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Bank of Creativity

Statement
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One Minute Briefs
OMBlog
THE SOCIALS
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Interest
Shop
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Creative Account
November 12, 2014

One Minute Brief WINNERS: Advertise #FilmsWithOneLetterMissing

Creative Account
November 12, 2014
One Minute Brief WINNERS:
Advertise #FilmsWithOneLetterMissing

This brief really caught everyone's imagination and is probably the most difficult one we have had to judge due to the sheer amount and quality of entries. It was a bit of fun and some of the entries are hilarious. Below are a selection of winners taken from amount of faves, retweets, votes and our own choices. One entry was retweeted over 70 times. That means in one way or another that tweet has reached a HUGE amount of people. Make sure you use it to your advantage. 

Our tips are to:

1. Include your twitter name on your image. This helps us to judge the winners and will get you recognition when ideas are shared.

2. Mention people and brands (within reason). Get the recognition you deserve.

3. Include info in your tweet to get people to click on the photo.

4. Don't mention @oneminutebriefs at the start of the tweet...include it somewhere in the middle or at the end. Otherwise it will only come to us.

Load of winners below:

@stephenhunter21 with 'Raveheart' An interesting twist.

@alflynn91 with 'ion King' One for the geeks!

@richbayley80 & @drbadger with 'West Side Story' Great minds...

@bengalpinuk with 'Toy Tory' Funny visuals.

@placey80 with 'Intersellar' :O

@Dissential with 'NAH' Hilarious.

@thenickryder with 'Les Miserable' Can;t wait to see this!

@joe_from_essex with 'Taxi Diver' Actual LOL. & '28 Days Late' Too funny.

@stutecopy with 'mad ad world' Nice way of featuring the OMBLES.

@alison_norden with 'Finding Emo' Brilliant scamp.

@hollieanderson1 with 'Fight Cub' Quality!

@gazzamatazzzz with 'Bing John Malkovich' Top stuff

@matthew__wyatt with 'Froze' including a buffering visual. Lovely and was shared massively.

@junaidaliansar with 'Inter Stella' An alcoholic version of the original.

@jamie_hurst with 'Dive' Brilliant photoshopping!

@richbayley80 with 'Sven' He should star in the next film.

@mr_sarto with 'The Walking Dad' A dad who walks around aimlessly. Great storyline and mass shares for this ad.

@thomashyde3 with 'Harry Otter' Simple but effective.

@nosloppycopy with 'Ill Bill' Great visual.

Amazing day well done to all.






























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Creative Account
November 11, 2014

One Minute Brief ENTRIES: Advertise #FilmsWithOneLetterMissing

Creative Account
November 11, 2014
One Minute Brief ENTRIES:
Advertise #FilmsWithOneLetterMissing











































































































Comment
Creative Account
November 11, 2014

One Minute Brief WINNERS: Advertise #NicksMumsCarForSale

Creative Account
November 11, 2014
One Minute Brief WINNERS:
Advertise #NicksMumsCarForSale

Some brilliant entries for today's brief. I knew I'd get some cheeky ads coming through with the nature of the subject of the brief but most were respectable haha. Below are the winners:

@sharpstuffbits with this brilliantly re-write of the original ad. Although it obviously took longer than a minute the simple thought is clear to see. Superb.

@BMMarketer with the difference between Nick Mum's Car and Nick's Mum's Car. Lovely copy.

@leaworthington is in top form at the moment with her reference to the popular Vine at the minute. 

@leebenecke with 'Go Faster Stripes as standard' Brilliant way of turning negative to positive.

@gazzamatazzzz with 'One Careful Lady Owner' with a little bit of small print.

@alvo_muses with the mother of all ads. Nice personal touch.

@sianellenj with a cars Trust idea. Taking it out of category is a nice thought.

Well done all! I might buy it myself!












Comment
Creative Account
November 10, 2014

One Minute Brief ENTRIES: Advertise #NicksMumsCarForSale

Creative Account
November 10, 2014
One Minute Brief ENTRIES:
Advertise #NicksMumsCarForSale



























Comment
Creative Account
November 10, 2014

One Minute Brief of the Day: Advertise Nick's Mums Car For Sale

Creative Account
November 10, 2014
One Minute Brief of the Day:
Advertise Nick's Mums Car For Sale










Bit of a fun brief today. My mother has decided to sell her old car on Ebay as she's got another one and we wanted to see how you would creatively advertise it. Link here: http://www.ebay.co.uk/itm/Toyota-MR2-Roadster-/111505681504?pt=Automobiles_UK&hash=item19f641ac60

The winning entry will receive an OMB prize too.

See info below: 


Item specifics


Condition:
Used
Year:

2002

MOT Expiry:

01/2015

Manufacturer:

Toyota

Transmission:

Manual

Model:

MR2

Fuel:

Petrol

Type:

Sports/Convertible

Seats:

2

Doors:

2

Previous Owners:

5

Colour:

Silver

Exterior:

Alloy Wheels

Reg. Date:

12/07/2002

Interior/Comfort Options:

Air Conditioning, Power-assisted Steering (PAS), Power Locks, Power Windows, Tilt Steering Wheel

Mileage:

75,325

In-Car Audio:

AM/FM Stereo, CD Player

Engine Size:

1,800


Unfortunately i have to sell my MR2 as I have bought another car.  
This is a great little sports car and is mechanically great. 
Radio CD player
Electric mirrors
Electric windows
Tyres all fine and well above legal limits
Owners manual included
Soft top roof works fine no leakage, i have only had this down once or twice
Alloy wheels are an addition and were on the car when i bought it
Mileage 75,325 
MOT until Jan 2015
11/02/2013 - 62,021
25/01/2012 - 56,202
11/07/2011 - 54,014
05/07/2010 - 49,972

Bad points
There is one dent on the front wheel arm will pop out (Pic)
There is a scratch over the rear wheel arch which is cosmetic (Pic)
Small rust patch bottom line of the driver door, it was like this when i bought it and hasn't changed
Bodywork overall is average for the age as you would expect for a car of this age
Comment
Creative Account
November 9, 2014

One Minute Brief WINNERS: Advertise Catflaps

Creative Account
November 9, 2014
One Minute Brief WINNERS:
Advertise Catflaps

Loads of entries for this great brief for a very bland product. Great to see how imaginations work for a piece of swinging plastic!

Winners here: 

@reverendpixel with a brutally straight to the point message to cat owners!

@munchkin_amb with 'the struggle is real' Hilarious.

@limitedition_ts & @phoeberees1 with similar ideas of the transformation a cat goes through with a catflap.

@ailismullins with 'furry superstars' Great visual.

@hairy_hand with a tiny change to a classic book. Love it.

Well done all.












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Creative Account
November 9, 2014

One Minute Brief WINNERS: Advertise the GBBO Final

Creative Account
November 9, 2014
One Minute Brief WINNERS:
Advertise the GBBO Final

A great topical brief that seemed to catch everyone's imagination with lots of buntastic puntastic entries!! Below are the winners:

@stewallan with this great hybrid visual.

@pwcfreelance with 'squeaky bun time' Nice use of humour.

@chorles with 'Creme de la Creme' Nice line.

@creativebrummie with a brilliant visual using the oven gloves as boxing gloves. Someone else also did a similar idea but didn't put their Twitter name in the corner. Remember to always do this!!

Cheers all!







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Creative Account
November 9, 2014

One Minute Brief ENTRIES: Advertise Australia

Creative Account
November 9, 2014
One Minute Brief ENTRIES:
Advertise Australia

With a few of the OMBLES being from Australia we thought it would be good to use as a brief and the entries were great. Hopefully we can all meet up soon at OMB LIVE INTERNATIONAL.

Here are the winners:

@katesteeth with what could make a brilliant illustration.

@robynjcreative with an upside down ad. interesting and makes you look.

@downatheel with 'keep coming back' Nice thought.

@_johnford with 'make every day a g'day' Strong copy.

@leaworthington with 'think again' which does the unexpected and gives another reason to go. Good work







Comment
Creative Account
November 9, 2014

One Minute Brief WINNERS: Advertise Umbrellas

Creative Account
November 9, 2014
One Minute Brief WINNERS:
Advertise Umbrellas

Loads of great ideas sent in to us on this brief and here are the winners. Some brat thinking on show.

@little_scamp85 with a tactical idea for Martini Extra Day. Nice as a giveaway.

@gazzamatazzzz with a very branded idea for Totes. Brilliant.

@matthew__wyatt with 'under the weather' Could make a great campaign.

@phoeberees1 with 'British Icon' Great brand ambassador!

@reverendpixel with 'Raining champion' Puntastic!

and also @leaworthington Nice idea of linking OMB into it. Might have to get some made to keep the OMBLES dry over winter! #OMBrella

Well done peoples!










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Creative Account
November 9, 2014

One Minute Brief WINNERS: Advertise Anti-Snoring Strips

Creative Account
November 9, 2014
One Minute Brief WINNERS:
Advertise Anti-Snoring Strips

Loads of fun ideas were shared with this great brief. Snoring is one of the worst things in the world! And this is a great product and we've got some great winners.

@leaworthington with 'wife saver' Simple but effective.

@paperjamcreate with these brilliant visuals. Very eye-catching.

@_johnford with 'one tool for the job' Great observation.

@matthew__wyatt with a lovely visual metaphor for the product.

@reverendpixel with a cheeky but try description of the product. Nice.

Well done all.









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Creative Account
November 9, 2014

One Minute Brief WINNERS: Advertise National Poetry Day

Creative Account
November 9, 2014
One Minute Brief WINNERS:
Advertise National Poetry Day

Really interesting to see the different ways people took this brief. Some great thinking on show and here are the winners:

@gazzamatazzzz with #Twoem a great idea to engage people with new technology and get them involved

@matthew__wyatt and @alison_norden with 'Try' Nice CTA. Simple way of pushing people to give it a go.

@hollieanderson1 @lauratude with 'Roses are Red' Encouraging people to complete the poster. Nice work.

@stewallan with a nice ambient quill idea.

@simonmaye with a brilliantly written idea for Bic pens.

Well done all.







Comment
Creative Account
November 9, 2014

One Minute Brief WINNERS: Advertise Plastic Cutlery

Creative Account
November 9, 2014
One Minute Brief WINNERS:
Advertise Plastic Cutlery

Huge amount of entries for this brief with lots of great ideas too. Below are the deserved winners.

@dissential with a twist on feeding a family of four. Brilliant bit of copy.

@limitedition_ts with a very simple Marigold visual that says it all.

@_HHCreative with this great visual campaign for emergency cutlery. Nice insight.

@thebigcreative with another great thought for plastic 'Accepted Worldwide'

Great stuff everyone.







Comment
Creative Account
November 9, 2014

One Minute Brief WINNERS: Advertise Sperm Banks

Creative Account
November 9, 2014
One Minute Brief WINNERS:
Advertise Sperm Banks

Looks like people had a lot of fun with this brief. People often try and go really serious on this type of brief. But why? If the ads can raise a smile then we're onto a winner.

@hairy_hand with #donationface Nice use of politicians!

@lauratude with 'donating never felt so good' Great thought.

@little_scamp85 with a cheeky interactive press ad. He's on fire at the moment.

@sharpstuffbits with 'Wank Bank' Would love to see a huge billboard with this on.

@gazzamatazzzz with 'Come inside' Simple yet effective.

@chorles with a brilliant parody of 'the bank that likes to say YES' Would be great to see a worked up version done in the same style.

@hellofellowtwit with a funny line about the bank's customer service. 'Go fuck yourself'. Could be a campaign in this.

Well done all.















Comment
Creative Account
November 7, 2014

One Minute Brief WINNER: Campaign to support @OrchardTweets in their 10k run for @makeawishuk

Creative Account
November 7, 2014
One Minute Brief WINNER:
Campaign to support @OrchardTweets in their 10k run for @makeawishuk

Overwhelming response today by the OMBLES. Really proud to be part of such an amazing creative community. Lots of quality ideas and raising around £100 to go to a great cause is superb. You're all a credit to OMB. Thank you.

Everyone deserves the win today but the entry that stood out most was @little_scamp85 with 'for some life's a sprint not a marathon' Stunning piece of copy that relates to the charity and what Orchard are doing to help. He was also one of the guys who donated. Fair play to everyone who did. E-mail us at interest@bankofcreativity.co.uk and we'll send you your prize. 

Thanks everyone who entered and donated. Enjoy your weekend.


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Creative Account
November 7, 2014

One Minute Brief ENTRIES: Campaign to support @OrchardTweets in their 10k run for @makeawishuk

Creative Account
November 7, 2014
One Minute Brief ENTRIES:
Campaign to support @OrchardTweets in their 10k run for @makeawishuk

Well done to all who have entered so far. The OMBLES have raised around £100 towards Orchard's £500 target. You should all be very proud. Thank you all. If anyone else wishes to donate you can here: https://www.justgiving.com/orchardsurvival

Vote for your fave idea below and we will send the winner a brilliant Pentagram Marks book as a prize.






































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Creative Account
November 7, 2014

One Minute Brief of the Day: Poster Campaign to support Orchard and the Make A Wish Foundation

Creative Account
November 7, 2014
One Minute Brief of the Day:
Poster Campaign to support Orchard's 10k run for the Make A Wish Foundation





Today we are showing our support for the guys at Orchard as tomorrow they will be working hard to do their bit for a brilliant cause. See below for more info:

Team Orchard - Mud, Sweat and Tears

We will be running through 10k of mud and obstacles for Make-A-Wish Foundation UK because they make terminally ill kids' wishes come true. 

The Make-A-Wish Foundation is an amazing charity, working tirelessly to grant the last wishes of terminally ill children. Amazing holidays, driving dream cars, meeting celebrities, staring in films, hanging out with Spiderman… just a few examples of how we can brighten up their lives. But we can only do it with YOUR help. Sacrificing a morning of mud, sweat and tears seemed the least Team Orchard could do to muster up your support. Check out what we’ve let ourselves in either here: http://www.mhsurvival.co.uk/manchester/ 

Brief: Create posters to support Orchard's efforts to help the Make A Wish Foundation and encourage donations.
https://www.justgiving.com/orchardsurvival
(Feel free to donate when you submit an idea...imagine if everyone who submitted donated just £1!! The OMBLES can make a difference)

Prize: OMB are donating a prize of the brilliant Pentagram Marks book to the winning entry.

When submitting ideas make sure you put your twitter handle in the corner of your ad and  (if you can fit them all in your tweet) mention @MakeAWishUK, @OrchardTweets @MH_Survival and @OneMinuteBriefs 

Good luck everyone!!




Comment
Creative Account
November 6, 2014

One Minute Brief WINNERS: Advertise Fish Fingers

Creative Account
November 6, 2014
One Minute Brief WINNERS:
Advertise Fish Fingers

Loads of brilliant entries today for a fun and fish brief. We've got some great winners as a result which are below.

@alvo_muses with 'a helping hand' nice visual.

@skgraphic & @genussystems with a fun take on the brief because fish don't actually have fingers!

@chorles with 'off the hook' Nice use of urban language.

@richbayley80 with a nice dig at Chip Shop prices.

@creativebrummie with a lovely visual. There's just something weirdly great about this visual!

@stephenhunter21 with a nice visual of three fingers and great product benefit.

Thanks to all who entered. 








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Creative Account
November 6, 2014

One Minute Brief WINNER: Advertise Bonfire Night

Creative Account
November 6, 2014

One Minute Brief WINNER:
Advertise Bonfire Night

Some nice thoughts for this topical brief. Well done to all involved and hope you all enjoyed a sad and enjoyable night as I sat in despair as Man City fell apart.

Winners are below:

@poppycollier with 'go out with a bang' Nice bit of copy.

@thenickryder with 'For Fawke's Sake' Very eye catching headline but also just a truth.

@_johnford with these Northern based posters. Nice use of slang and the North.

@neilmwright with 'the sound of a good bang' Nice thought and a bit naughty.

Well done all.








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Creative Account
November 6, 2014

One Minute Brief WINNER: Advertise Toilet Roll with @SHU_Graphics

Creative Account
November 6, 2014
One Minute Brief WINNER:
Advertise Toilet Roll with @SHU_Graphics

After an overwhelming response from all of the Sheffield Hallam Graphics students, we finally have a winner. 

@rseetanah with 'Bog Standard' An eye catching headline that worked on a similar level to the example of the 'dull' Parker Pen headline we showed in the talk. Nice drawing too.

E-mail us at: interest@bankofcreativity.co.uk and we'll send your prize. Not bad for your first ever tweet!!

Thanks to all who submitted. Hope to see you enter every day.


Comment
Creative Account
November 6, 2014

One Minute Brief ENTRIES: Advertise Fish Fingers

Creative Account
November 6, 2014
One Minute Brief ENTRIES:
Advertise Fish Fingers
















































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