One Minute Brief entries:
Advertise Beef
One Minute Brief entries: Advertise Beef
One Minute Brief entries: Advertise Godzilla
One Minute Brief entries:
Advertise Godzilla
One Minute Brief WINNERS: Advertise Feminism
One Minute Brief WINNERS:
Advertise Feminism
This is something that we want to change because the more ideas you share the more you improve and the more chances of winning and hitting upon a great idea.
This brief was for #feminism and we had more entries from females. And the winners are mainly female. This isn't down to the subject...it's down to the great ideas that are shared.
This needs to happen more often, whatever the brief. Whether it's a masculine or feminine product, people in advertising can't pick and choose briefs. It's a collaborative and supportive community at OMB so let's share ideas however good or bad we think they are. After all, they only took a minute.
Winners below:
@saraundo_ with 'the woman who inspires' An empowering line.
@by_sophie with 'maybe it's make-believe' and 'It's not about girl power' Could be a brilliant ads.
@jayneperfect with 'drop the girl-boy thing' Great line and visual.
@thetaylorsailor with a great use of the OMB brief itself.
@LarnerC with a nice copy campaign aimed at men.
@furzedowner with 'Sisters are doing it to themselves' Famous line that relates brilliantly and a fantastic insight and truth.
@killedthehype with 'stop living in the past' Using a very famous but old quote. Nice.
@Alison_Norden using a cheeky inforgraphic style. Great thought.
@sarahlong_xx with 'Believing in equality' that's all' Addressing common misconceptions.
Well done to all who entered. Thank you.
One Minute Brief entries: Advertise Feminism
One Minute Brief entries:
Advertise Feminism
Advertise Feminism
"Let's take things offline" @AgencyQuotes
Below is a guest blog post from our friend Vikki Ross who we created @AgencyQuotes with. But there's just one thing...we haven't ever met her in real life. So "Let's take things offline" #thingsyouhearinagencies
“That’s what the internet’s for”
It’s funny the things you hear in agencies isn’t it? That’s what I thought when I created the hashtag. It came from #thingsyouhearinmeetings, which I created client-side. Seriously, some business jargon needs a translator. Then during a quiet moment agency-side, I listened to conversations between the account team and the creatives, the planners and the studio managers, and I thought, “I’m tweeting that,” and that’s when I started the hashtag #thingsyouhearinagencies.
“It’s a good start”
The hashtag’s popularity grew fast and my followers joined in. We were all hearing the same things and sharing quotes that made us laugh, commiserate and celebrate our industry together. Little did I know, Nick Entwistle and James Clancy were doing a similar thing and they took the initiative to get in touch and suggest we push the idea further together. They’re the successful creative team behind @BOC_ATM and the hugely popular @OneMinuteBriefs, and their smart thinking and hungry ambition are probably two of the factors that got them shortlisted for Cannes Young Lions in 2013 and 2014.
“Make it pop”
Nick and James set up our @AgencyQuotes account – a place for everyone to tweet and retweet all the brilliant things we hear in agencies. As a freelance copywriter, I work in a number of agencies and it’s so exciting when I hear someone say something that a colleague responds to with “I’m tweeting that!”
“Do it in post production”
@AgencyQuotes started two years ago, and almost 15,000 tweets to over 4,000 followers around the world later, Nick, James and I have still never met. We’ve shared emails and Direct Messages on Twitter since our partnership began but never spoken and never met. How’s that for a successful remote relationship?
“It just works”
Twitter is a great way of communicating to people you may never meet in your day-to-day life. But that doesn't mean you can’t create something together. Connecting is easy and conversations are welcome. Online friendships and even collaborative partnerships are made – with successful results. With @AgencyQuotes, it took three people with a similar idea to work together and make it grow.
“Have fun with it”
With your support, @AgencyQuotes will keep growing. There’s always an iteration that fits. I tweeted the #thingsyouhearatNewBloodjudging while judging the D&AD New Blood Awards copywriting brief entries earlier this week, and now we’re introducing #thingsyouhearatNewBlood for people to use at the upcoming Festival and Awards Ceremony.
“Let’s take it offline”
Nick and James will be at the D&AD New Blood Festival from 1-3 July challenging visitors to respond to their One Minute Briefs. And I’ll be there on the last day. That’s right folks, on 3 July, the people behind @AgencyQuotes are finally going to meet in person! Join in online or come and meet us too. Nick and James will be talking about the importance of social media, and there’ll be live @OneMinuteBriefs for remote working and successful collaborations on the day. There’ll be prizes for some of the new @AgencyQuotes followers at the event, the best #thingsyouhearatNewBlood tweet and @OneMinuteBriefs entries.
Follow us on Twitter if you aren’t already:
@AgencyQuotes
@OneMinuteBriefs
@VikkiRossWrites
@BOC_ATM
D&AD
New Blood Festival 1-3 July 2014
Old Spitalfields Market
Homer Square
London
E1 6EW
dandad.org
@DandADNewBlood
@dandad
"Let's take this offline" @AgencyQuotes
Below is a guest blog post from our friend Vikki Ross who we created @AgencyQuotes with. But there's just one thing...we haven't ever met her in real life. So "Let's take things offline" #thingsyouhearinagencies
“That’s what the internet’s for”
It’s funny the
things you hear in agencies isn’t it? That’s what I thought when I created the
hashtag. It came from #thingsyouhearinmeetings, which I created client-side. Seriously,
some business jargon needs a translator. Then during a quiet moment agency-side,
I listened to conversations between the account team and the creatives, the
planners and the studio managers, and I thought, “I’m tweeting that,” and
that’s when I started the hashtag #thingsyouhearinagencies.
“It’s a good start”
The hashtag’s
popularity grew fast and my followers joined in. We were all hearing the same
things and sharing quotes that made us laugh, commiserate and celebrate our
industry together. Little did I know, Nick Entwistle and James Clancy were
doing a similar thing and they took the initiative to get in touch and suggest
we push the idea further together. They’re the successful creative team behind
@BOC_ATM and the hugely popular @OneMinuteBriefs, and their smart thinking and
hungry ambition are probably two of the factors that got them shortlisted for
Cannes Young Lions in 2013 and 2014.
“Make it pop”
Nick and James set
up our @AgencyQuotes account – a place for everyone to tweet and retweet all
the brilliant things we hear in agencies. As a freelance copywriter, I work in
a number of agencies and it’s so exciting when I hear someone say something
that a colleague responds to with “I’m tweeting that!”
“Do it in post production”
@AgencyQuotes
started two years ago, and almost 15,000 tweets to over 4,000 followers around
the world later, Nick, James and I have still never met. We’ve shared emails
and Direct Messages on Twitter since our partnership began but never spoken and
never met. How’s that for a successful remote relationship?
“It just works”
Twitter is a
great way of communicating to people you may never meet in your day-to-day
life. But that doesn't mean you can’t create something together. Connecting is
easy and conversations are welcome. Online friendships and even collaborative partnerships
are made – with successful results. With @AgencyQuotes, it took three people
with a similar idea to work together and make it grow.
“Have fun with it”
With your
support, @AgencyQuotes will keep growing. There’s always an iteration that
fits. I tweeted the #thingsyouhearatNewBloodjudging while judging the D&AD
New Blood Awards copywriting brief entries earlier this week, and now we’re
introducing #thingsyouhearatNewBlood for people to use at the upcoming Festival
and Awards Ceremony.
“Let’s take it offline”
Nick and James
will be at the D&AD New Blood Festival from 1-3 July challenging visitors
to respond to their One Minute Briefs. And I’ll be there on the last day.
That’s right folks, on 3 July, the people behind @AgencyQuotes are finally
going to meet in person! Join in online or come and meet us too. Nick and James
will be talking about the importance of social media, and there’ll be live @OneMinuteBriefs
for remote working and successful collaborations on the day. There’ll be prizes
for some of the new @AgencyQuotes followers at the event, the best #thingsyouhearatNewBlood
tweet and @OneMinuteBriefs entries.
Follow us on
Twitter if you aren’t already:
@AgencyQuotes
@OneMinuteBriefs
@VikkiRossWrites
@BOC_ATM
D&AD
New Blood
Festival 1-3 July 2014
Old Spitalfields
Market
Homer Square
London
E1 6EW
dandad.org
@DandADNewBlood
@dandad
One Minute Brief WINNERS: Campaign for counselling Solange & Jay-Z
One Minute Brief WINNERS:
Campaign for counselling Solange & Jay-Z
Jay-Z looked liked he was in a bit of trouble as Beyonce's sister Solange battered him whilst Beyonce stood there. So we set the brief for a response counselling ad for them both.
Winners below:
@cormmc with 'Solange to your problems' Puntastic!
@chrisod1993 with 'hard knock life' Nice use of song lyrics.
@little_scamp85 with 'dirt on your shoulder?' Hilarious and '98 problems' A nice different take to the 99 problems ads that was done a lot.
@paperjamcreate with 'solace' Nice typographic visual.
Well done all.
Jay-Z looked liked he was in a bit of trouble as Beyonce's sister Solange battered him whilst Beyonce stood there. So we set the brief for a response counselling ad for them both.
Winners below:
@cormmc with 'Solange to your problems' Puntastic!
@chrisod1993 with 'hard knock life' Nice use of song lyrics.
@little_scamp85 with 'dirt on your shoulder?' Hilarious and '98 problems' A nice different take to the 99 problems ads that was done a lot.
@paperjamcreate with 'solace' Nice typographic visual.
Well done all.
One Minute Brief entries: Create a family counselling campaign for Jay-Z and Solange
One Minute Brief entries:
Create a family counselling campaign for Jay-Z and Solange
One Minute Brief WINNERS: Advertise Adoption
One Minute Brief WINNERS:
Advertise Adoption
A serious subject today that was well respected by you all. Some fantastic ideas on show and the winners can be seen below.
@boc_atm 'Abortion to Adoption' A simple yet hard hitting typographic idea.
@_johnford with 'Be the man. Adopt.' Really strong thought and call to action.
@little_scamp85 with 'Who says you can't choose your family?' Nice line.
@markemoon with 'Care. Home.' Brilliant copy.
@millersjon @baggiesrich with 'Your own kid hates you' Hilarious ad.
Great stuff all round.
One Minute Brief entries: Advertise Adoption
One Minute Brief entries:
Advertise Adoption
One Minute Brief WINNERS: Advertise Paddy Power
One Minute Brief WINNERS:
Advertise Paddy Power
An unusually low number of entries today. Would be interesting to hear people's reasons for not getting involved with it being such a good chance to get your work seen and shared by one of the best brands in social media.
Despite this, we still got quite a few entries and all of a good quality.
Winners below:
@cormmc with 'How about we make this a little interesting?' Great insight.
@richbayley80 with 'Throw a Paddy' Nice way of getting their offers in.
@boc_atm 'live streaming' and 'the power of a paddy'
Great stuff everyone. Enjoy your weekends. Nuff love.
@cormmc with 'How about we make this a little interesting?' Great insight.
@richbayley80 with 'Throw a Paddy' Nice way of getting their offers in.
@boc_atm 'live streaming' and 'the power of a paddy'
Great stuff everyone. Enjoy your weekends. Nuff love.
One Minute Brief entries: Advertise Paddy Power
One Minute Brief entries:
Advertise Paddy Power
One Minute Brief WINNERS: Advertise the Pound Pub
One Minute Brief WINNERS:
Advertise the Pound Pub
We just had to set the brief to advertise the Pound Pub after we heard the news that the first one has opened up in Middlesborough. Had a lot of 'Quids Inn' ideas and a lot of you thought it was in Manchester! But the ideas below have won because we think they get compliment the brief well.
@richardpeacock with 'sALE' Very impactful and relates well.
@paperjamcreate with a nice use of media space. 'Get trollied'
@bshryane with the pound/bottle top image. Nice visual.
Nice work everyone.
One Minute Brief WINNERS: Advertise Hypnotism
One Minute Brief WINNERS:
Advertise Hypnotism
Feeling queasy after looking at all the optical illusions in the entries here. Some great ideas which you can see below.
@alvo_muses with 'This show will send you to sleep' Superb thinking.
@__sam_taylor__ with an ad that hypnotises you into favoriting and retweeting. Nice.
@dognbonesjones with a really nice use of OMB branding. Great ad.
@alison_norden with a great idea that's a bit more serious with a take on the 'chicken' them. Brilliant.
@katesteeth Love the artistic approach which is totally different and becomes hypnotic in it's own right.
Well done everyone.
One Minute Brief entries: Advertise the Pound Pub
One Minute Brief entries:
Advertise the Pound Pub
One Minute Brief entries: Advertise Hypnotism
One Minute Brief entries:
Advertise Hypnotism
One Minute Brief WINNERS: Advertise Dominatrix Services
One Minute Brief WINNERS:
Advertise Dominatrix Services
James was telling me about a dominatrix programme he watched last night where people paid other humans to eat their shit on toast. Disgustingly interesting.
So of course, this just had to be today's brief!!
And the winners lived up to this great brief. Loads of brilliant ideas around today. Some of which didn't quite make the win.
@charl_banks with 'we'll tell you what you want, how you want it' Can't argue with that ad!
@alison_norden with this genius line for a poster/voucher! 'Bring this ad and I'll shove it up your ****' Hilarious.
@shawbloke with this great driving instructor themed ad.
@dr_draper with some nice copy 'We've never had a customer who didn't complain' Great thought.
@killedthehype with a brilliant copy campaign 'We'll leave you begging/screaming/gagging for more'.
@mrowainthomas with 'sore berries and whipped screams' Lovely combination of words there!
@BOC_ATM with a testimonial based campaign with a twist.
Great stuff today!!
One Minute Brief entries: Advertise Dominatrix Services
One Minute Brief entries:
Advertise Dominatrix Services
GET NOTICED
Not posted the blog in a while but we have just received the e-mail above and we HAD to share it!
This is the type of shit that gets you noticed.
Not too lengthy and not too short (sometimes we get e-mails as short as...'Got any placements?') DELETE.
Make a bit of effort in what you're writing. Be different. Don't just expect people to want to read what you send. Make them enjoy it. It's a piece of work in itself to capture someone's attention. Once you've done that, you can show them your work. Personality is key.
Creative agencies receive hundreds of e-mails a week from students and people looking for a job. What will make you different. Great work isn't worth anything if no-one looks at it.
Get Noticed in everything you do. Starting with that very first e-mail. Remember first impressions count.
Give it a go. interest@bankofcreativity.co.uk
One Minute Brief WINNERS: Advertise the new Marketing job vacancy at @TheLadBible
One Minute Brief WINNERS:
Advertise the new Marketing job vacancy at @TheLadBible
This brief was a great collaboration with our friends at The Lad Bible. Their job vacancy is an ideal opportunity for a creative. We've had a few e-mails already but we definitely thought we'd have a few more by now. This is a fantastic role for someone and we highly recommend you go for it...at whatever level you are. If you don't ask. You don't get.
The quality on show for this brief was immense. So we have a lot of winning ads.
If you are one of them, your prize could be a potential role, or to help someone you know get a job as we will forward your e-mail onto the Lad Bible with our recommendation. So even if you don't fancy it yourself I'm sure you'll know someone who would!
Send all e-mails to interest@bankofcreativity.co.uk and if you haven't won but are interested then let us know and send examples of work plus CV.
Winners in no particular order are:
@tomw_dunn with 'preach' and 'safe for work' Both brilliant thoughts.
@owenjevans with 'prayer' and 'commandments' Brilliant copy as ever.
@dr_draper with 'Hello Boys' A challenging ad with clever copy.
@sharpstuffbits with 'LADder' nice thinking.
@matthew__Wyatt with 'Lad Man required. Nice and simple.
@ashkinsella with a naughty 'marketing position' ad.
@pwcfreelance with '2 referees with your CV. Brilliantly witty.
@sardonic_sean with 'Are you a marketing God?' Epic thought.
@dognbonesjones with 'opening available' HAHAHAHAHAHA ;)
@shawbloke with 'you'll only fine one job better than this one. Brilliant.
Get in touch!
