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Bank of Creativity

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One Minute Briefs
OMBlog
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Creative Account
March 18, 2014

One Minute Brief WINNERS: Campaign to Get Bez into Parliament

Creative Account
March 18, 2014

One Minute Brief WINNERS:
Campaign to Get Bez into Parliament

This was a very topical brief after breaking news of the legendary Bez's attempts to get into parliament. So being Manchester lads, we obviously want him to do well as set it as an OMB brief and it really caught your imagination!

Not only this, we were featured in the Manchester Evening News and a lot of you had your work featured. Again, we stress that your Twitter name is on the ad you submit as OMB work is getting shared more and more.

The winners of this brief in no particular order are:

@Dissential with 'it's time to shake things up' Lovely logo and campaign slogan!

@misterDJC with 'let's get Bez's party in the house'. Nice line and logo again!

@Markemoon with the clever line '24 hour political party people'

@richbayley80 with 'twisting melons not words' Refreshing. Literally.

@sarahlong_xx with 'Step on up' Nice use of song lyrics as a call to action.

@sheisapenguin with 'Happy Monday through to Sunday' Brilliant thinking.

Thanks everyone.














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Creative Account
March 18, 2014

One Minute Brief WINNER: Advertise Deadline for D&AD New Blood Entries 19/3/14 5pm

Creative Account
March 18, 2014

One Minute Brief WINNER:
Advertise Deadline for D&AD New Blood Entries 19/3/14 5pm

Another great day for OMB with plenty of fantastic entries and a collaboration with our friends at D&AD.
Tomorrow is the deadline for submissions to the New Blood awards so remember to enter if you are a student!

We'll be at the New Blood Exhibition this Summer with an OMB stand so make sure you come along and say hello.

Today the prizes for the winner are:
x1 D&AD Annual 2013
x1 New Blood Awards poster 

Prize for runners up:

x1 New Blood Awards poster 

Please e-mail us with your addresses for prizes to interest@bankofcreativity.co.uk


The overall winner is @daniel_sharp_uk with the brilliant sand timer/pencils thought.

Runners up are:

@matthew__wyatt with the chewed pencil visual. Great insight.

@katesteeth with the lovely burst balloon visual. Really fits into the D&AD philosophy and was refreshingly different in the way it was created.

Well done to everybody who got involved.






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Creative Account
March 18, 2014

One Minute Brief entries: Advertise the D&AD New Blood Awards Deadline

Creative Account
March 18, 2014

One Minute Brief entries:
Advertise the D&AD New Blood Awards Deadline













































































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Creative Account
March 18, 2014

One Minute Brief of the Day: Advertise Deadline for D&AD New Blood Entries 19/3/13 5pm

Creative Account
March 18, 2014


One Minute Brief of the Day:
Advertise Deadline for D&AD New Blood Entries 19/3/14 5pm



Great prizes to be won today for another collaboration with the guys at D&AD.

Remember to include @DandADNewBlood and @dandad in your tweets.

Tomorrow is the deadline for submissions to the New Blood awards and we want you to raise awareness to make sure students get their last minute entries in.

http://www.dandad.org/awards/new-blood/2014/how-to-enter

Prize for winner:
x1 D&AD Annual 2013
x1 New Blood Awards poster 

We will also have a stand at this year's New Blood so we will feature all of your entries at the stand so MAKE SURE that you put your Twitter names on your ads!

Enjoy the brief and good luck!







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Creative Account
March 17, 2014

One Minute Brief entries: Campaign to get Bez into Parliament

Creative Account
March 17, 2014

One Minute Brief entries:
Campaign to get Bez into Parliament
















































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Creative Account
March 14, 2014

One Minute Brief entries: Advertise the Internet

Creative Account
March 14, 2014

One Minute Brief entries:
Advertise the Internet










































































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Creative Account
March 13, 2014

One Minute Brief WINNERS: Advertise #NeedForSpeed

Creative Account
March 13, 2014

One Minute Brief WINNERS:
Advertise #NeedForSpeed

Today's brief was for a new film that claims to not use any CGI effects and is about fast cars. Something myself and James both love!

Lots of great ideas as ever...but the following winners really capture the spirit of the film in a simple way.

As you will notice with most of the winners...simplicity is key.

@RichBayley80 with '130 Minutes, No brakes' Great link to the film and speed.

@Boc_Atm with a simple reel/wheel visual. 

@leaworthington with a nice use of media space using buffering videos.

@StewAllan is on form with this new take on 3d glasses. Great image.

@matthew__wyatt and @SaniaaSan with brilliant use of cinema chairs. Could be great ambient ideas too.

@ideafuelcreativ with 'First Meth, Now Speed' Hilarious ad and a good link to pull fans of Breaking Bad into the cinema.

Great ideas all round!











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Creative Account
March 13, 2014

One Minute Brief entries: Advertise #NeedForSpeed

Creative Account
March 13, 2014

One Minute Brief entries:
Advertise #NeedForSpeed


































































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Creative Account
March 12, 2014

One Minute Brief WINNERS: Advertise #NoSmokingDay

Creative Account
March 12, 2014

One Minute Brief WINNERS:
Advertise #NoSmokingDay

Today was #NoSmokingDay and we thought that would make a great brief. And it really did with 120 entries!! Brilliant stuff that was recognised by various supporting Twitter feeds.

Great to raise awareness to another good cause.

Think some of the entries advertised Quit Smoking rather than the day itself but we feel that these winners got the brief perfectly.

@writeygentleman with 'puff, puff, pass' Nice visual.

@PWCFreelance with 'Take a Fag Break' Nice reversal of the normal saying.

@willbutterworth with 'the first day of the rest of your life' an epic line.

@boc_atm and @thinkbig_ideas with the nice 2 fingers visuals.

@sheisapenguin with 'quitting heals' Nice use of facts and media space.

@matthew__wyatt with 'Die Another Day' Very strong line and references.

@lpbiesty with a nice demolition stunt idea.

@stewallan with a hard hitting visual of lungs on holiday. Fun yet serious.

@boc_atm with a Nike sponsorship style ad.

Thanks to everybody.













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Creative Account
March 12, 2014

One Minute Brief entries: Advertise #NoSmokingDay

Creative Account
March 12, 2014

One Minute Brief entries:
Advertise #NoSmokingDay
















































































































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Creative Account
March 11, 2014

One Minute Brief WINNERS: Advertise @Ullger_Art's Art Exhibition

Creative Account
March 11, 2014

One Minute Brief WINNERS:
Advertise @Ullger_Art's Art Exhibition

Another great day for OMB in which we can all help our fellow OMBLE with ideas that he can use to promote the exhibition of his great work.

Each winner receives a copy of his artwork. Please let us know which of the sketches you like at interest@bankofcreativity.co.uk

Also you get a free ticket to the exhibition if you fancy a nice trip to Gibraltar. I know I do!

Karl has decided on two winners and would like to combine the 2 in some way as he likes the concept of the first and the name/line in the second.

Today's winners are:

@owenjevans with 'Red, White and True'

@bencatley with 'Gibraltarianism'

Thanks on behalf of ourselves and Karl for the fantastic ideas.






If anyone has any suggestions for briefs or ideas on how we could collaborate with you/yours or someone else's business then make sure you e-mail us and we can work something out. And Pleeeeeease put your Twitter names in the corner of your ad/image when you submit. Thanks.
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Creative Account
March 11, 2014

One Minute Brief WINNERS: Advertise Pancake Day with Fresh Awards

Creative Account
March 11, 2014

One Minute Brief WINNERS:
Advertise Pancake Day with Fresh Awards

Hopefully everyone has recovered from their Pancakes and Nutella hangovers.
We had another successful collaboration with the Fresh Awards to advertise Pancake Day and we will be working together again soon.

@IainThorley was the winner with an ambient idea as a reminder of the day using pancake shaped ads.

Ad Pad on it's way to you Iain and into the draw for the free Fresh Award entries! Great stuff.


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Creative Account
March 11, 2014

One Minute Brief entries: Advertise @Ullger_Art's Art Exhibition

Creative Account
March 11, 2014

One Minute Brief entries:
Advertise @Ullger_Art's Art Exhibition







































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Creative Account
March 11, 2014

One Minute Brief of the Day: Advertise Karl Ullger's Art Exhibition

Creative Account
March 11, 2014

One Minute Brief of the Day:
Advertise Karl Ullger's Art Exhibition

Today's brief is a great collaboration with our Gibraltar OMBLE Karl Ullger. He produced a brilliant video that we played at #OMBLive and, in return, it's our chance to give something back to a very talented artist. Please see brief and info below.


The brief:
To create an ad with a catchy title/ caption for the art exhibition by Karl J Ullger. The name of the exhibition is to have some sort of connection with Gibraltar.



The art exhibition is about Gibraltar visually and politically. It will feature artworks done in a very old technique called Pyrography (Wood burning). Some Installation art pieces are also going to feature.

The OMBLE winner will have their title/ caption feature on all posters, banners and invitations for the exhibition as well as have a free invite to the actual night (flights NOT included). The winning OMBLE will also be mentioned in a feature double spread article in April, in a local magazine. The prizes don’t end there!  They will also get the opportunity to select 1 framed sketch from the ‘2012 series’ which will be sent to them as part of their prize.

Art Exhibition details:
April 17th 2014
At The Fine Arts Gallery, Casemates Square, Gibraltar

Links:
www.ullger.com
www.facebook.com/KarlUllgerArtworks
Twitter: @ullger_art
Instagram: ullger_art
(Please follow on twitter and like facebook art page)

The images I've attached in this email are the prize sketches from the '2012 series'. 
Photo1 (eye): Memory of a Malignant Canto
Photo 2 (Girl leaning on her knees): Devil in Me
Photo 3 (woman walking away): You're All Woman
Photo 4: The Sad Death of a European
Photo 5 (man Crouching down): Waiting for Something
Photo 6 (Minotaur): Malignant Verses







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Creative Account
March 10, 2014

One Minute Brief WINNERS: Campaign against phone use whilst driving

Creative Account
March 10, 2014

One Minute Brief WINNERS:
Campaign against phone use whilst driving

Overwhelmed by the brilliant response to today's brief. A serious one to start the week off which we hope will make you all think twice about using your phone whilst driving.

Some of the ideas on show are award winning. The standard is excellent at the moment.

We have lots of great winners today which you can see below in no particular order:

@BOC_ATM with 'you don't need to put dinner on tonight' I changed James' name to Jane to make this ad and we had to put kisses to each other on texts. Totes Awks. My mum demanded that I gave this ad the win as it was her fave.

@Dissential with 'YOLO' A term that is used as a bit of fun but given a serious context. Nice work.

@daniel_sharp_uk with the smashed screen visual. Hard hitting image.


@themadmancs with 'slide to unlock' Nice visual and meaning.


@lpbiesty with a Siri device that shuts your phone off whilst driving. This should happen.


@garethbutters with 'predictive text' Serious imagery using text language. Very impactful.


@tonysimmons with 'you've been tagged in a photo' Another shocking image and clever idea.


@little_scamp85 with a brilliant Instagram selfie timeline concept.


@StewAllan with an amazing hybrid image of an iPhone/gravestone.


Thanks to everyone who got involved and remember...Don't use your phone and drive.














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Creative Account
March 10, 2014

One Minute Brief entries: Campaign against phone use whilst driving.

Creative Account
March 10, 2014

One Minute Brief entries:
Campaign against phone use whilst driving.






































































































1 Comment
Creative Account
March 9, 2014

One Minute Brief entries: Advertise Anything as long as Mia is the Star.

Creative Account
March 9, 2014

One Minute Brief entries:
Advertise Anything as long as Mia is the Star.

A very emotional response to pay tribute to one of our favourite OMBLES who passed away.
Mia always produced great work and really captured what OMB is about. 

We know Dannielle loved all of the ideas and we'd like to thank everyone who got involved. It was sad but also a very positive experience.

The winners of the brief each had a nice idea that worked really well.

@richbayley80 for Paw Dannielle. Beautifully simple.

@SkyNewsMan - in dog we trust. It captures the essence of owning a dog and what it means

@ChrisMillar89 - Paws and Remember - Nice use of the One Minute Silence relating to OMB.

@chrisod1993 - Dans best Friend - Lovely piece of copy. 


Thanks on behalf of ourselves and Dannielle.

R.I.P. Mia xxx






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Creative Account
March 8, 2014

One Minute Brief WINNERS: Advertise MSN Messenger

Creative Account
March 8, 2014

One Minute Brief WINNERS:
Bring back MSN Messenger

We were discussing social media and how it went backwards. Facebook is nowhere near as good as MSN was. On MSN there was already a Facebook Chat...you could Skype...you could share music and images...emoticons. Nudge instead of Poke.

But for whatever reason it died and we wanted to bring it back.

The brief was taken on really well by everyone and here are the results.

The overall winner is @Joe_from_CP with this brilliant visual turning the MSN icons on their head to resemble trophies.

Other winners are:

@worldofolly with 'nudging' is more socially acceptable. Nice truth and a fun idea.

@JustJoel_ with a cheeky idea using Melinda Messenger. She would be perfect to front a campaign to bring it back as it is another Messenger we all remember from that era!

Thanks for everyone's entries. Great stuff.







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Creative Account
March 8, 2014

One Minute Brief WINNERS: Advertise Leonardo di Caprio

Creative Account
March 8, 2014

One Minute Brief WINNERS:
Advertise Leonardo di Caprio

After yet another snub at the Oscars we decided to set a fun brief to advertise Leonardo di Caprio and had some good entries. Lots of piss-taking too which is always good!

Winners as follows...

@TheMadMancs with 'Leo's learnt to let things go' A reflective piece.

@HarryHartwright with a bit of Celine Dion quoting.

Both linked to the Titanic which is where he first became famous and both linked to the Oscars. Nice work. 



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Creative Account
March 8, 2014

One Minute Brief WINNERS: Advertise Peanuts

Creative Account
March 8, 2014

One Minute Brief WINNERS:
Advertise Peanuts

We were thinking of a brief to set one day at work and then James suddenly got his nuts out so this is the one we set and we had a great response!

Was a fun brief with lots of silly ideas. We love silly. Some more serious ones too. Good variety which you can see in the winners below.

@carthx with 'I can't believe it's nut butter' Great play on words.

@dognbonesjones with a nice product/price ad.

@owenjevans keeps up his fine run of form with a nice Tesco style copy ad 'no shelling or shelling out'

Quality stuff!




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