One Minute Brief entries: Advertise Ice

One Minute Brief entries:

Advertise Ice

One Minute Brief WINNERS: Advertise Crutches

One Minute Brief WINNERS:

Advertise Crutches

Bit of a lighthearted brief on a serious product that people need when they have accidents and struggle walking. Some fun thoughts going around today.

Winners are:

@little_scamp85 with a nice lyrical ad.

@misterdjc with 'arms deal' Could look brilliant with some nice photography.

@rennaynay with '4 legs are better than 2' Nice line.

@alflynn91 Think we can all relate to this when everyone had a go of someone else's crutches!

@maddie_and_tom with 'get yourself a seat on the Tube' Nice product benefit that you wouldn't normally expect.

@thinkbig_ideas with the nice line about helping you walk when you're plastered. 

Brilliant stuff people!

One Minute Brief entries: Advertise Crutches

One Minute Brief entries:

Advertise Crutches

One Minute Brief entries: Advertise F1 Racing

One Minute Brief entries:

Advertise F1 Racing

One Minute Brief WINNERS: Create 'over honest' ads

One Minute Brief WINNERS:

Create 'over honest' ads

Brilliant day of One Minute Briefs. It has been very difficult to choose winners due to the nature of the brief but we feel that the following selection deserved a win today.

One thing we did notice is that we had a lot of entries without names on. This makes it very difficult to judge. Make sure you include your Twitter name on the corner of your ads.

Not only does it help us to choose winners, sometimes the ads go viral and if your name isn't there you can't take the credit.

Winners as follows...

@cogdissdesign with 'thinner than the last one' Great truth here.

@leaworthington with a great product benefit mixed with some realism in this bubble gum ad.

@emmahessen with this lovely fat McDonalds 'M' visual.

@thinkbig_ideas with this brilliant line for the Conservatives.

@iainthorley with this great coke flavour ad. Who knows what flavour it is?

@joe_from_ with 'iBreak' Nuff said.

@jackybarber with a cheeky EE ad going the opposite to what they say.

@richbayley with this great honest line about Pringles packaging.

@stephenhunter21 with this realistic ad for the lottery!

@killedthehype with 'F'Oreal' Brilliant change of brand name and line.

@LanderAnnabel with this hilarious line for budget food.

@alvo_muses with a serious ad campaign using Nike's slogan. Could be a very campaignable though/case study.

@dognbonesjones with an ad highlighting what we all think. That the DFS sale is ALWAYS on!

Thanks to absolutely everyone. Amazing standard today. Well done!

One Minute Brief entries: Create 'over honest' ads.

One Minute Brief entries:

Create 'over honest' ads. 

One Minute Brief WINNERS: Advertise Dishwasher Tablets

One Minute Brief WINNERS:

Advertise Dishwasher Tablets

Huge amount of entries for a brief that seems to have caught everyone's imagination. The dullest products often do.

Lots of winners today with some very different ideas.

@misterDJC with  the brilliant visual of a dishwasher tablet. Could be nice for an app or online retailer ad.

@tobyandnaomi with the great photo of a Finish cleaned glass.

@thinkbig_ideas with 'removes all traces of elbow grease' Nice line about product benefit.

@paperjamcreate with a great use of awards and copy.

@richbayley80 with the lovely wrinkly finger visual. Nice insight.

@markemoon with a lovely reference to Fairy's past campaigns.

@little_scamp85 with 2 wins today. So clean you could eat your dinner off it. Beautifully simple line with subtle humour and 'Everything but the kitchen sink'

@glasgogs with 'immediate relief' Quality tablet reference.

Amazing stuff today.

One Minute Brief entries: Advertise Dishwasher Tablets

One Minute Brief entries:

Advertise Dishwasher Tablets

One Minute Brief WINNERS: Advertise MPA Awards 2014

One Minute Brief WINNERS:

Advertise MPA Awards 2014

Yesterday, we had a fantastic response to this brief in collaboration with the MPA.

Really impressed with the enthusiasm and quality of ideas. The MPA were also very impressed with the ideas. So much so, that they have also offered a year's membership to the winner and runners-up. This is in addition to the winning prize of two tickets to the winner.

So without further ado, the results are as follows:

@themadmancs with 'the spotlight' is the overall winner. A nice visual/line interpretation using the graphic of the logo.

@richardpeacock with 'Inspiration Street' and 'Manc Union' Both brilliant ideas.

Thanks to all who got involved. Your work will be exhibited at the MPA Awards and we will be sure to get some great pictures for you all.

One Minute Brief entries: Advertise the MPA Awards 2014

One Minute Brief entries:

Advertise the MPA Awards 2014

One Minute Brief: Advertise the MPA Awards 2014

One Minute Brief:
Advertise the MPA Awards 2014

Today is a great collaboration with an amazing prize from the MPA Awards. Check out their site here http://www.mpa.org.uk/awards and remember to put your Twitter name in the corner of your ads and include @MPAweareyou in your tweets.

Prize: A pair of tickets to the MPA Awards 2014.

The MPA’s mission is to inspire Manchester’s creative and media industry. We champion collaboration amongst businesses within our region and we celebrate innovation. So it’s no surprise that these values of Collaboration and Innovation are at the heart of the judging criteria for our awards. Inspiration is the key factor that drives MPA’s entire programme of activity so these Awards are designed to Inspire and for you to demonstrate Inspiration in your thinking and doing.

From creative agencies, to photographers, digital trailblazers, PR folk, freelancers, media owners TV and Radio production companies... this is an awards event like no other. It will be judged by high profile, highly respected industry luminaries.

Its purpose is to deliver an inspirational programme of activity never before seen in Manchester for our Industry, part exhibition, part awards night; it will bring our creative community together showcasing the best of the year’s work and recognising the achievements and upcoming talent.

When? 18th September 2014 6:30pm until late
Where? The Gorton Monastery. Equally unique and a suitably stunning setting and also a not for profit organisation.
Who? Big agencies, small agencies, established, fledgling, creative businesses, digital agencies, PR, freelance creatives, media owners, production companies...if you are in creative or media in Manchester, this is for you.

Have fun. Look forward to seeing your ads.

One Minute Brief WINNERS: Advertise WWE Wrestlemania

One Minute Brief WINNERS:

Advertise WWE Wrestlemania

With Wrestlemania happening this morning it felt like a great brief and we had a fantastic number of entries. The winners get the chance to wrestle myself and James at #OMBLive2

Great warm-up for tomorrow's brief with a fantastic prize to be won. Make sure you get involved.

Winners today are:

@jdarnellmedia with 'you can't see me' Nice wrestler quoting.

@richardpeacock with a great Wickes parody ad.

@writeygentleman with a warning ad. Nice take on it.

@thomas_radburn Nuff said.

@chrisod1993 with 'Sky Box office Said So' Nice and blunt.

@matthew__wyatt continues his form with nice copy ad for repeat shows.

@dr_draper with 'seats may have been taken' Lovely insight. 

Great stuff all.

One Minute Brief entries: Advertise WWE Wrestlemania

One Minute Brief entries:

Advertise WWE Wrestlemania

One Minute Brief WINNERS: Advertise Lunchboxes

One Minute Brief WINNERS:

Advertise Lunchboxes

This brief seemed to evoke lots of memories for people and it showed in the ideas. Some really nice thoughts and a lot of fun to be had from what is essentially a plastic box.

The winners are:

@writeygentleman with a nice ad for McDonalds. Cheeky.

@thinkbig_ideas with 'the more you get out' an epic line for making and eating a sandwich!

@justjoel_ with this brilliant copy of a lunchbox menu. Can definitely relate to this.

@joe_from_ with 'whenever the fuck you want it box' Exquisite copy.

Quality stuff everyone.

One Minute Brief WINNERS: Create April Fools Day ads.

One Minute Brief WINNERS:

Create April Fools Day ads.

We had considered doing our own April Fools pranks but we're not creative enough ;) so we asked the OMBLES to create April Fools ads and the results were quality with loads of fun ideas. Really impressed with the wide range of ideas.

Winners are:

@misterDJC with 'March 32nd' Lovely idea.

@matthew__wyatt with 'we're taking a break' Great use of an existing brand line.

@limitedition_ts with the great topical visual of a £20 England top. 

@RulaVam with a prank by a bank. If only!

@markemoon with 'iShave' Brilliant line and visual.

@rahawakib with 'honey marmite' Great use of the Marmite brand values.

@joe_from_ with Curry's now serving curry. Made us laugh. Nice ad.

@see_low with a more serious ad and hard hitting idea by a charity that apparently don't need help anymore. Want to see an ad like this made by you for next year.

Great stuff everyone.

One Minute Brief WINNERS: Advertise Fiddles

One Minute Brief WINNERS:

Advertise Fiddles

With a brief like 'fiddles' we were always going to get some risky, funny ads and we weren't disappointed. Enjoyed seeing how everyone interpreted the brief.

The two winners were quite similar and went down the 'bow' route.

Really nice stuff.

@dognbonesjones with a bit of humour. Could be a nice digital idea in this.

@paperjamcreate with 'take a bow' Nice ad for Chethams and great line.

Thanks to all involved.

One Minute Brief WINNER: Advertise Car Washes

One Minute Brief WINNER:

Advertise Car Washes

After slaving over my car for hours only to see the Sahara land on it an hour later, we set the brief to advertise car washes and there were some immaculate results.

Winner below:

@TobyandNaomi with a nice ambient idea for advertising car washes on dirty cars. This entry stood out. Not sure whether it's legal but I want to see this done for real!

Great entries everyone.

One Minute Brief WINNERS: Raise awareness of Sahara Dust problem

One Minute Brief WINNERS:

Raise awareness of Sahara Dust problem

After seeing my car ruined within an hour of cleaning it and the warnings of pollution and health problems, this one felt like a good topical brief to run and the entries were absolutely brilliant.

The winners are:

@lpbiesty with the great visual of a motorway sign in the desert. Love it.

@leaworthington with 'don't just sweep it under the carpet' Serious yet relevant and humorous line.

@matthew__Wyatt with 'Dust do it' Nice call to action and response ad by Nike.

@markemoon with another response ad for Rayban. Great line too.

@mrowainthomas with a different take on the brief and we detect a little sarcasm which we like.

@alvo_muses with a response ad for Topshop. Hilarious.

@gasp_4 with a cheeky take using the famous Little Britain scene.

@pw_bond with 'Looks like grain' This one really made us laugh. Quality stuff.

One Minute Brief WINNERS: Advertise Blusher

One Minute Brief WINNERS:

Advertise Blusher

Cheers for all of the great entries on this brief. Some of them made James blush. Then I found out it was blusher that he'd bought after seeing all the ads.

The winner is: 

@stephenhunter21 with this brilliant entry. Kinky.

This one stood out from the rest today and was fun and simple. 

One Minute Brief WINNERS: Advertise Ladies Day at Aintree

One Minute Brief WINNERS:

Advertise Ladies Day at Aintree

Great day with some top entries. Lots of them about drunken women which was interesting!

Hope you've all been lucky with your bets this weekend too!

Here are the winners in no particular order...

@richardpeacock with a brilliant Paddy Power spoof. Hope you sent this to them!

@PaperJamCreate with 'Nag, Nag, Nag' Lovely cheeky copy.

@markemoon with the brilliantly simple 'Orange Friday'

Great stuff everybody!