchester and cover all of Yorkshire and the North West.
Because we employ ex-industry professionals we’ve got a level of specialist knowledge that sets us apart.

The brief
‘Advertise The Best Job, Ever’

We’re really lucky to be able to offer rewarding, creative and enjoyable positions at Orchard, but we’d really like to see what your unbound creativity produces when there are no constraints at all.
We want you to create an ad for the best job ever. We want to see a job advert that would crash an inbox with an avalanche of applications!
Professional chocolate taster? Private Jet Critic? Lap-dance auditioner?
There are no constraints. You make up the position and then create an advert to find someone to fill it. 

Find us, follow us:
Orchard.co.uk
LinkedIn
Facebook
Twitter
Google Plus
Instagram
Pinterest

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Creative Account
January 14, 2014

One Minute Brief WINNERS: Advertise Dry January

Creative Account
January 14, 2014

One Minute Brief WINNERS:
Advertise Dry January

It's mid-way through January and we haven't been doing Dry January. But would we feel better if we had? So we decided to run it as a brief and received 110 entries. Absolutely brilliant. Keep it up.

We had a few winners that were all very different.

@blockafterblock with a stormy relationship. Could make a great campaign for alcohol and mixers.

@snyggstyle with 'Febrewery' Subtle but great line!

@dubosecole with 'Absolut Clarity' So simple.

@dognbonesjones with a great responsive ad for non-alcoholic Becks.

@paulallgood with a celebrating corkscrew. Lovely visual!

@billodavies with a nice ad using Guiness' previous philosophy.

Cheers everyone.







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Creative Account
January 13, 2014

One Minute Brief entries: Advertise Dry January

Creative Account
January 13, 2014

One Minute Brief entries:
Advertise Dry January












































































































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Creative Account
January 12, 2014

One Minute Brief WINNERS: Advertise The Undateables

Creative Account
January 12, 2014

One Minute Brief WINNERS:
Advertise The Undateables

After watching The Undateables on the Thursday night, it was fresh in our minds on the Friday morning so we thought it would make a brilliant brief and there were some great responses. Some funny, some controversial and some serious. Great mix.

Here are the winners:

@lantis_85 with 'one in a million' Amazing double meaning. Great work.

@sarahlong_xx with a ver simple yet strong line 'Love is Blind'

@hellonaomi_ with the chat up lines based ad that uses humour yet is also serious which creates an eye-catching piece.

@iainthorley with 'that special someone' A really nice line that has meaning.

@aga_nat with 'all shapes and sizes' A nice thought and good copy.

@adriandouble_r with 'oh, and I'm in a wheelchair' Emotive and surprising copy. Nice work.

Thanks to all who got involved.

If you don't have us on Facebook make sure you like us here: https://www.facebook.com/OneMinuteBriefs









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Creative Account
January 10, 2014

One Minute Brief entries: Advertise The Undateables

Creative Account
January 10, 2014

One Minute Brief entries:
Advertise The Undateables




















































































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Creative Account
January 9, 2014

One Minute Brief entries: Advertise Jagerbombs

Creative Account
January 9, 2014

One Minute Brief entries:
Advertise Jagerbombs

Today's brief was chosen due to Chris Smalling's ill advised fancy dress outfit where he apparently went as a Jagerbomber.

We are glad we chose it because we had 112 entries! Amazing quantity which meant we had some fantastic ideas too. We have several winners today and one really stood out to us which was @misterDJC and his stunning visual of the bull and deer colliding.

Other winners are: 

@joe_from_cp with 'Match of the Day' Brilliantly different thinking.

@tomeccles with 'good nights are remembered and the best are forgotten' Love this line.

@katesteeth with this brilliant graphic using the bin symbol. 

@iainthorley with 'It's about to go off' Would be a great ad for a nightclub.

and @joe_from_cp also came up with this beauty that we want to use at our OMB event. jagerbOMB.

Can't wait to do some jagerbOMBs with the jagerbOMBLES!! Will let you all know when the event is soon!!!







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Creative Account
January 9, 2014

One Minute Brief entries: Advertise Jagerbombs

Creative Account
January 9, 2014

One Minute Brief entries:
Advertise Jagerbombs























































































































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Creative Account
January 8, 2014

One Minute Brief WINNERS: Advertise @AgencyQuotes

Creative Account
January 8, 2014

One Minute Brief WINNERS:
Advertise @AgencyQuotes

Today's brief was to advertise a Twitter account that we created a while ago with Vikki Ross.
It has gone on to become a very popular feed with a good level of interaction across the creative industry.

The idea is to share the #thingsyouhearinagencies and we want more and more people to get involved because some of the things people say in agencies are crazy and unlike you would hear in any other profession.

Today's entries were suitably fun and we feel that the 3 winners show the idea perfectly in different ways.

@see_low with this really interesting and abstract visual. Nice work.

@paulallgood with a quote based entry that talks about the very platform @agencyquotes is on.

@aga_nat which highlights a benefit that anyone who is starting in the creative industry can know what to expect from their work colleagues.

Thanks to everyone who got involved. Make sure you check out @agencyquotes and get involved each day!





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Creative Account
January 8, 2014

One Minute Brief entries: Advertise @AgencyQuotes

Creative Account
January 8, 2014
One Minute Brief entries:
Advertise @AgencyQuotes

















































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Creative Account
January 7, 2014

One Minute Brief entries: Advertise Black Cabs

Creative Account
January 7, 2014

One Minute Brief entries:
Advertise Black Cabs



































































































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Creative Account
January 7, 2014

One Minute Brief Winner & Runners Up: Advertise @YoungEpilepsy

Creative Account
January 7, 2014

One Minute Brief Winner & Runners Up:
Advertise @YoungEpilepsy

Wow. What a fantastic response for what is an amazing cause. It makes it even more great that we were in support of a fellow OMBLE who is doing something brilliant to help a charity that he is very close to.

@misterDJC has told us he was moved by all the entries that were sent in as it has helped raise awareness of an important issue as well as the charity itself.

Off the back of yesterday's brief, myself and James have just made a donation and we hope you all will too however small. It all makes a difference.
You can see our donation and donate yourself here: https://www.justgiving.com/OUR-LITTLE-BELLE

After a very difficult decision, we have 1 winner and 3 runners-up. Winner gets a pack of Sharpies and some layout pads to do their One Minute Briefs on and improve their scamping skills!

Below are the comments from @misterDJC

WINNER

I’M FIGHTING FIT(S) @robertgorton
Really like this one, think it would work superbly as WE’RE FIGHTING FIT(S), so it works for the charity and the team that are doing the marathon at the same time..

RUNNERS-UP

DON’T RUN AWAY FROM EPILEPSY @paulallgood
Great lines on this, highlights the charity and the event

26.2 MILES FOR LITTLE BELLE @lantis_856
Lovely use of very clever graphic on this one, emphasises the event and the fact epilepsy is all about abnormal activity in the brain

OPEN YOUR MIND, THEN OPEN YOUR WALLET @dognbonesjones
Again this one promotes the charity and the fact they need donations







Thanks again to everyone who got involved!!
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Creative Account
January 6, 2014

One Minute Brief entries: Advertise @YoungEpilepsy

Creative Account
January 6, 2014

One Minute Brief entries:
Advertise @YoungEpilepsy








































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